Director of Sales National Brands

Harlan Bakeries LLC

$90K — $130K *
Avon, IN 46123In-Person
Food & Beverages
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in business administration, marketing, or a related field
  • 5-7 years of experience in key account management or sales
  • Proven track record of growing high-value accounts
  • Experience working with various distribution channels
  • Preferred experience in the Branded Salty Snack category
  • Strong understanding of inventory management systems
  • Excellent negotiation and communication skills

Responsibilities

  • Develop relationships with key clients to ensure business success
  • Identify growth opportunities within key accounts
  • Serve as the primary contact for major clients
  • Collaborate with cross-functional teams to meet client needs
  • Work with sales teams to drive branded product sales
  • Negotiate contracts, pricing, and agreements to enhance revenue
  • Plan and forecast strategically based on market data

Benefits

  • Professional development opportunities
  • Health insurance plans
  • 401(k) retirement savings plan with matching contributions
  • Flexible working arrangements
  • Travel opportunities across the US and Canada
Full Job Description
Overview

The Director of Sales- National Brands is responsible for managing and growing relationships with high-value clients, driving strategic sales initiatives, and ensuring exceptional customer satisfaction. The incumbent will work to manage sales activities of Branded Product categories across the business.

Job Responsibilities
  • Develop and maintain strong relationships with key clients to ensure long-term business success;
  • Identify opportunities for growth and expansion within key accounts, across the company's branded offerings;
  • Serve as the primary point of contact for major clients, ensuring their needs are met with tailored solutions;
  • Collaborate with cross-functional teams, including production, quality assurance, and logistics, to align company capabilities with client expectations;
  • Work with sales team members to drive branded sales within existing accounts;
  • Negotiate high-value contracts, pricing, and service agreements to drive revenue growth;
  • Provide strategic account planning and forecasting based on sales data and market trends;
  • Attend trade shows, industry events, and client meetings to strengthen partnerships and expand the customer base;
  • Monitor account performance, identify risks, and proactively implement corrective actions; monitor product and category performance to ensure relevancy and success of the brand;
  • Experience in cultivating and managing a broker network and third party merchandising teams in a retail setting as needed;
  • Perform other required tasks as assigned.


Job Requirements
  • Bachelor's degree in business administration, Marketing, or a related field;
  • Minimum of 5-7 years of experience in key account management, sales, or business development in a branded product environment;
  • Proven track record of managing and growing high-value accounts;
  • Experience calling on all distribution channels (supermarkets, club stores, c-stores, other)and developing relationships within their organization;
  • Experience in the Branded Salty Snack category highly preferred;
  • Experience with replenishment processes and a strong understanding of how inventory management systems work to ensure product availability and supply chain efficiency;
  • Excellent negotiation, communication, and relationship-building skills;
  • Ability to analyze sales data and develop strategic account plans;
  • Proficiency in Microsoft Office Suite;
  • Ability to travel frequently in both the US and Canada;
  • Ability to handle multiple tasks simultaneously in a fast-paced environment

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