GENERAL MANAGER - WLIO

Gray Television

$100K — $120K *
Lima, OH 45801In-Person
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of media management experience, including roles like GM, DOS, ND, or CSD.
  • Bachelor's degree in a relevant field or equivalent experience.
  • Strong understanding of the media industry and its future.
  • Exceptional communication skills, both verbal and written.
  • Ability to manage multiple priorities and adapt to dynamic environments.
  • Strategic thinker with analytical skills and influencing capabilities.
  • Proficient in building teams and fostering high performance.

Responsibilities

  • Lead the multi-platform media station with a focus on revenue and audience growth.
  • Generate ratings and develop strategic operational plans aligning with local branding.
  • Communicate effectively with department heads and foster a collaborative team environment.
  • Encourage innovation within the organization at all levels.
  • Offer visible leadership in the community and build strong client relationships.
  • Facilitate training and development opportunities for team members.
  • Oversee financial statements, compliance and manage station budgets.

Benefits

  • Opportunity to lead in a highly competitive environment.
  • Work in a decentralized culture that values individual input.
  • Development opportunities for personal and professional growth.
  • Engagement with community as a visible leader.
  • Contribution to innovation and strategic direction in media.
Full Job Description
Job Summary/Description:

Gray Media is looking for the next General Manager for WLIO, NBC, CBS. ABC, & FOX in Lima, Ohio. The ideal candidate will have 10+ years of media management experience, including experience as a General Manager, Director of Sales, or News Director or Creative Services Director. The Vice President/General Manager will report directly to a Senior Operating Officer - Local Media of Gray and will be responsible for the management of all aspects of the station in a highly competitive and decentralized corporate culture.

Duties/Responsibilities include, but are not limited to:

  • Lead a fully functioning multi-platform media station with a focus on growing revenue and audience
  • Be the primary leader in generating ratings and revenue. Develop strategic plans and operational plans for the station's growth in multi-platform content delivery and revenue generation that are in alignment with the local brand
  • Effectively communicate with department heads and all employees. Create a collaborative, team-based environment. Lead with positive motivation, direction, and insight while holding the team accountable for the attainment of operational goals
  • Encourage innovation across all levels of the organization
  • Provide visible leadership both inside the station and in the community. Develop strong relationships with key clients and other business partners
  • Provide training and development opportunities to team members
  • Responsible for all aspects of financial statements and ensuring station compliance. Responsible for station operating and capital expense budgets
  • Enforce all FCC, EEO, SOX, and any other appropriate rules and regulations
  • Understand and adhere to company policies, and at all times adhere to the highest ethical standards
  • Perform other duties as may be assigned


Qualifications/Requirements:

  • 10+ years of media experience, including experience as a GM, DOS, or ND or CSD.
  • Bachelor's degree in a related field. Equivalent work experience may suffice
  • Strong understanding of the industry and its future
  • Great communication skills -- written, presentation, oral, and people skills
  • Must be able to manage multiple priorities to meet tight deadlines, able to adapt to changing deadlines while presenting a calming and confident presence
  • Strategic/analytical thinker and influencer
  • Leadership skills and abilities such as emotional intelligence, conflict resolution
  • Excellent negotiator
  • Able to build teams and high performers
  • Ability and willingness to become a community leader
  • Familiarity with employment law compliance at an operational level
  • Financial Reporting
  • Adapt to changing business needs, at times with little/no notice, and lead others through change
  • Identify, hire, and retain talent
  • Computer proficiency, including business software such as MS Suite and Enterprise/SAP-type
  • Must have or be able to attain a valid driver's license. Driving record should not have any major convictions, no more than one minor conviction, or at-fault accident in the past 3 years.


If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WLIO-TV/Gray Media is a drug-free company

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