Founding Growth Marketer

MintMCP

• $120K — $150K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years leading growth for a B2B product, focusing on acquisition and pipeline management.
  • Strong analytical skills; adept at mapping funnels and conducting structured experiments.
  • Hands-on experience with marketing automation, CRM tools, and major paid channels.
  • Experience in managing multi-channel outbound strategies with a focus on account-based marketing.
  • Ability to quickly understand the technical buyer landscape and tailor messaging accordingly.
  • Fluent in interpreting key metrics like pipeline efficiency, MQL/SQL conversion, and CAC.
  • Familiarity with AI tools and their effective application in marketing workflows.

Responsibilities

  • Lead growth initiatives for a technical B2B product by managing acquisition programs.
  • Design and implement end-to-end funnel strategies while minimizing lead leakage.
  • Operate marketing technology stack effectively to optimize campaigns and outreach.
  • Develop and execute account-based marketing strategies using various channels.
  • Analyze buyer behavior and communication preferences to enhance targeting.
  • Utilize data-driven insights to guide investment in marketing activities.
  • Collaborate closely with founders and sales teams to align marketing efforts with customer needs.

Benefits

  • In-person work environment in desirable locations like San Mateo and San Francisco.
  • Competitive salary and meaningful early-stage equity opportunities.
Full Job Description
About you
  • You've run growth for a technical B2B product - infrastructure, security, dev tools, or similar - and you've carried a pipeline or SQL number, not just contributed to campaigns (typically 4+ years running acquisition or growth programs).
  • You're systems- and experiment-oriented. You map the funnel end to end, instrument it, find where leads leak, and run fast, structured experiments - and you keep the program from falling apart while you do it.
  • You build what you design. You're hands-on with the stack: marketing automation, CRM, sequencers and enrichment/scoring tools, and the major paid channels (LinkedIn, Google, retargeting).
  • You've run an account-based, multi-channel outbound motion - email and LinkedIn at volume, plus retargeting on the same accounts - and you're comfortable operationalizing an AI-assisted, SDR-style system
  • You build a rich understanding of a technical buyer quickly, even in a space you're new to. You know where platform, IT, security, and AI buyers actually show up - LinkedIn vs. Reddit vs. X vs. in person - and you message differently for each channel and audience.
  • You own the number. You're fluent in pipeline, funnel conversion, MQL/SQL, CAC and payback, and you let the data decide where the next dollar goes.
  • You're agent-native - you use Claude and agents to scale your own output - with the judgment to know when AI sharpens the work and when it just produces undifferentiated noise. What you ship is differentiated and tied to business goals.
  • You move fast and thrive without much structure. You've built demand in an early-stage environment and added structure without adding bureaucracy.
  • You partner well with founders and a scaling sales team, and you're energized by getting close to customers.


Nice to have
  • Familiarity with MCP, AI agents, or enterprise security and governance.
  • You've marketed to enterprise buyers - CIO, CISO, platform/IT, or AI buyers.
  • You've built or run an in-house outbound/ABM machine yourself
  • Experience spanning both self-serve/PLG and sales-led motions.
  • Enough range in positioning and messaging to write campaign-level copy
  • You've been a founding or early demand hire and built the engine from zero.


Details

In person, San Mateo and San Francisco. Competitive salary and meaningful early-stage equity.

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