Bill.com

Director, Website Marketing

Bill.com$146K — $183K *
Business Services
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years in B2B web/digital marketing
  • Track record of measurable PLG and lead generation results
  • Deep understanding of B2B user journeys
  • Proven project management skills for conversion improvement
  • Experience managing performance-oriented SEO teams
  • Collaborative experience with web developers
  • Expertise in Webflow or similar web platforms
  • Proficiency in Marketo and Salesforce
  • Strong people-first management approach

Responsibilities

  • Lead the growth strategy for BILL's website
  • Drive pipeline goals by product and segment
  • Oversee UX, conversion optimization, and SEO efforts
  • Collaborate cross-functionally with marketing and product teams
  • Set the overall website strategy and roadmap
  • Manage a high-performing web marketing team
  • Execute the implementation and optimization of web platforms

Benefits

  • 100% paid health, dental, and vision plans
  • Health Savings and Flexible Spending Accounts
  • Life and long & short-term disability coverage
  • Employee Assistance Program (EAP)
  • 11+ observed holidays and flexible time off
  • Employee Stock Purchase Program with discounts
  • Wellness and fitness initiatives
  • Recognition and referral programs
Full Job Description
Innovate with purpose

At BILL, we believe in empowering the businesses that drive our economy. By replacing outdated financial processes with innovative tools, we help businesses-from startups to established brands-make smarter decisions and gain control of their operations. And we don't stop there: we're creating the future of financial automation so businesses can spend more time on what matters.

Working here means you become part of a vision-driven team that's ready to tackle challenges and build cutting-edge solutions. We value purpose, drive, and curiosity-and we thrive in a fast-paced, ever-changing environment. Whether in one of our offices in San Jose, CA, Draper, UT, or working remotely, BILLders collaborate to deliver real impact for businesses that need more time in their busy weeks.

BILL builds high performing teams and we seek to hire the best talent for every role. We're committed to building a workplace that fosters inclusion and diverse perspectives, valuing each person's unique skills and experiences. We'd love to hear from you-you might be just what we're looking for, whether in this role or another.
• Let's give businesses more time for what matters.

Make your impact within a rapidly growing Fintech Company

This role fits within the Growth team at BILL. The BILL website supports and drives pipeline for multiple products and customer segments, and is a key driver of new business for the company. They are ultimately accountable to monthly/quarterly pipeline goals by product and segment. This role's scope includes UX, conversion rate optimization, and SEO. They will lead a high-performing team while also helping to execute and maximize the potential of our platform, Webflow. They are responsible for working cross-functionally to ensure additions and changes to the site support our business' growth goals. This role is also responsible for setting the overall strategy and roadmap for the website.

We'd love to chat if you have:
  • 12+ years of experience in the B2B web/digital marketing space
  • Driven measurable results in both PLG and lead generation
  • Understanding of B2B user journeys and how the website supports them
  • Proven ability to drive projects that improve conversion rate
  • Demonstrable experience leading performance-oriented SEO teams with aggressive growth goals
  • Collaborated with developers to improve website experiences
  • Worked cross functionally to understand the goals of teams like Product Marketing, Brand, Growth, etc. and incorporate them into the website roadmap
  • Owned the end-to-end implementation and optimization of Webflow or other similar web platforms
  • Experience with Marketo and Salesforce
  • People-first mentality to management and ability to build and empower a successful web marketing team


The estimated salary range for this role is noted below for our San Jose based role. Our ranges for each role and job level are based on a variety of factors including candidate experience, expertise, and geographic location and may vary from the amounts listed above. The role is also eligible for a competitive benefits package that includes: medical, dental, vision, life and disability insurance, 401(k) retirement plan, flexible spending & health savings account, paid holidays, paid time off, and other company benefits.

San Jose pay range

$172,600-$216,300 USD

The estimated base salary range for this role is noted below for our office location in Draper, UT. Additionally, this role is eligible to participate in BILL's bonus and equity plan. Our ranges for each role and job level are based on a variety of factors including candidate experience, expertise, and geographic location and may vary from the amounts listed above. The role is also eligible for a competitive benefits package that includes: medical, dental, vision, life and disability insurance, 401(k) retirement plan, flexible spending & health savings account, paid holidays, paid time off, and other company benefits.

Draper UT pay range

$146,700-$183,900 USD

What's in it for you?

Redefining how businesses automate their work is a fast-paced, exciting, and fun environment. But we also have benefits and perks to ensure the magic isn't only experienced by our customers, but by our employees as well.

Here is a preview of some of the amazing benefits here at BILL:

  • 100% paid employee health, dental, and vision plans (choose HMO, PPO, or HDHP)
  • HSA & FSA accounts
  • Life Insurance, Long & Short-term disability coverage
  • Employee Assistance Program (EAP)
  • 11+ Observed holidays and wellness days and flexible time off
  • Employee Stock Purchase Program with employee discounts
  • Wellness & Fitness initiatives
  • Employee recognition and referral programs
  • And much more

Don't believe us? Check out our culture, benefits, and teams on our career site, LinkedIn Life, or YouTube pages.

BILL is an Equal Opportunity Employer. We believe our best ideas come from the unique stories, perspectives, and experiences of our team members. We welcome people of all backgrounds, abilities, and identities to bring their authentic selves and contribute to our culture.

We are committed to a transparent, inclusive hiring process that reflects our values. If you need accommodations at any stage, please contact [email protected].

Our Applicant Privacy Notice describes how BILL treats the personal information it receives from applicants.

About Bill.com

Bill.com is a provider of cloud-based software that simplifies, digitizes, and automates complex back-office financial operations for small and midsize businesses. The company's AI-enabled financial software platform helps businesses manage their cash inflows and outflows. Bill.com's software integrates with accounting software, payment systems, and banks to streamline the financial workflow process. The company was founded in 2006 and is headquartered in San Mateo, California.
Learn more about Bill.com
Size
1,384 employees
Market Cap
$11 billion
Industry
Net Income
-$47.9 million
Founded
2006
Revenue
$183.5 million
NASDAQ

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