Salary: $6,609.83 - $7,270.81 Monthly
Location : Springfield, IL
Job Type: Civil Service
Job Number:
Department: Office of Marketing, Communications and Engagement-SMS
Opening Date: 09/09/2026
Closing Date: 9/21/2026 2:00 PM Central
FLSA: Exempt
Bargaining Unit: Non-Represented
Shift: Days
ExemptorNon_Exempt: Exempt

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Description
This position in the Office of Marketing, Communications and Engagement (OMCE) leads the strategic development and implementation of comprehensive, multi-channel marketing and communications plans. The role specializes in account management, media relations and social media, and supports high-stakes communications for SIU Medicine's growing network of 17 federally qualified health center (FQHC) sites.

The incumbent coordinates large-scale, multi-site marketing efforts, manages vendor relationships, and leads cross-functional planning initiatives that require strong judgment and strategic alignment with institutional priorities. This individual meets regularly with assigned departments and clinical site leaders to guide communications needs, identify marketing opportunities, and develop integrated campaigns that support clinical, academic, and operational goals.

The successful candidate must demonstrate exceptional organizational skills and the ability to exercise sound judgment, strategic prioritization, and critical thinking when evaluating project requests. They must be comfortable navigating ambiguity and high-pressure environments, capable of negotiating scope and priorities, and confident in identifying opportunities to scale work across locations when appropriate.

Examples of Duties
35% - Strategic account and campaign leadership

Manages strategic marketing and communications efforts for assigned SIU Medicine departments and FQHC locations, with emphasis on the Centers for Family Medicine in Springfield, Quincy, Decatur, Carbondale, and affiliated outreach clinics. Incumbent:

• Leads the planning, execution, and measurement of complex, high-budget campaigns across multiple locations and service lines;
• Collaborates with clinical, academic, and administrative leaders to align messaging across departments and geographies;
• Develops, manages, and monitors annual marketing budgets for each site;
• Oversees the development of graphic design, print, digital and outdoor advertising materials in partnership with OMCE creative services;
• Evaluates incoming requests for strategic alignment and potential impact, recommending appropriate scope or redirecting efforts when requests fall outside organizational priorities or capacity;
• Identifies opportunities to scale or adapt successful campaigns across sites to ensure equitable and efficient use of resources;
• Manages intake and workflow tracking using project management tools.

25% - Social media strategy and digital engagement

Develops and implements social media campaigns to improve the online visibility of SIU Medicine and assigned departments. Incumbent:

• Creates and manages geo-targeted, paid, and organic digital content across multiple social platforms;
• Uses analytics to guide content development and platform strategy in collaboration with digital services staff and agency partners;
• Tracks, evaluates and reports on campaign effectiveness, adjusting tactics as needed.

20% - Media and vendor relations

Coordinates proactive and responsive media and advertising efforts. Incumbent:

• Acts as the liaison between assigned departments and local/regional media;
• Facilitates media inquiries and develops press content for distribution across platforms;
• Leads press events and media opportunities for high-impact stories across sites;
• Manages relationships with external vendors, including radio, print and outdoor advertisers, to support campaign delivery and quality control.

15% - Institutional storytelling and special projects

Supports enterprise-level communications and brand storytelling initiatives. Incumbent:

• Collaborates across OMCE teams on high-priority campaigns that reinforce the value of academic medicine and community health outreach.

5% - Office engagement and professional development

Cross-trains and supports other functions within the Office of Marketing, Communications and Engagement as needed. Maintains professional development through participation in relevant associations, conferences and training opportunities.

Qualifications
Minimum Acceptable Qualifications
CREDENTIALS TO BE VERIFIED BY PLACEMENT OFFICER

1. Bachelor's degree in marketing, business administration, communications, public relations, or a closely related field.
2. One (1) year (12 months) of professional work experience in marketing, public relations, communications, brand management, or a related professional area.
3. Based on position requirements, additional education, training, and/or work experience in the area of specialization inherent to the position, may be required.

Note: Master's Degree in an area consistent with the duties of the position may be substituted for one (1) year (12 months) of work experience.
Knowledge, Skills and Abilities (KSAs)

1. Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
2. Knowledge of recruitment practices.
3. Knowledge of social media analytics, social media publishing tools, web analytics, and tracking technologies.
4. Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
5. Knowledge of media production, including social media platforms and efficiency of use, communication, and dissemination techniques and methods.
6. Knowledge of Microsoft Office, presentation software, spreadsheet software, video creation and editing software, web page creation and editing software, and analytical or scientific software.
7. Knowledge of administrative and clerical procedures and systems.
8. Skill in producing live social media coverage.
9. Skill in verbal and written communication.
10. Skill in identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
11. Skill in time management, organizing work assignments, and responding quickly and effectively to challenges.
12. Ability to develop and execute marketing, and strategic communications plans to effect outcomes.

Supplemental Information
If you require assistance, please contact the Office of Human Resources at or call 217-545-0223 Monday through Friday, 8:00am-4:30pm.

Pre-employment background screenings required.
Paid time off: Includes 12 paid holidays per year. Accrual rates vary based on employment type and years of service

Paid sick time: Use for personal illness, doctor visits, or if your immediate family members fall ill

Health, Dental, and Life insurance

Optional life insurance: Your spouse and dependents can enroll in State term life and university-sponsored term life insurance.

Prescription: Plan participants enrolled in any state health plan have prescription drug benefits included in the coverage.

Long-term Disability Insurance

Flexible spending accounts: Optional, IRS tax-favored program that enables you to stretch medical expenses and dependent care dollars

Voluntary retirement accounts: Optional plans include the State of Illinois Deferred Compensation Plan (457) and Tax Deferred Annuity (403b).

Tuition Waiver/Tuition Reimbursement: Continue your graduate or undergraduate education with the help of tuition waivers or tuition reimbursement

Leaves of absence: Includes FMLA and Extended Sick Leave Benefits for qualified employees

Employee Assistance Program: Access free and confidential support, including counseling services, and information during difficult times

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