The Goldman Sachs Group, Inc

Executive Office, Paid Media, Analyst, New York

The Goldman Sachs Group, Inc$80K — $110K *
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Experience in developing and executing paid media strategies across multiple channels.
  • Strong analytical skills to optimize and assess campaign performance.
  • Knowledge of current industry trends and digital advertising technologies.
  • Proficiency in budget tracking and media schedule management.
  • Ability to design stakeholder presentations conveying strategy and insights.
  • Experience in managing compliance with marketing communication regulations.
  • Excellent relationship-building skills across various teams.

Responsibilities

  • Support development and execution of paid media strategies with agencies.
  • Optimize and analyze campaign activations for improved performance.
  • Research and report on industry trends and digital advertising innovations.
  • Manage invoicing and budget tracking with agency partners.
  • Create presentations that summarize campaign strategies and insights.
  • Ensure compliance with regulatory guidelines for marketing communications.
  • Cultivate relationships within the Executive Office and across business units.

Benefits

  • Comprehensive and competitive benefits package to enhance employee experience.
  • Access to wellness offerings as part of employee support.
  • Eligibility for discretionary bonuses based on performance.
Full Job Description
Job Description

Executive Office, Paid Media, Analyst, New York

The Paid Media Analyst will play an important role within the firm's centralized paid media organization, helping to drive commercial growth of the business through an understanding of the fundamentals of paid media, exemplary attention to detail and organizational skills, and a desire to learn and grow as a media professional. They will partner with center of excellence (COE) leads and other marketing colleagues across their designated lines of business to help develop and execute strategic paid media campaigns, spanning awareness to acquisition. This role will be primarily focused on the Asset Management line of business and will be global in nature with activations across North America, EMEA, and APAC.

Responsibilities
  • Support in the development and execution of comprehensive paid media strategies and media plans across various platforms and channels in partnership with agency partners.
  • Assist with optimizing, implementing, and analyzing campaign activations.
  • Stay on top of industry trends, emerging technologies, and best practices in paid media and digital advertising to continuously innovate and enhance campaign performance.
  • Manage invoicing, budget tracking, and maintenance of media schedules with our agency partners.
  • Build stakeholder-ready presentations that clearly articulate the strategy, insights, and next steps for the firm's paid media campaigns.
  • Demonstrate exceptional risk management by ensuring strict adherence to regulatory and procedural guidelines for all marketing communications, including proactive management of operational risk.
  • Build and maintain strong relationships across the Executive Office and with colleagues across the firm's businesses.
  • Support in the development and execution of comprehensive paid media strategies across various platforms and channels in partnership with agency partners
  • Assist with optimizing, implementing, and analyzing campaign activations
  • Stay abreast of industry trends, emerging technologies and best practices in paid media and digital advertising to continuously innovate and enhance campaign performance
  • Manage invoicing, budget tracking and maintenance of media schedules with our agency partners
  • Build stakeholder ready presentations that clearly articulate the strategy, insights and next steps for our campaigns
  • Demonstrate exceptional risk management by maintaining strict adherence to regulatory and procedural guidelines for all marketing communications including proactive management of operational risk.
  • Develop and maintain strong relationships across the Executive Office and business marketing colleagues across the firm.

Qualifications
  • Support in the development and execution of comprehensive paid media strategies across various platforms and channels in partnership with agency partners
  • Assist with optimizing, implementing, and analyzing campaign activations
  • Stay abreast of industry trends, emerging technologies and best practices in paid media and digital advertising to continuously innovate and enhance campaign performance
  • Manage invoicing, budget tracking and maintenance of media schedules with our agency partners
  • Build stakeholder ready presentations that clearly articulate the strategy, insights and next steps for our campaigns
  • Demonstrate exceptional risk management by maintaining strict adherence to regulatory and procedural guidelines for all marketing communications including proactive management of operational risk.
  • Develop and maintain strong relationships across the Executive Office and business marketing colleagues across the firm.


Salary Range
The expected base salary for this New York, NY, United States-based position is $80000-$110000. In addition, you may be eligible for a discretionary bonus if you are an active employee as of fiscal year-end.

