General information

Location:

Northridge - California, USA

Job Family:

Marketing

Worker Type Reference:

Regular - Permanent

Pay Rate Type:

Salary

Career Level:

P4

Job ID:

R-53879-2026

Description & Requirements

About the Role

As the Global Brand Manager, Luxury & Embedded Audio, you will shape, develop, and execute the strategic global positioning and guidelines for HARMAN's portfolio of luxury audio brands (JBL Luxury/Synthesis, Revel, Mark Levinson, and ARCAM), while also supporting the growth of HARMAN Embedded Audio (HEA) solutions across third-party partner products.

This role requires a seasoned brand and marketing leader with deep experience in luxury and/or professional audio products and B2B marketing. This role will report to the Global Brand Strategy Director and is based in Northridge, CA.

What You Will Do

• Lead global brand positioning, planning, and governance for HARMAN's luxury audio and embedded audio portfolio by driving market research, strategic planning, and brand standards across B2B and consumer touchpoints
• Lead GTM planning for key luxury and HEA product launches
• Drive brand-led thinking across functions-from product development through marketing
• Oversee regular updates to website content, lead strategic redesigns as needed
• Oversee development of luxury brand creative (campaign key visuals, videos, lifestyle/in-situ photography and more)
• Oversee planning and execution of luxury and HEA trade events
• Develop strategic marketing playbooks for HEA key verticals (mobile, laptop, wearables, furniture, and more)
• Oversee external agencies and vendors, holding them accountable for performance, budget, and quality standards. Lead negotiations and resolve issues to achieve optimal outcomes.
• Use sophisticated analytical thought to interpret business challenges, evaluate campaign results, and present actionable insights. Recommend and implement improvements to products, processes, or services based on data and best practices.
• Communicate difficult concepts clearly and negotiate differing perspectives with senior stakeholders or external partners to drive alignment and adoption of new approaches.

What You Need to Be Successful

• 7+ years of experience in brand or marketing management within global or matrixed organizations
• Deep familiarity with luxury audio products (amplifiers, speakers, high-end home theater systems, streamers/DACs), their use cases, sales/distribution channels and target consumers
• Experience with B2B marketing and sell-through activation
• Expertise in brand positioning and cross-functional leadership
• Demonstrated experience in managing complex projects and external vendor relationships
• Ability to work independently and provide guidance in highly complex situations
• Advanced analytical and problem-solving skills, with experience interpreting business challenges and implementing innovative solutions
• Excellent organizational and communication skills, with the ability to clearly convey difficult concepts to diverse audiences
• Hands-on experience with creative development, agency management, and campaign tracking across digital, social, and traditional media channels
• Experience with budget management and performance reporting systems (e.g., Allocadia)
• Strong interpersonal skills and ability to collaborate with regional teams, stakeholders, and vendors globally
• Background in consumer products, technology, or related industries preferred

What We Offer

• Flexible work environment, allowing for full-time remote work globally for positions that can be performed outside a HARMAN or customer location
• Access to employee discounts on world-class Harman and Samsung products (JBL, HARMAN Kardon, AKG, etc.)
• Extensive training opportunities through our own HARMAN University
• Competitive wellness benefits
• Tuition reimbursement
• "Be Brilliant" employee recognition and rewards program
• An inclusive and diverse work environment that fosters and encourages professional and personal development

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Pay Transparency

$ 117,000 - $ 171,600

Dependent on the position offered, other forms of compensation are also available, such as bonuses or commission.

Pay is based on a wide range of factors, including, without limitation, skill set, experience, training, location, and business need. While the above range is a reasonable estimate of the wage range for this position, please note the disclosed range estimate has not been adjusted for the applicable geographical differential associated with the location where the position may be filled.

Benefits

HARMAN is interested in the health and wellbeing of you and your family and offers a range of benefits designed to support your needs for holistic wellbeing. Benefits and perks may vary depending on the nature of your employment with HARMAN, and may include paid vacation and holidays, paid sick leave, volunteer leave, and paid bonding and care giver leave. Employees may also be eligible to participate in comprehensive medical, dental, and vision plans, fertility support and adoption assistance, Health Savings and Flexible Spending Accounts, retirement savings plan with employer match, short and long term disability coverage, life insurance, and more.