Merck & Co, Inc

Executive Director, US Marketing Lead Ophthalmology

Merck & Co, Inc$255K — $402K *
Pharmaceuticals & Biotech
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required; MBA preferred.
  • At least 10 years of experience in pharma, biotech, or healthcare industries.
  • Proven success in marketing and launch execution.
  • Strong ability to build and lead high-performing teams.
  • Deep understanding of market dynamics, especially in ophthalmology.

Responsibilities

  • Develop and execute marketing strategy for the first product launch.
  • Lead integrated brand planning and oversee commercial activities.
  • Collaborate cross-functionally to align on strategic decisions.
  • Ensure launch readiness across essential workstreams.
  • Define and execute an omnichannel strategy for customer engagement.
  • Manage financial forecasts and promotional budgets effectively.
  • Build and lead a marketing team of approximately eight members.

Benefits

  • Medical, dental, and vision insurance for employees and families.
  • Retirement benefits, including a 401(k).
  • Paid holidays, vacation, and sick days.
  • Comprehensive healthcare benefits offered.
Full Job Description

Job Description

The Executive Director, US Marketing Leader will lead U.S. marketing strategy and execution for the first launch, a late-stage pipeline asset for DME and nAMD, while also shaping early U.S. commercial strategy for pipeline assets in the ophthalmology portfolio. This leader will build and lead the healthcare professional (HCP) and healthcare consumer (HCC) marketing teams and partner closely with Payer and Scientific Strategy teams. Working across the enterprise, the role will help deliver a successful launch and sustained growth for the first launch, while collaborating with Global Marketing to inform early commercial decisions for pipeline assets in the ophthalmology portfolio.

This role reports to the Associate Vice President, U.S. Ophthalmology Franchise Leader.

Primary Responsibilities:

  • Strategic Planning: Develop and execute the marketing strategy for the first launch to drive growth and maximize market potential. Partner with Global Marketing to shape early marketing decisions for pipeline assets for the ophthalmology portfolio and overall portfolio strategy.

  • Product Commercialization: Lead integrated brand planning and execution for the first launch, overseeing HCP and HCC commercial activities while partnering with Scientific Strategy, Payer Marketing, Global Ophthalmology, Digital, data and analytics team, and other key stakeholders to ensure a cohesive commercialization plan and execute with precision.

  • Enterprise Collaboration: Work across the enterprise with Medical Affairs, Value and Implementation, Global Marketing to align on critical strategic decisions, including product profile, labeling, scenario planning, enterprise narrative, and lifecycle planning for the portfolio.

  • Launch Excellence: Lead U.S. launch readiness for the first launch across key workstreams, including supply, customer engagement, data and analytics, field deployment and readiness, patient support, communications, and marketing campaigns.

  • Omnichannel Engagement: Define and execute an omnichannel strategy across customer audiences, using digital innovation, analytics, and real-world insights to drive adoption and persistence.

  • Financial Management: Own financial forecasts and the overall promotional budget for our Company's Ophthalmology, using market insights, industry trends, and analytics to inform key assumptions.

  • Team Leadership: Build and lead a high-performing HCP and HCC marketing organization, providing clear direction, coaching, and development opportunities. Lead a team of approximately eight employees.

  • Compliance and Regulatory: Ensure all activities comply with applicable laws, regulations, and industry standards.

Education

  • Required: Bachelor’s degree. Preferred: MBA or equivalent business qualification.

Required Experience:

  • Industry Expertise: At least 10 years of experience in the pharmaceutical, biotech, or healthcare industries.

Preferred Experience:

  • Commercial Leadership: Proven success in marketing, market access, sales, and launch execution.

  • Team Leadership: Strong ability to attract, motivate, and develop high-performing teams.

  • Market Knowledge: Deep understanding of market dynamics, patient journeys, and the payer landscape, preferably in retina and ophthalmology.

  • Strategic and Innovative Thinking: Ability to turn complex data into actionable strategies and use innovation to drive impact.

  • Collaboration: Exceptional ability to work across commercial and cross-divisional teams.

  • Compliance: Knowledge of regulatory and compliance requirements in the biopharmaceutical industry.

  • Product Launch: Launch experience strongly preferred.

  • Ophthalmology, retina, or specialty biologics preferred.