Benefits
Goldman Sachs is committed to providing our people with valuable and competitive benefits and wellness offerings, as it is a core part of providing a strong overall employee experience. A summary of these offerings, which are generally available to active, non-temporary, full-time and part-time US employees who work at least 20 hours per week, can be found here.

About The Goldman Sachs Group, Inc

The Goldman Sachs Group, Inc. provides investment banking, securities, and investment management services, as well as financial services to corporations, financial institutions, governments, and high-net-worth individuals worldwide. Its Investment Banking segment offers financial advisory services, including advisory assignments concerning mergers and acquisitions, divestitures, corporate defense, risk management, and restructurings and spin-offs; and underwriting services comprising public offerings and private placements of a range of securities, loans, and other financial instruments, and derivative transactions. The company’s Institutional Client Services segment provides client execution services, such as fixed income, currency, and commodities client execution related to making markets in interest rate products, credit products, mortgages, currencies, and commodities; and equities related to making markets in equity products, as well as executes and clears institutional client transactions on stock, options, and futures exchanges. This segment also engages in the securities services business providing financing, securities lending, and other brokerage services to institutional clients, including hedge funds, mutual funds, pension funds, and foundations. Its Investing and Lending segment originates longer-term loans; and invests in debt securities, loans, public and private equity securities, real estate, consolidated investment entities, distressed assets, currencies, commodities, and power generation facilities. The company’s investment management segment provides investment products and services, as well as offers wealth advisory services, including portfolio management and financial counseling, and brokerage and other transaction services.

The Goldman Sachs Group, Inc. Careers

Join the prestigious team at The Goldman Sachs Group, Inc., a global leader in finance and investments, and propel your career to new heights. Our firm is renowned for its commitment to excellence, innovation, and leadership in the financial sector.

Work You’ll Do

At Goldman Sachs, you will be part of a dynamic environment that fosters growth, diversity, and professional development. Engage in transformative projects that redefine the landscape of global finance, driven by a culture of high performance and continuous improvement.

Lead with Innovation and Leadership

Step into a role where your skills will be honed and your leadership capabilities enhanced. The Goldman Sachs Group, Inc. is at the forefront of merging financial expertise with technological innovation, creating a platform for you to lead impactful initiatives.

Join Our Diverse and Inclusive Team

Diversity and inclusion are at the core of our company culture. With employees from various backgrounds, Goldman Sachs thrives on the rich ideas and perspectives that this diversity brings. Here, every team member’s contribution is valued, and every voice is heard.

Explore Job Opportunities and Internships

Whether you’re seeking full-time employment or looking into internship opportunities, Goldman Sachs offers a range of positions that cater to different skills, experiences, and career aspirations. From analyst to executive positions, discover how you can contribute to our legacy of success.

Networking and Professional Growth

Goldman Sachs is not just a workplace. It is a community where you can build lasting relationships with colleagues and industry leaders. Our networking events, mentorship programs, and professional groups foster connections that can accelerate your career trajectory.

Benefits and Career Development

Invest in your future with Goldman Sachs’ unparalleled employee benefits and career development programs. From comprehensive health benefits to personalized career coaching and leadership training, we ensure that our team is equipped for success, both professionally and personally.

Prepare for Your Future

Ready to take the next step? Prepare your resume, sharpen your interview skills, and explore the vast array of job opportunities at The Goldman Sachs Group, Inc. Our hiring process is designed to identify and nurture talent, helping you to achieve your career goals.

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Join The Goldman Sachs Group, Inc.

Embark on a rewarding journey with The Goldman Sachs Group, Inc. where your potential is limitless. Explore positions, read about our company culture, and apply today to become part of a team that values growth, leadership, and innovation.

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At The Goldman Sachs Group, Inc., your career is just the beginning – it’s an opportunity to excel and lead in the global financial industry. Join us and make your mark!
Learn more about The Goldman Sachs Group, Inc
Size
45,100 employees
Market Cap
$115.8 billion
Industry
Net Income
$9.4 billion
Founded
1869
5 Year Trend
+11.3%
Revenue
$53.4 billion
NASDAQ

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