Kyndryl Holdings, Inc.

Director, Solutions Marketing, Modernization Portfolio

Kyndryl Holdings, Inc.$125K — $150K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Extensive experience in solution, product, or portfolio marketing within B2B technology or services.
  • Proven experience managing and developing marketing teams, especially senior contributors.
  • Strong track record in building positioning and messaging assets based on customer insights.
  • Demonstrated ability to collaborate with senior stakeholders and analysts to achieve alignment.
  • Skilled in balancing competing priorities and team capacity effectively.

Responsibilities

  • Ensure core marketing assets are consistent and based on buyer insights.
  • Set quality standards and prioritize defensible value propositions.
  • Lead and develop the modernization Solution Marketing team effectively.
  • Balance team capacity with uneven demand and strategic marketing needs.
  • Develop and own the overarching modernization message for coherence.
  • Collaborate with Revenue Marketing to prioritize and activate marketing strategies.
  • Serve as the senior marketing partner to business leadership, maintaining alignment.

Benefits

  • Opportunities for professional growth and team leadership.
  • Engagement with top-level business stakeholders and analysts.
  • Impactful role in shaping modernization messaging and strategy.
  • Dynamic work environment with varied challenges.
  • Visibility and recognition in a senior marketing leadership capacity.
Full Job Description
The Role

This role is the senior Solution Marketing leader for Kyndryl's modernization portfolio, who will lead work and teams spanning the infrastructure and applications propositions and stakeholders.

The Leader works with their respective team members to ensure foundational positioning and messaging artifacts (e.g. positioning playbooks) are current, grounded in primary buyer insight, and carried through into enablement, demand-gen and reputation activities.

The Leader owns the top agentic modernization positioning and message: the connective through-line that anchors in what makes Kyndryl's capabilities relevant and uniquely positioned, and ties propositions into one coherent story. The Leader also owns the app-led modernization story, with a dedicated team responsible for it, and partners closely with Kyndryl's Revenue Marketing leader for modernization. Activity across top-level modernization and apps must be negotiated and balanced against business and marketing needs, and necessary message hygiene.
Key Responsibilities

Solution Marketing Foundations Across the Portfolio
  • Ensure every proposition has its core Solution Marketing assets - buyer journeys, message houses, positioning, playbooks and proof points - built to a consistent standard and grounded in primary buyer insight (win-loss, voice of the customer, field feedback), not internal assertion.
  • Set priorities, quality bar and drive rigor in how value propositions are applied - pushes back where what's going out isn't a defensible Kyndryl value proposition.

Team Leadership & Capacity Management
  • Lead and develop the modernization Solution Marketing team, which includes the proposition and practice-facing teams.
  • Balance capacity against uneven demand and marketing strategy needs - flexing people between spikes in top-of-portfolio narrative work, steady foundational work and business stakeholder asks.

Modernization Narratives & Connected Messaging
  • Develops and owns the top modernization message - the canonical through-line connecting propositions that lands as part of the whole.
  • Leads team that owns the app-led modernization story end to end
  • Develop and validate positioning with analysts, the field, and senior stakeholders.

Prioritization & Revenue Marketing Partnership
  • Partner with the modernization Revenue Marketing leader on prioritization - what gets built, in what order, and what gets activated.
  • Bring the customer, positioning and buyer-dynamics lens to campaign decisions

Stakeholder Engagement & Business Alignment
  • Serve as the senior Solution Marketing partner to modernization business leadership.
  • Understand where the business is focused and what's coming, so messaging stays ahead of the roadmap.
  • Hold the senior relationships and alignment while direct reports carry much of the day-to-day stakeholder engagement.
Key Success Metrics

Within the first six months the Leader should demonstrate:
  • Foundations in place: updated buyer journeys, message houses and playbooks across propositions, actively carried into enablement, demand gen and thought leadership motions.
  • A connected story: the top modernization message connected and aligned to each proposition narrative, in live use in customer conversations, and backed by credible proof points.
  • Prioritization discipline: a working prioritization model with Revenue Marketing, and demand balanced across the team.
  • Stakeholder trust: recognized by modernization leadership as the go-to Solution Marketing partner, measured by demand for the role's input.
  • A live feedback loop: win-loss, field input and campaign performance return on a set rhythm and visibly change the messaging, with revisions traceable to buyer evidence rather than opinion.

