Dentsu America

Director, Sponsorship Consulting

Dentsu America$94K — $126K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of experience in sponsorship consulting, sports marketing, or brand partnerships
  • Direct experience with Formula One or comparable global sports properties
  • Experience advising brands or agencies on sponsorship strategy and activation
  • Proven track record in creating strategic presentations for senior clients
  • Experience leading and mentoring junior team members
  • Bachelor's degree or equivalent experience

Responsibilities

  • Manage global execution of client's international sponsorship portfolio
  • Drive partnership strategy to identify opportunities and optimize client outcomes
  • Collaborate with international teams on regional brand programs
  • Maintain senior client communications for ongoing satisfaction
  • Oversee relationships with sanctioning bodies and rightsholders
  • Manage document development to client-ready standards
  • Lead activation campaigns and events from inception to execution
  • Ensure compliance with budgetary guidelines for activation programming
  • Support negotiation efforts with stakeholders for favorable agreements
  • Willingness to travel for client-related assignments as needed

Benefits

  • Medical, vision, and dental insurance
  • Life insurance
  • Short-term and long-term disability insurance
  • 401k plan
  • Flexible paid time off
  • At least 15 paid holidays per year
  • Paid sick and safe leave
  • Paid parental leave
Full Job Description
Job Description:

MKTG Sports + Entertainment is looking for an experienced Director, Sponsorship Consulting to join our team and help drive client satisfaction and growth across a global brand client, with a focus on Formula 1. You will work with clients and partner with teammates to implement global sponsorship marketing strategy, activations, asset management, and measurement. Successful candidates will have direct experience leading integrated teams delivering high-profile brand partnerships and activations on either the brand, agency, or rightsholder side. You will report to the Vice President, Sponsorship Consulting and play a lead role across international agency account teams.

Responsibilities:
  • Manage global execution of a client's international sponsorship portfolio, ensuring full use of all available assets
  • Drive partnership strategy, leveraging an in-depth understanding of the property landscape to identify areas of opportunity and optimization for clients
  • Collaborate with an international agency team delivering regional brand programs to support global partnerships
  • Communicate with senior clients to ensure ongoing satisfaction and collaboration
  • Oversee relationships with sanctioning bodies and rightsholders to help develop outstanding marketing partnerships
  • Manage teams developing key documents, including activation plans and POVs, to client-ready status
  • Demonstrate knowledge of the full marketing mix, including social media, content marketing, influencer strategies, and promotional campaigns
  • Lead full-service activation campaigns and events from end to end
  • Maintain oversight of all activation programming, including annual and per-event budgeting, in line with internal guidelines
  • Support negotiations with local, national, and global rightsholders on behalf of clients, securing win-win agreements that exceed expectations
  • Travel as required, including some weekends and possibly holidays, depending on client assignments


Qualifications
  • 7+ years of experience in sponsorship consulting, sports marketing, or brand partnerships
  • Direct experience working with Formula One, motorsports, or comparable global sports properties (e.g., Olympics, golf)
  • Experience advising brands, agencies, or teams on sponsorship strategy and activation
  • Proven experience creating and presenting strategic decks to senior client stakeholders
  • Experience leading and mentoring junior team members
  • Bachelor's degree or equivalent professional experience


Skills & Competencies:
  • Sponsorship strategy and consulting
  • Knowledge of the Formula One ecosystem and rightsholders
  • Client communication and presentation
  • Strategic storytelling and deck development
  • Cross-functional collaboration
  • Team leadership and coaching


The annual base salary range for this position is $94,875-$126,500. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation.

Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

#LI-MKTG #LI-CP1

Location:
New York

Brand:

Time Type:
Full time

Contract Type:
Permanent

About Dentsu America

Dentsu is a Japanese public relations and advertising firm that offers communication-related solutions and services such as management and business consulting.

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Size
64,832 employees
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Founded
1901
NASDAQ

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