5-7 years in GTM enablement within a SaaS environment with program ownership experience
Experience creating and scaling onboarding and certification programs
Background in enabling both Sales and Customer Success teams
Proven track record of implementing AI tools for GTM enablement
Ability to blend strategic leadership with hands-on execution of training
Familiarity with relevant tech tools including Hubspot, Articulate Rise, and Gong
Strong analytical skills to define KPIs and measure enablement impact
Responsibilities
Own the enablement calendar and onboarding programs for Sales and CS
Manage rollout programs for new tools and AI-enabled processes
Collaborate with the GTM AI team to enhance content production with AI
Develop key enablement metrics related to ramp and performance
Stabilize current enablement initiatives while transitioning into the role
Create diverse training materials and resources for skill development
Act as a liaison between product launches and Sales/CS needs
Benefits
Attractive salary and benefits package
Fully remote work with flexible hours for better work-life balance
Opportunities for career advancement and development
Comprehensive health, dental, and vision insurance
Generous paid time off and holiday policy
Supportive team culture that fosters collaboration and innovation
Equity options for sharing in company success
Engagement in cutting-edge projects utilizing AI and advanced technology
Full Job Description
You Will:
Own the enablement calendar, onboarding and ramp program, and certification cadence across Sales and Customer Success
Run rollout program management for new tools, plays, process changes, and AI agent launches
Partner with the GTM AI team to shift content production toward AI-produced assets and to automate program delivery
Build enablement metrics: ramp time, competency and certification completion, play adoption, and correlation to rep performance
Stabilize and level up in-flight enablement programs as you onboard into the role
Create guides, playbooks, glossaries, FAQs, slide decks, interactive trainings, talk tracks and other resource/training materials to facilitate skill development and product enablement. You'll need to build an AI-based system that allows for close to 15 product releases a month.
Work closely with Sales and CS leadership and act as the translation layer between Product launches and what Sales/CS actually need to sell and support them.
Plan and Execute an Annual GTM Kickoff
You Have:
5 to 7 years of GTM enablement at a SaaS company, with hands-on program ownership, not solely content authoring
You have stood up or scaled onboarding, ramp, and certification programs and are comfortable with rollout program management
Experience enabling both Sales and Customer Success organizations
Demonstrated record of deploying AI tools in a GTM enablement context (e.g., AI roleplay platforms, conversation intelligence, generative content workflows, manager coaching aids). Specific examples (problem, tool, adoption, and outcome) will be expected during interviews.
Proven success as a true "player-coach," equally comfortable with strategic planning and hands-on execution, including content creation, training and facilitation.
Proficiency with scaling enablement programs using using existing technology including CRM (Hubspot), LMS (Articulate Rise), content management (Confluence), internal communication (Google suite) and conversation intelligence tools (Gong)
Strong measurement and data-driven mindset; ability to define KPIs, track enablement ROI, and use data to drive decision-making and continuous improvement
Our Benefits:
Competitive Compensation: Attractive salary and benefits package.
Flexible Work Environment: Fully remote work with flexible hours to promote work-life balance.
Professional Growth: Opportunities for career advancement and professional development.
Health & Wellness: Comprehensive health, dental, and vision insurance plans.
Paid Time Off: Generous PTO and paid holidays to recharge and relax.
Collaborative Culture: A supportive team environment that values innovation and collaboration.
Equity Options: Opportunity to own a part of Fello and share in our success.
Cutting-Edge Projects: Work on innovative products that leverage AI and advanced technologies.
