Director of Marketing

Independence Home Loans, LLC.

$90K — $130K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years progressive marketing experience, including 3+ years in a leadership role
  • Proven ability to lead and develop high-performing marketing teams
  • Strong experience in building and scaling brands at regional or national levels
  • Expertise in content strategy, digital marketing, and brand management
  • Experience leading through periods of growth and organizational change
  • Exceptional leadership, communication, and strategic thinking skills

Responsibilities

  • Build, mentor, and lead a team of Marketing and Media Coordinators
  • Establish clear goals, workflows, and performance standards across the marketing function
  • Create a strong, recognizable national brand through a comprehensive marketing strategy
  • Ensure consistent brand voice, visual identity, and messaging across platforms
  • Oversee all video production, photography, and digital content initiatives
  • Optimize marketing onboarding processes for all new hires
  • Drive engagement and brand awareness through social media strategy

Benefits

  • Opportunity to lead a dynamic marketing team in a fast-paced environment
  • Engage in strategic decision-making for national brand presence
  • Opportunity to innovate and elevate the company’s marketing initiatives
  • Collaborative culture focused on growth and accountability
  • Direct influence on company-wide marketing operations and scalability
Full Job Description
We're Hiring: Director of Marketing | Scottsdale, AZ (Onsite)

Position Overview

The Director of Marketing is a strategic and hands-on leader responsible for building and scaling a national brand presence while developing and leading a high-performing in-house marketing team. This individual will oversee all marketing functions-including content, events, media production, onboarding marketing operations, social media, and brand management-while driving consistency, creativity, and performance.

This role will directly manage a team of Marketing and Media Coordinators responsible for content creation, event planning, video production, onboarding workflows, social media execution, and brand consistency across the organization.

We are looking for a strong leader who thrives in fast-paced, high-growth environments, can lead through change, and is passionate about building a nationally recognized brand.

Key Responsibilities
  • Leadership & Team Development
  • Build, mentor, and lead a team of Marketing and Media Coordinators, fostering accountability, creativity, and growth
  • Establish clear goals, workflows, and performance standards across the marketing function
  • Lead through organizational growth and change with a focus on scalability and team development
  • Create a collaborative, high-energy culture aligned with company values


Brand Strategy & National Growth
  • Develop and execute a comprehensive marketing strategy focused on building a strong, recognizable national brand
  • Ensure consistent brand voice, visual identity, and messaging across all platforms
  • Elevate the company's market presence through innovative campaigns, storytelling, and content


Content & Media Oversight
  • Oversee all video production, photography, and digital content initiatives (social media, YouTube, campaigns)
  • Guide the creation of high-impact visual and written content aligned with brand standards
  • Ensure consistent production and distribution of engaging multimedia content across platforms


Marketing Operations & Onboarding
  • Oversee marketing onboarding processes for all new hires, ensuring a seamless and consistent brand experience from day one
  • Optimize workflows, checklists, and systems to support scalability and operational efficiency
  • Partner closely with Recruiting, HR, and Sales leadership


Digital & Social Strategy
  • Own and evolve the company's social media strategy and digital presence
  • Drive engagement, audience growth, and brand awareness through strategic content distribution
  • Leverage analytics and insights to continuously improve performance


Events & Field Support
  • Oversee execution of events, webinars, and trade shows that support brand visibility and business growth
  • Ensure consistent marketing and media support for loan officers and internal teams


Qualifications

Required
  • 5+ years of progressive marketing experience, with 3+ years in a leadership role
  • Proven ability to lead and develop high-performing marketing teams
  • Strong experience building and scaling a brand (regional or national level preferred)
  • Expertise in content strategy, digital marketing, and brand management
  • Experience leading through growth, change, and organizational scaling
  • Exceptional leadership, communication, and strategic thinking skills


Preferred
  • Experience in mortgage, financial services, real estate, or a related industry
  • Hands-on experience with video or content production environments


Technical Skills
  • Adobe Creative Suite (Premiere Pro, Photoshop, After Effects, etc.)
  • Canva and other design tools
  • Social media platforms and publishing tools (YouTube, Instagram, LinkedIn, etc.)
  • Marketing analytics and reporting tools
  • Microsoft 365 (Outlook, Excel, PowerPoint, Teams, SharePoint)


What Success Looks Like
  • A clear, differentiated national brand presence
  • A highly engaged and high-performing marketing team
  • Increased brand awareness, social media growth, and content engagement
  • Scalable marketing systems that support rapid company growth
  • Strong alignment between marketing, recruiting, and sales


We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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