Required Skills:

Advertising Campaign Development, Advertising Campaign Development, Biopharmaceutical Industry, Biopharmaceuticals, Biopharmaceutics, Brand Management, Customer-Focused, Data Analysis, Decision Making, Executive Presence, Financial Management, Innovation, Macular Degeneration, Market Analysis, Marketing Strategies, Market Research, Medical Affairs, Omnichannel Marketing, Ophthalmology, People Leadership, Pricing Strategies, Professional Networking, Sales Collaboration, Strategic Management, Strategic Planning {+ 2 more}

Preferred Skills:

Current Employees apply

Current Contingent Workers apply

US and Puerto Rico Residents Only:

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please if you need an accommodation during the application or hiring process.

The salary range for this role is

$255,800.00 - $402,700.00

This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee’s position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.

The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.

We offer a comprehensive package of benefits.  Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at .

You can apply for this role through (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.

San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance

Los Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance

Search Firm Representatives Please Read Carefully 
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Regular

Relocation:

Domestic

VISA Sponsorship:

No

Travel Requirements:

25%

Flexible Work Arrangements:

Hybrid

Shift:

1st - Day

Valid Driving License:

Yes

Hazardous Material(s):

n/a

Job Posting End Date:

08/5/2026

*A job posting is effective until 11:59:59PM on the day BEFOREthe listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

About Merck & Co, Inc

Schering-Plough Corporation is a major U.S.-based manufacturer of pharmaceuticals. It operates in three segments: Prescription Pharmaceuticals, Animal Health, and Consumer Health Care. Schering-Plough develops products targeting on allergy, cancer, hepatitis, cardiovascular, central nervous system, respiratory system, and more.  It was founded in 1851 by Ernst Christian Friedrich Schering as Schering AG in Germany. Schering-Plough manufactured several pharmaceutical drugs, the most well-known of which were the allergy drugs Claritin and Clarinex, an anti-cholesterol drug Vytorin, and a brain tumor drug Temodar. It also developed drugs targeting on central nervous system and the respiratory system. Schering Plough also owned and operated the major foot care brand name Dr. Scholl's and the skin care line Coppertone. These also became a part of the new company. Schering-Plough was a full member of the European Federation of Pharmaceutical Industries and Associations (EFPIA), a membership which is also maintained by the new Merck.

Merck & Co, Inc Careers

Join the visionary team at Merck & Co, Inc, a global leader in healthcare dedicated to advancing the world of medicine. As part of our professional community, you'll find dynamic job opportunities that foster innovation and leadership across various fields. Merck & Co, Inc is not just a company; it's a place where you can make a difference.

Work You’ll Do

At Merck & Co, Inc, we are committed to improving global health through groundbreaking research and innovative healthcare solutions. Our team is at the forefront of developing new therapies and vaccines that significantly impact public health worldwide. By joining us, you will collaborate with some of the brightest minds in the industry, using your skills to contribute to projects that save and improve lives around the globe.

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Whether you're seeking an internship, a graduate opportunity, or a professional position, Merck & Co, Inc offers a range of career paths in environments that promote rapid professional growth and development. Explore job opportunities in research, digital transformation, manufacturing, and more, all while benefiting from a culture that supports diversity and inclusion.

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Merck & Co, Inc is an ideal environment for those who lead with curiosity and the drive to innovate. Our leadership is committed to fostering a culture where inventive thinking and collaboration are encouraged, making it a perfect place for professionals who seek to make an impact through their work.

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With Merck & Co, Inc, you are not just getting a job; you're gaining access to unparalleled career development opportunities. Enhance your skills through diverse training programs, workshops, and continuous learning courses designed to help you grow at every stage of your career.

Benefits and Culture

We understand that our employees are our greatest asset, which is why we offer competitive benefits designed to support the health and well-being of you and your family. From comprehensive health care coverage and retirement plans to flexible working conditions and wellness programs, our benefits package is designed to meet the diverse needs of our team members.

Join Our Team

Ready to advance your career at Merck & Co, Inc? Search open positions that match your skills and interests. We are continuously hiring and looking for passionate, creative, and solution-driven team players. Prepare your resume, sharpen your interview skills, and become part of a company that's dedicated to making a difference.

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Learn more about Merck & Co, Inc
Size
68,000 employees
Market Cap
$282.6 billion
Industry
Net Income
$7 billion
Founded
1668
5 Year Trend
+4.1%
Revenue
$47.9 billion
NASDAQ

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