Field marketing manager, industry focus

Writer

$80K — $120K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of field marketing experience, preferably in technology or related industry
  • Strong background in event management and demand generation strategies
  • Self-motivated and proactive, capable of independent decision-making
  • Creative thinker with analytical skills for data-driven marketing
  • Experience with generative AI, preferably with Writer or similar tools
  • Willing to travel up to 20% for industry events

Responsibilities

  • Develop and execute impactful industry-focused marketing programs
  • Manage and coordinate industry events to enhance customer relationships
  • Collaborate across teams to ensure alignment and successful marketing outcomes
  • Identify and leverage industry trends for business development
  • Oversee and manage event budgets to ensure maximum return on investment
  • Support global marketing initiatives to enhance growth across regions

Benefits

  • Generous paid time off (PTO) and company holidays
  • Comprehensive medical, dental, and vision insurance for employees and families
  • 12 weeks of paid parental leave for all parents
  • Support for fertility and family planning needs
  • Health benefits include early-detection cancer testing
  • Flexible spending account options and health savings account contributions
  • Annual stipends for home office, wellness, and personal development
  • Team-building off-sites and company-wide events
  • Competitive compensation with stock options and 401k plan
Full Job Description
About this role

You'll be responsible for developing and executing industry-focused field marketing programs in partnership with sales leadership and industry leaders, driving pipeline and revenue growth.

Your responsibilities
  • Create, manage, and execute impactful industry-focused events and marketing programs that generate valuable pipeline and drive meaningful customer relationships
  • Collaborate with internal teams, including sales, product, customer success, engineering, and marketing, to drive successful outcomes
  • Identify opportunities to leverage industry events and trends to drive business growth
  • Effectively manage event budgets to ensure ROI is maximized
  • Support the global Field Marketing team in order to drive growth and scalability across all regions


☆ Is this you?
  • Exceptional strategic planning and execution skills
  • Proven track record in developing and managing field marketing and demand generation strategies, particularly in industry-focused events
  • Self-starter, proactive, and thinks ahead
  • Creative mindset with a data-driven approach to decision making
  • Passion for generative AI (experience with Writer is a plus!)
  • Ability to travel up to 20% of the time for events


Benefits & perks (US Full-time employees)
  • Generous PTO, plus company holidays
  • Medical, dental, and vision coverage for you and your family
  • Paid parental leave for all parents (12 weeks)
  • Fertility and family planning support
  • Early-detection cancer testing through Galleri
  • Flexible spending account and dependent FSA options
  • Health savings account for eligible plans with company contribution
  • Annual work-life stipends for:
    • Home office setup, cell phone, internet
    • Wellness stipend for gym, massage/chiropractor, personal training, etc.
    • Learning and development stipend
  • Company-wide off-sites and team off-sites
  • Competitive compensation, company stock options and 401k

Writer is an equal-opportunity employer and is committed to diversity. We don't make hiring or employment decisions based on race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law. Under the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

By submitting your application on the application page, you acknowledge and agree to Writer's Global Candidate Privacy Notice.

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