JOB DESCRIPTION
Short Job Description: Own the development, troubleshooting, and optimization of responsive HTML emails and reusable, AI-ready email templates for omni-channel communications.
Job Summary:
As an Email Implementation Lead (AI-Enabled), you will be a key player in our Channel Execution Team, responsible for developing, testing, and supporting HTML email communications used across customer journeys. You will serve as the primary contact for email HTML questions, advising stakeholders on feasible approaches and best practices, and translating requirements into reliable, accessible, cross-client-compatible email builds. You’ll also utilize AI models/assistants to accelerate development, QA, and documentation while applying strong technical judgment and quality standards.
Job Responsibilities:
• Develop and maintain responsive HTML email templates/modules optimized for consistent rendering across major email clients and devices.
• Build and maintain AI-ready modular email templates with consistent taxonomy, tagging, and machine-readable structure to enable automated assembly and safe reuse.
• Implement and govern a template/module metadata standard (naming conventions, required fields, constraints, and versioning) to support AI-assisted content assembly.
• Build and evolve reusable template patterns (clear structure, modular sections, documented rules/constraints) to enable faster iteration and safer reuse.
• Serve as the primary point of contact for stakeholders on email HTML questions, providing clear guidance, options, and tradeoffs.
• Partner with design, marketing, and delivery/operations teams to translate creative concepts into technically sound email solutions and ensure timely execution.
• Troubleshoot rendering issues and implement robust fallbacks (e.g., client-specific constraints, CSS support limitations, dark mode considerations).
• Leverage AI models/assistants to accelerate implementation, refactoring, debugging, and controlled variation generation—validating outputs and ensuring correctness.
• Create and maintain technical documentation, best practices, and reusable patterns to improve consistency, speed, and quality.
