Schedule: Full time
Shift: Day (United States of America)
Address: 4200 SUN N LAKE BLVD
City: SEBRING
State: Florida
Postal Code: 33872
Job Description: - Develops and oversees the execution of strategic marketing plans for service lines based on organizational priorities.
- Leads and participates in the annual operating budget planning, development, and oversight for the marketing team.
- Coordinates and executes marketing and community events in collaboration with the physician marketing and community outreach team.
- Manages campus-level social media channels and reputation, ensuring consistent and positive representation.
- Oversees the online provider directory, ensuring accuracy and alignment with Med Staff, Clinic Management, and the Consumer Experience Center.
- Coordinates marketing plans for onboarding new providers and manages communication for offboarding providers.
- Represents the organization positively at community programs and functions to promote the brand.
- Aligns community relations initiatives with the Director of Physician Relations and Community through partnerships with local organizations.
- Collaborates with the Director of Physician Relations to ensure alignment of marketing campaigns and physician relations initiatives.
- Works with the AVP/Communications Director on crisis mitigation and adherence to HIPAA guidelines for film/photography requests.
- Investigates and resolves marketing and communication issues, both internally and externally, and evaluates competitive healthcare services.
- Supervises staff communication, including meetings, job descriptions, individual goals, policy information, and performance evaluations.
Knowledge, Skills, and Abilities: - Ability to demonstrate success in building relationships with community leaders by representing and elevating the brand [Required]
- Extensive successful writing and editing experience (externally focused) with a variety of print and online communications media [Required]
- Excellent and persuasive communicator [Required]
- Stature and confidence to work effectively with a high-performing hospital leadership [Required]
- Ability to work in a matrixed environment navigating local facility needs with GA Market goals [Required]
- Ability to manage marketing and communications to advance an organization's mission and goals [Required]
- Ability to work both collaboratively and autonomously with minimal direction [Required]
- Ability to make decisions in a changing environment and anticipate future needs [Required]
- Ability to translate strategic thinking into action plans and output [Required]
- Ability to communicate challenging concepts into easily understandable language [Required]
- Demonstrates leadership and management skills that unite the team and build positive working relationships. [Required]
- Demonstrates strong professional interpersonal skills and ability to interact with all levels of management (internal and external), as well as media partners, vendors, community partners and the general public. [Required]
- Ability to multitask and manage multiple projects. [Required]
- Proficient with Microsoft Office programs to include: PowerPoint, Excel, Word and Outlook. Basic knowledge of Adobe Creative Suite preferred. [Required]
- Must have strong organizational skills, strong attention to detail and ability and willingness to multi-task in a fast-paced environment. [Required]
- Strong time management and project management skills with ability to finish projects on deadlines. [Required]
- Excellent written communication skills and AP writing style. [Required]
- Working knowledge of the video production process. [Required]
- Ability to work independently without supervision. Must be responsible and proactive with the ability to lead and complete assignments within respective timeframes. [Required]
- Problem-solving skills and conflict resolution are important skills for the position. [Required]
- Ability to deal with information that may be confidential in nature. [Required]
- Must be a team player. [Required]
- Must display a professional manner at all times and be hard working and ethical. [Required]
- Strong verbal and written communication skills [Required]
- Write clearly and informatively, edit work for spelling and grammar, adapt writing style to meet need [Required]
- Ability to learn and use Microsoft SharePoint [Required]
- Must be able to read, write and speak conversational English [Required]
- Basic computer skills and knowledge of Microsoft Office software [Required]
Education: - Bachelor's in Marketing, Public Relations, Communications, Journalism or related field [Required]
Work Experience: - 7+ years of position-related experience [Required]
- Experience as a project manager, team leader or communications manager [Preferred]
- Leadership experience [Preferred]
- SharePoint experience [Preferred]
Physical Requirements: (Please click the link below to view work requirements)
Physical Requirements - https://tinyurl.com/23km2677
Pay Range:$80,752.87 - $172,742.40
