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Job Description

Overview

As the Director, Sales, you will partner closely with the VP of Sales & Marketing to drive all sales-related objectives, ensuring each community meets or exceeds annual sales and closing goals. This role requires a strong command of sales strategy, team leadership, market analysis, and cross0department collaboration. You will shape and execute a comprehensive sales program0recruiting, training, motivating, and monitoring a high0performing team0while maintaining a deep understanding of market conditions, operational needs, and long0term business planning. Your leadership will directly influence sales volume, profitability, customer experience, and the successful launch and performance of current and future communities.

Key Responsibilities:

• Maintain a comprehensive education program that clearly defines expectations for Sales Managers and Sales Representatives.

• Teach and reinforce the company0s sales methodology and customer care standards across all teams.

• Evaluate sales performance through onsite observation, role0playing sessions, and mystery shopping activities.

• Foster a culture of self0motivation by empowering team members and applying W.I.I.F.M. principles.

• Conduct weekly sales office visits to build relationships, gather insights, and lead by example on the sales floor.

• Oversee performance management for a team of more than ten sales professionals and managers.

• Meet regularly with Sales Managers and Representatives to establish performance and career development goals.

• Monitor progress toward established goals in preparation for mid0year and annual evaluations.

• Lead or participate in sales meetings and escrow status meetings to ensure alignment and progress.

• Resolve complex escrow and closing issues by coordinating with customers, sales teams, lenders, and escrow partners.

• Support backlog tracking and ensure all homes close escrow promptly upon construction completion.

• Coordinate with construction, design, development, and other departments to resolve customer concerns effectively.

• Ensure full compliance with BRE rules, regulations, disclosures, contracts, and licensing requirements.

• Conduct ongoing market research and competitive analysis to maintain a strong understanding of current and future markets.

• Prepare and present pricing recommendations and manage incentives to support margins and business plan goals.

• Analyze market data for new acquisitions and present findings and pricing strategies to senior leadership.

• Oversee the performance of active communities while preparing future communities through design review, staffing, and planning.

• Collaborate with design, development, marketing, and construction teams to support product decisions and community readiness.

• Coordinate with preferred lenders, escrow partners, and internal teams to ensure smooth closings and a strong customer experience.

• Participate in industry events, recruitment efforts, promotional activities, and staffing planning to support company growth.

What You0ll Bring:

• Bachelor0s Degree in Business, Management or other relevant designations

• 10 years0 experience in sales environment, with emphasis on residential sales, sales management and/or real estate related industries.

• Excellent communication skills, verbal and written

• Strong organizational and interpersonal skills

• Must be able to deal effectively with confrontational situations and maintain objectivity with team members, public relations, and homeowners

• Must be able to multi-task while meeting various deadlines

• Advanced computer applications, specifically Microsoft Word and Excel

• Proficiency in leveraging AI tools and technology to drive efficiency, enhance decision-making, and support sales and operational strategies

What We Offer:

• Competitive compensation and total rewards package

• Excellent extended medical, dental and vision benefits beginning day 1

• 401(k) matching, vesting begins day 1

• Career development programs

• Charitable donation matching

• Paid Volunteer Hours

• Paid parental leave

• Family planning assistance including IVF, surrogacy and adoptions options

• Wellness and mental health resources

• Pet insurance offering! A culture based on our values of Passion, Integrity and Community

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