ResponsibilitiesPOSITION SUMMARY:The Product Management Director, Wipes will be accountable for the profit and loss of Magnera's United States & Canada Consumer Wipes product line, a $200M P&L consisting of Personal Care, Hard Surface Disinfecting, and Table Top wipe product lines.
This position will be an individual contributor with the potential to build a larger team with demonstrated and sustained growth. They will manage the product portfolio, govern pricing, and lead the development and execution of short and long-term strategies for assigned product lines. Magnera is a fast-evolving company, and this role includes, but is not limited to, the following responsibilities:
Strategy:
- Develop and execute the strategic vision for the Consumer Wipes Product Line; leading the product technologies including Airlaid, Carded, Spunmelt, and Magnera's proprietary Spinlace technology
- Champion and lead cross-functionally to achieve strategic initiatives
- Identify new business needs, internally and externally, as well as growth opportunities
- Define and develop associated strategic investment plans with cross-functional collaboration
- Lead coordination of ongoing market and competitive intelligence; analyze and effectively communicate market trends, customer/consumer demands and competitor strategies for product and pricing
- Provide product assortment and price direction for new business opportunities
- Participate in customer meetings and trade events to drive growth and keep up with product trends, channel and consumer influences, and competitive challenges
Multi Generation Product Planning:
- Develop and execute 1 and 3 year product development roadmap for channel and product line effectiveness, growth and profitability
- Define and develop next generation products, collaborating with Sales, PD, and cross-functional teams
- Define direction of technical resource investment to the most impactful projects
- Manage all aspects of new product launches
- Provide oversight for channel and product-specific competitive information
Product Line Profitability:
- Manage new product and customer pricing and profitability, collaborating with Finance, Operations, Sourcing, Supply Chain and Sales
- Manage pricing strategies and monitor channel conflict
- Champion cost-reduction projects; manage product mix and margin erosion on mature items
- Identify changes in equipment and process technology to improve cost position
- Work with Supply Chain for raw material sourcing, validation and cost-improvement
Support of Existing Business:
- Collaborate with Sales leadership for top target growth (current and new)
- Develop clear product positioning and communication strategies; collaborate with Marketing, manage product positioning tools, including web, trade, ad, sell sheets, research and presentations.
- Support cross-functional teams to bring solutions to resolve quality, operational, and supply challenges
- Work with cross-functional teams to define service needs for new/changing/outgoing items
- Maintain oversight for new and modified products; working with Marketing, Operations, and Product Development
QualificationsQUALIFICATIONS:- 10+ years' Product Management experience, preferably with experience with Non-Wovens and Films technologies and/or experience in the Personal Care Hygiene market.
- A strong financial Acumen.
- 5+ years' experience leading a team of direct and indirect reports
- Thorough knowledge of product management strategy and new product development techniques.
- Bachelor's degree in Business Administration, Textiles or Engineering. MBA preferred.
- Understanding of analytical tools to benchmark customer and market needs; relate and translate to existing operational infrastructure and prospective new acquired assets.
- Ability to design and translate effective strategies and tactics to the commercial team.
- Capability to build and foster excellent rapport with cross-functional leadership and teams.
- Team player with ability to influence without direct authority. Our successful candidate will have the ability to develop relationships and work across all levels of the organization.
- Solid understanding of business functions: Sales, Finance, Manufacturing, Supply Chain, Sourcing, and Engineering.
- Strong negotiations skills. Ability to comfortably interact with customers at all levels, from shop floor to C-Suite, and demonstrated success influencing at all levels in a matrixed organization.
- Ability to identify, cultivate and execute on market and product opportunities. Delivering solutions that delight customers and shareholders alike
- Strong financial and business accumen, able to identify value drivers in B2B, Nonwovens environment
- Ability to organize, coordinate and direct cross-functional teams in a dynamic, evolving organization.
- Have been consistently identified as top talent in their career.
- Ability to perform complex category analysis, and confidence driving forward data informed decisions
- Capable of managing team of direct reports
- Ability to work effectively with Sales leaders and internal functional leadership to consistently drive profitable growth
- High proficiency level with MS Office applications required.
- Excellent communication and organizational skills, with demonstrated meeting facilitation skills.
- Ability to prioritize and multi-task
- Ability to travel up to 50%
