BraunAbility

General Manager

BraunAbility$100K — $110K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of leadership experience in roles with business performance accountability
  • 3+ years of experience leading teams of five or more employees
  • Demonstrated experience managing revenue targets and P&L
  • Proven sales leadership and customer relationship skills
  • Experience in coaching and developing staff
  • Strong organizational, communication, and problem-solving abilities
  • Proficient with CRM platforms and Microsoft Office tools

Responsibilities

  • Manage branch profitability and P&L while driving sales growth
  • Develop and implement local sales and business development strategies
  • Ensure operational excellence across all branch functions
  • Actively participate in the sales process as a 'Selling General Manager'
  • Coach team on lead management and customer engagement
  • Foster a high-performance culture within the team
  • Lead efforts to enhance customer satisfaction and resolve escalated concerns

Benefits

  • Competitive salary with performance incentive opportunities
  • Medical insurance with employer-shared premium contributions
  • Employee-paid dental and vision coverage options
  • Employer-paid basic life insurance with voluntary options
  • 401(k) plan with 100% employer match on contributions up to 5%
  • Daytime hours with a Monday through Friday schedule
  • Accrued paid time off based on tenure and sick plan
  • Paid holidays including 9 observed and 1 floating holiday
  • Discounted rates for corporate car rentals with partners
  • Opportunities for career development and advancement
Full Job Description
Job Description:

Job title: General Manager - Sales & Operations (Mobility & Automotive)

Location: Sumner, WA.

Pay: $100,000-110,000 annual base salary, with incentive plan

We're looking for a General Manager who can lead an entire store operation while driving growth, developing people, delivering exceptional customer experiences, and owning financial performance.

This General Manager opportunity is ideal for experienced leaders from automotive dealerships, equipment dealerships, branch operations, retail management, mobility equipment, rental operations, or service-based businesses. The General Manager serves as the branch leader responsible for sales leadership, operations management, customer experience, P&L performance, team leadership, and overall business growth.

This is not a back-office management role.

Our General Managers are hands-on leaders who drive sales, manage operations, coach teams, and make decisions that directly impact the success of their branch.

If you're a proven leader with experience managing people, driving revenue, overseeing operations, and owning a P&L, we'd love to talk with you.

What You'll Do

As the General Manager, you will have overall responsibility for the success of your branch location, including:

Business Leadership

  • Own branch profitability and P&L management while driving sales growth, operational excellence, customer experience, and team performance.


  • Analyze and manage store P&L, budgeting, inventory, accounts receivable, and key business metrics


  • Develop and execute local sales and business development strategies


  • Ensure operational excellence across sales, rentals, service, and branch operations. In some locations, the General Manager may directly oversee service department performance and personnel.


  • Monitor key performance indicators and implement action plans to improve results


Sales Leadership

  • Function as a "Selling General Manager" by actively participating in the sales process


  • Lead by example in generating vehicle, mobility equipment, and rental sales


  • Coach team members on lead management, customer engagement, and closing techniques


  • Ensure consistent customer follow-up and pipeline management


  • Support customers throughout the entire sales journey, from consultation to vehicle delivery


Team Leadership

  • Lead and develop a team that may include Mobility Specialists, Sales & Rental Coordinators, Service Managers, Technicians, and other branch support team members.


  • Provide hands-on team leadership across sales, service, rentals, operations, and administrative functions


  • Recruit, hire, onboard, train, and develop team members


  • Conduct performance reviews, coaching conversations, and development planning


  • Foster a culture of accountability, teamwork, customer service, and continuous improvement


Customer Experience

  • Serve as the leader responsible for overall customer satisfaction


  • Build trust with customers, caregivers, and healthcare professionals


  • Ensure customers receive expert guidance on mobility and accessibility solutions


  • Resolve escalated customer concerns quickly and professionally


What Success Looks Like

Within your first year, you will:

  • Develop strong product and mobility industry knowledge


  • Build credibility with your team and customers


  • Successfully manage branch sales, operations, and financial performance


  • Meet or exceed revenue and profitability goals


  • Drive strong customer satisfaction and repeat business


  • Build a high-performing and engaged team


Qualifications

Required

  • 3+ years of leadership experience as a General Manager, Branch Manager, Store Manager, Operations Manager, Sales Manager, Service Manager, or similar leadership role with responsibility for business performance.


  • 3+ years leading a team of five or more employees


  • Proven experience managing business results, revenue targets, or P&L performance


  • Strong sales leadership and customer relationship skills


  • Experience coaching and developing employees


  • Strong organizational, communication, and problem-solving abilities


  • Proficiency with business systems, CRM platforms, Microsoft Office, and reporting tools


  • Valid driver's license and acceptable driving record


Preferred

  • Automotive dealership, powersports, RV, equipment, transportation, rental, mobility, or service-based business experience preferred.


  • Branch management experience


  • Retail or service business leadership experience


  • Experience overseeing both sales and service operations


  • Knowledge of disability, accessibility, or mobility solutions


  • Bilingual skills


Benefits

  • Competitive salary plus performance incentive opportunity


  • Medical Insurance - Employer-shared premium contributions


  • Dental & Vision Coverage - Employee-paid plans available


  • Life Insurance - Employer-paid basic life with optional voluntary life coverage


  • 401(k) Retirement Plan - 100% employer match up to 5% of contributions


  • Monday through Friday schedule, with daytime hours


  • Paid Time Off (PTO) - Accrued vacation based on tenure & sick plan


  • Paid Holidays - 9 observed holidays plus 1 floating holiday


  • Corporate car rental discounted rates with approved partners


  • Career development and advancement opportunities

About BraunAbility

BraunAbility is a leading manufacturer of wheelchair accessible vehicles and wheelchair lifts for personal and commercial use. The company was founded in 1972 by Ralph Braun, who was a wheelchair user himself. BraunAbility is headquartered in Winamac, Indiana, and has manufacturing facilities in Indiana, Arizona, and Canada. The company's products are sold through a network of dealers in the United States and Canada. BraunAbility is committed to improving the lives of people with disabilities by providing them with safe and reliable transportation solutions.
Learn more about BraunAbility
Size
1,500 employees
Industry
Founded
1972

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