Havenly

Email Marketing Operations Manager

Havenly • $90K — $100K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in marketing operations, CRM operations, or lifecycle technology, with hands-on platform experience
  • Deep expertise in Braze, including Canvas, segmentation, and custom events
  • Ability to write and maintain production code and explain it to non-technical stakeholders
  • Experience leading at least one ESP or CDP migration or new platform implementation
  • Understanding of identity resolution and event data pipelines, familiarity with Snowflake or similar
  • Proficient in writing clear technical requirements for engineering teams
  • Experience managing direct reports, preferably offshore or nearshore teams

Responsibilities

  • Own the lifecycle marketing technology stack across seven brands, including email, SMS, and push
  • Lead lifecycle platform architecture and migration strategies as the primary technical owner
  • Ensure data integrity and identity resolution across cross-brand systems
  • Design and maintain automated customer journeys for acquisition and retention
  • Manage vendor relationships and technology integrations for optimal ROI
  • Oversee operational workflows in Asana for campaign management
  • Drive the expansion of AI-enabled automation in campaign workflows

Benefits

  • Generous PTO and volunteer days off
  • Comprehensive health benefits including Medical, Dental, and Vision
  • 401(k) with company match
  • Paid parental leave
  • Unique Havenly perks such as free design services and furniture discounts
Full Job Description
About the Role

Havenly Brands is looking for an Email Marketing Operations Manager to own the lifecycle technology foundation across our portfolio of seven home brands: Havenly, Interior Define, Burrow, The Citizenry, The Inside, St. Frank, and The Expert. You'll be the technical lead for our lifecycle stack across email, SMS, push, and onsite acquisition, while growing the AI-enabled automation that runs more of our campaign workflow every quarter.

What You'll Own

  • Braze and the broader lifecycle marketing technology stack across all seven brands, spanning email, SMS, push, and onsite acquisition
  • Lifecycle platform architecture and migration strategy: primary technical owner and project manager for migrations, net-new implementations, and major lifecycle technology initiatives
  • Identity resolution, event-level data integrity, and cross-brand lifecycle systems, as the primary lifecycle technical lead
  • Automated journeys for acquisition, retention, and long-term program health, built and maintained in line with marketing goals
  • Management of two offshore associates
  • Vendor relationships and technology integrations, managed for maximum ROI
  • The lifecycle team's operational workflow in Asana: automations for campaign handoffs, assignments, status transitions, and recurring batch-and-blast processes
  • The existing lifecycle automation codebase, workflows, and scheduled jobs
  • Day-to-day project management for lifecycle campaign execution across Lifecycle, Creative/Design, and other stakeholders

What You'll Drive

  • Scalable, efficient lifecycle operations: design, implement, and optimize the processes and technology that support growth and retention
  • Engineering-ready requirements and acceptance criteria, translated from business impact, as lifecycle technical PM across Growth, Product, Data, and Engineering
  • Clean, timely data in partnership with Data, Product, and Engineering to drive the best customer experience and results
  • Technical test design and setup that produces clean, actionable results
  • Reporting on campaign performance, uptime, and output that informs strategic decisions
  • Expansion of AI-enabled automation across the campaign workflow: briefing, campaign construction, QA, reporting, and anomaly detection
  • Portfolio-wide scaling of automated briefing and campaign-build workflows that aren't yet deployed across all brands and campaign types
  • Reusable automation patterns that connect lifecycle requirements, brand rules, campaign configuration, platform APIs, data sources, QA, and reporting
  • A prioritized pipeline of repetitive or error-prone processes to automate next, ranked by effort, risk, scalability, and business impact
  • Human review and controls around AI-enabled workflows, so automation never compromises campaign accuracy, brand standards, data integrity, or QA

We Are Looking for People Who

  • Have 5+ years in marketing operations, CRM operations, or lifecycle technology, mostly hands-on in the platform
  • Have deep Braze expertise: Canvas, segmentation, Liquid, custom events and attributes, and the data model underneath them
  • Write and maintain code that runs in production (scripts, API integrations, scheduled jobs) and can explain it to people who don't code
  • Have led at least one ESP or CDP migration or net-new platform implementation end to end
  • Understand identity resolution and event data pipelines, and are comfortable in Snowflake or similar
  • Write clear technical requirements and acceptance criteria for engineering teams
  • Have managed direct reports (offshore or nearshore teams a plus)
  • Know email and SMS deliverability and compliance (CAN-SPAM, TCPA, CCPA)
  • Bring a DTC e-commerce background (preferred), with multi-brand experience a plus
  • Own their systems: when something breaks, they find out before a stakeholder does
  • Translate business asks into specs engineers can build without a second meeting
  • Set their teams up with clear SOPs and QA so they're never the bottleneck on a send
  • Believe AI is changing this job fast and already use it, and build with it, to move faster and think better
  • Are energized by multi-brand complexity: seven brands, seven customer relationships, one stack
  • Are self-starters who thrive in a lean, high-ownership environment

At Havenly, we're building with AI as part of how we work. We're looking for people who are genuinely curious about AI-assisted tools and eager to adopt them; this is about openness, not existing expertise.

The Details

  • Employment type: Full-time
  • Location: In office in Denver, CO at our beautiful headquarters in Cherry Creek
  • Compensation: $90,000 - $100,000 annually
  • Benefits: generous PTO, volunteer days off, health benefits (Medical, Dental, Vision, Disability), 401(k) with company match, paid parental leave, plus Havenly-specific perks: free design services, furniture discounts, and merchandise/anniversary credits
  • Work authorization: Applicants must be currently authorized to work in the United States on a full-time basis. We do not offer any sponsorship.
  • Application deadline: November 1, 2026, unless further applications are needed


Interview Process

We try to follow the below interview process but sometimes find that you or we want to have further conversations. The below process is ideal state, but this can change!

  • Introductory Interview: A chat to learn about your experience, what you're looking for next, as well as a chance to ask any questions. (20 minutes)
  • Hiring Manager Interview: A deep dive into the specifics of the role. (1 hour)
  • Chat with our CTO: Discussion on your technical expertise (45 minutes)
  • Panel Interview: with take-home project (1 hour)
  • Executive Interview. (45 minutes)
  • Offer!

About Havenly

Havenly is an online interior design service that connects clients with professional interior designers. The company was founded in 2014 by Lee Mayer and Emily Motayed. Havenly offers a range of design services, including full room designs, design consultations, and a la carte services. The company has raised over $57 million in funding and has been featured in numerous publications, including Forbes, The New York Times, and Architectural Digest.
Learn more about Havenly
Size
100 employees
Industry
Founded
2014

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