Agency:
Hearts & Science
Job Function:
Account Management and Growth
Job Subfunction:
Account Management
Job Description:
As the Executive Director, Client Business Lead you will play a critical role as the strategic thought leader and trusted advisor to client counterparts and represent the voice of the client within Hearts & Science. The role will oversee a pod of clients and/or client teams that will be focused on driving inspired media solutions. This position will necessitate an analytical and creative thinker with high EQ and a track record of leading high-performing integrated teams. The Client Business Leads are change drivers and innovators, who know when to take smart risks and make tough decisions to deliver results. They are inspiring and inclusive leaders who give their team with a track record of building and managing diverse "client-first" teams.
Responsibilities:
Manage a successful, integrated team through a high level of strategic insights and analytics to drive marketing and media planning decisions for "C" level clients and marketing counterparts
Be a champion for the brand(s) they manage, continually striving to find innovative solutions that elevate the brand(s)' position in the marketplace
Foster client relationships across all brands and/or lines of business that fall under his/her responsibility
Provide expertise and leadership in performance marketing, across all channels: traditional, digital, and emerging media
Lead and develop annual Account Plans and create clear accountability measures that ensure client and agency financial and business success
Represent and promote the interests of Hearts & Science internally and externally
Independently manage and grow the client's P&L
Effectively motivate, lead, and train the entire team to maximize shared objectives
Key Competences
Media/Business Acumen
Extensive knowledge of the media and marketing business, demonstrating a depth in performance-based marketing results across all channels through ROI, analytics, strategic brand planning, and the buying and planning of National Media including: TV, OOH, Print, Digital/On-Line
Demonstrated experience with consumer research and data tracking, both quantitative and qualitative
In-depth experience with integrated marketing programs including strategic development, analysis, and implementation
Leadership/Client Partnership
Demonstrated leadership success in a previous senior client service and account management role
Articulating a clear and compelling vision to direct and maximize the team where all roles and responsibilities are well defined, understood, and managed
Takes appropriate risks and make tough decisions when required
A dynamic personality who can manage with a culture of "constructive conflict"
Needs to be confident in their abilities and able to state the agency position on sound facts
Maintains a high level of service to all clients; has credibility and a record of delivering results
Expertise in marketing and sales; knowledge of marketing strategy and tactics; and consultative sales techniques
Relationship builder; demonstrates an ability to listen and respond to a wide variety of constituencies from CMO to Assistant Brand Managers
Track record of strength in business development and financial account growth
Exhibits sound business judgment to navigate through everyday client and team challenges
Commands respect (and authority when needed)
Ability to foster an optimal environment for idea generation and creative innovation
Financial Management
Experienced at managing budgets and the client P&L successfully
Able to forecast and develop an integrated Account Plan, collaborating with internal financial team
Communicator/Ombudsman
Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view that ultimately close the sale
Ability to effectively resolve conflict, both internally among functions and externally with advertising agency partners and media partners
Ability to listen and motivate account team members to achieve shared goals
Trusted advisor to client counterparts that is seen as a vital part of their team; represent the voice of the client within Hearts & Science
Candid communicator who can organize, clarify, and communicate complex ideas quickly, succinctly, and accurately
to and from the client
to and from the creative agencies involved
among the team
Qualifications:
12+ years marketing and media experience, with a track record in being a category expert and business strategist;
10+ years of previous experience managing and leading integrated teams
Extensive and diverse marketing and media experience on both the corporate and agency side and in media
Background in branding, direct response, and customer experience management in addition to hands-on experience in leading successful, performance-based strategic campaigns that drive cost-per-action results
Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills
Knowledge and understanding of client business/current issues and marketplace trends/emerging trends
Knowledge of Hearts & Science's capabilities, including research and tools, analytics, and OMG business units
Possess a desire for excellence and a passion to succeed in a fast moving and ever evolving environment where everyone is expected to be hands-onNew York: $150,000.00-$275,000.00
Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.