Vishay

Director Product Marketing

Vishay$120K — $145K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in electronic or electrical engineering, computer engineering, material science, or industrial engineering preferred.
  • 5-8 years of marketing or business development experience in the electronics industry.
  • Proven experience in product marketing and strategy development.
  • Strong analytical skills to assess market information and trends.
  • Ability to travel 40%-60% of the time.

Responsibilities

  • Design market strategies and plans for product profitability.
  • Analyze market data about target markets, customers, and competitors.
  • Develop product requirements and go-to-market plans including pricing and promotion.
  • Drive outbound marketing activities and design campaigns for products.
  • Lead product alignment on pricing, messaging, and market positioning.
  • Ensure documentation and maintenance of technical specifications for products.
  • Coordinate cross-functional resources and manage project activities.

Benefits

  • Comprehensive health care coverage.
  • Financial support programs.
  • Resources for personal and professional development.
  • Opportunities for unique career paths.
  • Open and collaborative company culture.
Full Job Description
Do you want to help us build the DNA of tech? Vishay Dale - Columbus, NE is currently seeking applicants for a Director - Product Marketing. Job Location: Vishay Dale Electronics, Columbus, NE is one of the world's largest manufacturers of resistors and e-beam technology. What you will be doing: - Designing product related market strategies and marketing plans to ensure profitable business with the product assigned. - Analyzing and evaluating market information and data about a target markets, customers, competitors and their potentials. - Deriving product requirements and Go-to-market plans, including pricing, promotion and placing of products. - Driving the product related outbound marketing activities, designing product marketing campaigns. - Leading product related alignments with respect to pricing, product messaging and market positioning. - Ensuring technical specification and data of product are well documented, filed and maintained in the systems. - Monitors, analyzes and evaluates trends and developments to better coordinate activities or measures planned - Plans and coordinates activities, in assigned local projects or workstreams or for products or investments assigned, together with management involved or affected. - Coordinates cross-functional resources, manages activities, evaluates milestone achievements and initiates final acceptance. What you will bring along: - Bachelor's degree in electronic or electrical engineering preferred, computer engineering, material science, industrial engineering or equivalent qualification. - Minimum 5 - 8 years' experience in marketing, or business development experience in related Electronics Industry - Able to travel frequently when required 40%-60%. What can we offer you for your talent: Vishay offers a comprehensive suite of benefit programs including health care coverage, financial support programs and other resources designed to help you achieve your personal and professional goals. With us, you'll experience unique career paths, an open and collaborative culture, a stable business that will be there for you, and opportunities to work globally and locally. This position requires access to information subject to the International Traffic in Arms Regulations and/or the Export Administration Regulations. As such, this position is open only to applicants who qualify as "U.S. Persons" as defined by 22 C.F.R. 120.15 is required. "U.S. Person" includes U.S. Citizen, lawful permanent resident, refugee, or asylee."

About Vishay

Vishay Intertechnology, Inc. is a global manufacturer and supplier of discrete semiconductors and passive electronic components. The company's products include diodes, MOSFETs, optoelectronics, resistors, capacitors, and inductors. Vishay Intertechnology serves a broad range of markets, including automotive, industrial, military, aerospace, and telecommunications. The company was founded in 1962 and is headquartered in Malvern, Pennsylvania. Vishay Intertechnology operates in more than 20 countries and has approximately 23,000 employees worldwide.
Learn more about Vishay
Size
22,800 employees
Market Cap
$3 billion
Industry
Net Income
$122.9 million
Founded
1962
5 Year Trend
+6.9%
Revenue
$2.5 billion
NASDAQ

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