Director of Sales

Connoisseur Media

$90K — $120K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Minimum of three years of sales leadership experience, preferably in media, digital, or broadcast.
  • Proven track record of driving revenue growth across various media platforms.
  • Deep expertise in media sales, pricing strategies, and digital monetization.
  • Exceptional leadership skills to develop and energize a high-performing team.
  • Strategic thinker with innovative problem-solving abilities.
  • Strong analytical skills for data-driven decision-making.
  • Dynamic communicator with the ability to influence at all organizational levels.

Responsibilities

  • Lead the sales strategy to boost revenue across all media platforms.
  • Develop integrated sales plans utilizing the full range of media assets.
  • Recruit and mentor a high-performing sales team to foster collaboration.
  • Drive new business development and strengthen key account relationships.
  • Set and manage aggressive sales goals with innovative incentives.
  • Lead data-driven decisions to optimize pricing and digital strategies.
  • Represent the brand in the community to enhance client relationships.

Benefits

  • Comprehensive health benefits including medical, dental, and vision.
  • Generous paid time off with 17 PTO days and 10 company holidays.
  • 401(k) retirement plan with employer matching.
  • Employee Assistance Program offering free support services.
Full Job Description
Join Connoisseur Media Louisville as our Director of Sales and lead the charge in shaping the future of media in our market. We're seeking a bold, visionary leader to drive aggressive revenue growth across broadcast, digital, and experiential platforms while inspiring a high-performing, collaborative team culture. This is a hands-on, strategic role for someone who thrives on results, innovation, and community impact-someone ready to elevate our brand, empower our team, and deliver measurable success for our clients. If you're energized by opportunity, motivated by growth, and passionate about media that moves people, this is the role for you.

Key Responsibilities:
  • Lead Connoisseur Media Louisville's sales organization with a bold, market-first strategy that drives revenue across broadcast, digital, and experiential platforms.
  • Develop and execute integrated sales plans that capitalize on our full suite of media assets-linear, digital, and community-focused-to deliver measurable results for clients.
  • Recruit, mentor, and inspire a high-performing sales team, fostering a culture of collaboration, accountability, and continuous growth.
  • Drive new business development while deepening relationships with key accounts, influencers, and community leaders to maximize market impact.
  • Set aggressive sales goals, manage forecasting and pacing, and implement innovative commission and incentive programs that reward performance.
  • Lead data-informed decision-making to optimize pricing, inventory, and digital strategy for maximum ROI.
  • Represent Connoisseur Media in the community, building the brand as a trusted partner for clients, advertisers, and influencers.
  • Oversee departmental operations, including budgets, expenses, and accounts receivable, ensuring financial accountability and operational excellence.
  • Champion a high-energy, transparent, and performance-driven team culture that attracts, retains, and develops top talent.
  • Provide regular revenue, performance, and market insights to leadership while continuously identifying opportunities to innovate and grow.

Qualifications & Requirements:
  • Minimum of three years of sales leadership experience; media, digital, or broadcast industry experience strongly preferred.
  • Proven track record of driving aggressive revenue growth across broadcast, digital, and non-traditional platforms.
  • Deep expertise in integrated media sales, pricing strategy, inventory management, and digital monetization.
  • Exceptional leadership skills with the ability to coach, develop, and energize a team in a high-performance, fast-paced environment.
  • Strategic thinker and hands-on executor with a history of creating innovative solutions that generate measurable results.
  • Strong business acumen, analytics-driven decision-making, and ability to balance speed, agility, and precision.
  • Dynamic communicator with executive presence, superior presentation skills, and the ability to influence across all levels.
  • Self-motivated, highly organized, and able to thrive independently and collaboratively.
  • Willingness to travel as needed; valid driver's license and current vehicle insurance required.


Preference may be given to candidates who have the above experience plus the following:
  • Prior broadcast industry experience.
  • General knowledge of sales concepts and sales software.

Benefits:

Connoisseur invests in people who invest in themselves and offers employees a competitive package of health and welfare benefits.
  • Comprehensive Benefits Package: Medical, Dental, and Vision. Supplement Life Insurance, AD&D Coverage, STD, and LTD coverage.
  • Paid Time Off: 17 PTO days and 10 company holidays.
  • 401(k) Retirement Plan: Employer matching to support your future financial goals.
  • Employee Assistance Program: Free support services for you and your household.

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