By twelve months:
  • Adoption at scale: the modernization narrative and key messages are the default source for campaign, enablement, partner and analyst content.

Message in the deals that matter: the modernization story is in active use in top pursuits.

Who You Are

You are a senior and experienced marketer who can hold a top-line narrative and the foundations beneath it at the same time. You are a strong people manager, comfortable flexing a team against uneven demand and making the prioritization calls that come with it. You are credible with senior business stakeholders and analysts, and you build authority through the quality of your thinking and your ability to align people who don't report to you.

Required Skills and Experience
  • Extensive experience in solution, product or portfolio marketing in a B2B technology or services context.
  • Proven experience managing and developing marketing teams, including senior individual contributors, and balancing competing priorities across them.
  • A track record building core positioning and messaging artifacts grounded in customer insight.
  • Demonstrated ability to partner with senior business stakeholders and analysts, and to build alignment across functions without direct authority.


About Kyndryl Holdings, Inc.

Kyndryl is an IT transformation services company. They offer network services, business resilience, and hybrid cloud solutions. Their services include applications, core enterprise and zcloud, the digital workplace, security and resiliency, cloud, data, and AI, network, and edge. They committed to the health and continuous improvement of the vital systems at the heart of the digital economy.

Kyndryl Holdings, Inc. Careers

Join the Pioneering Team at Kyndryl Holdings, Inc. At Kyndryl Holdings, Inc., we are at the forefront of technological innovation and service excellence, making this an ideal time to join our global team. As a leader in IT infrastructure services, we offer unparalleled job opportunities that propel your career to new heights. Work You’ll Do Embark on a career with Kyndryl Holdings, Inc. and be part of a team that transforms businesses and industries worldwide. Our professionals are not just part of a company; they are essential drivers of innovation and growth. With a commitment to leadership and diversity training, Kyndryl Holdings, Inc. stands out as a beacon of professional development and innovation in the tech industry. Our culture is built on the principles of open collaboration, leadership, and respect for diversity, ensuring a welcoming environment for all employees. Join our team and contribute to our mission of delivering high-quality solutions across various industries. At Kyndryl Holdings, Inc., your skills will be honed through challenging projects and a collaborative team environment. Innovative Work At Kyndryl Holdings, Inc., innovation isn't just a buzzword—it's the cornerstone of everything we do. With a focus on cutting-edge technology and industry expertise, our team is equipped to tackle some of the most critical challenges facing businesses today. Be Part of a Great Team Kyndryl Holdings, Inc. is not just about individual growth; it’s about collective success. The synergy of our team’s diverse skills leads to groundbreaking solutions and industry leadership. Our commitment to employee benefits and a supportive culture makes Kyndryl Holdings, Inc. a top choice for professionals seeking meaningful and rewarding careers. Future-Proof Your Career With Kyndryl Holdings, Inc., the path to professional advancement is clear. Our career development programs offer extensive training, certification support, and opportunities for growth, ensuring that your career trajectory is always upward. Explore Job Opportunities Whether you’re looking for a full-time position, an internship, or leadership roles, Kyndryl Holdings, Inc. offers a range of employment opportunities to match your career aspirations. Enhance your resume through hands-on experience that sets you apart in the job market. Kyndryl Holdings, Inc. Careers Network Stay connected with Kyndryl Holdings, Inc. through our dedicated careers network. Search open positions that align with your skills and interests. We are continuously hiring creative, curious, and motivated individuals who are ready to drive success in a dynamic work environment. Keep Up to Date Stay informed with the latest career tips, industry insights, and professional growth opportunities available at Kyndryl Holdings, Inc. Our careers blog provides valuable information to help you navigate your job search, prepare for interviews, and excel in your career. Job Alert Emails Customize your experience by subscribing to job alerts and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities waiting for you at Kyndryl Holdings, Inc. Join Kyndryl Holdings, Inc. today and be part of a team that values innovation, leadership, and a diverse skill set in driving technological advancements and business success.
Learn more about Kyndryl Holdings, Inc.
Market Cap
$2.5 billion
Industry
NASDAQ

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