Description
As Director of Marketing, you'll own our brand and lead the entire marketing function - strategy, communications, digital and social, website, public relations, and community awareness - across all of our locations and service lines. You'll lead an in-house marketing team member and manage our outside marketing agency, working directly with executive leadership to grow awareness of our services and providers.
What You'll Do
• Build and execute marketing strategies that support our growth and service-line goals.
• Own brand integrity and consistent messaging across every platform and location.
• Lead digital marketing, website content, and social media strategy and performance.
• Manage online reputation, including Google Business Profiles and review responses.
• Supervise our Marketing Assistant / Clinical Liaison and manage our outside marketing agency and vendors.
• Direct advertising, direct mail, signage, sponsorships, photography, and video.
• Lead marketing for community events and new facility openings, including our new Waco clinic.
• Manage marketing budgets, timelines, and deliverables.
What We Offer
• Competitive salary of $75,000-$100,000 DOE.
• Comprehensive medical coverage - with significantly lower costs at Coryell Health facilities and low employee premiums, plus dental and vision.
• Healthcare and dependent-care FSAs, an employer wellness program with premium credits, life and disability options, supplemental accident/critical illness/hospital indemnity coverage, an Employee Assistance Program, and travel assistance.
• A true leadership role with autonomy to build and run the marketing function - not a slice of it.
• A mission-driven, growing organization where your work has visible impact in the community.
Requirements
What We're Looking For
• Marketing leadership experience (healthcare marketing strongly preferred).
• Experience managing staff and/or outside agencies and vendors.
• Strong digital, web, social, and reputation-management skills.
• Excellent written and verbal communication.
• Ability to juggle multiple projects and deadlines across a multi-site organization.
• Bachelor's degree in Marketing, Communications, PR, Business, or related field preferred.
• Valid Texas driver's license; able to travel within Central Texas.
