PandaDoc

Director of GTM Systems

PandaDoc$250K *
US-AnywhereRemote in United States
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of experience in GTM systems, sales/marketing technology, or revenue engineering in high-velocity SaaS
  • Expertise in the GTM tech stack including CRM, marketing automation, customer success platforms, and AI tools
  • Strong mix of technical skills and business knowledge
  • Experience in leading and developing high-performing technical teams
  • Ability to navigate complexity and prioritize effectively
  • Excellent communication skills for aligning teams around goals
  • Required proficiency in Salesforce architecture, HubSpot, and other specified tools
  • Preferred experience with AI/ML frameworks and CPQ platforms

Responsibilities

  • Lead a team to design, build, and maintain tools for Marketing, Sales, and CX
  • Manage the GTM technology strategy and roadmap with business stakeholders
  • Translate operational needs into scalable system requirements
  • Drive CRM architecture, workflow automation, and AI/ML initiatives
  • Oversee integrations for reliable data flows and customer visibility
  • Facilitate change management and team adoption of new systems
  • Establish data governance standards for reporting and analytics
  • Serve as the technical voice for GTM systems to senior leadership

Benefits

  • Open culture that values feedback and development
  • Remote work opportunity with a global team
  • 6 self-care days per year
  • Participation in monthly sales contests (SPIF)
  • Strong potential for career advancement
  • And much more!
Full Job Description
Director of GTM Systems

PandaDoc is looking for a Director of GTM Systems to architect and operate the technology foundation behind PandaDoc's go-to-market engine. In this role, you will drive the strategy, implementation, and ongoing optimization of the systems that power our Marketing, Sales, and CX teams, enabling speed, scalability, and data-driven decision-making across the full customer lifecycle.

As a member of the RevOps leadership team, you'll lead a team of systems-minded operators and builders who think in workflows, data models, and leverage points. You'll translate business strategy into scalable technical architecture and own the roadmap that keeps PandaDoc's GTM infrastructure ahead of growth.

In this role, you will:
  • Lead a team of GTM systems engineers and admins to design, build, and maintain the tools and integrations that power Marketing, Sales, and CX
  • Own the GTM technology strategy and roadmap, evaluating, selecting, and retiring tools in partnership with business stakeholders
  • Partner with GTM leadership to translate operational needs into scalable system requirements and implementation plans
  • Drive large-scale systems initiatives including CRM architecture, workflow automation, and AI/ML tooling
  • Oversee integrations across the GTM stack to ensure clean data flows, system reliability, and a unified view of the customer
  • Manage change management and enablement for systems rollouts, ensuring adoption across teams and measurable business impact
  • Establish and maintain data governance standards that support reliable reporting, forecasting, and analytics
  • Serve as the authoritative technical voice on GTM systems for senior leadership, translating complexity into clear business tradeoffs

About you:
  • 7+ years of relevant experience in GTM systems, sales/marketing technology, or revenue engineering in high-velocity SaaS
  • Deep expertise across the GTM tech stack with CRM, marketing automation, customer success platforms, CPQ, data enrichment, and AI tools
  • Strong balance of technical depth and business acumen
  • Demonstrated people leadership in building, coaching, and developing high-performing technical teams
  • Systems thinker who thrives in ambiguity and can prioritize ruthlessly across a complex stakeholder landscape
  • Strong communicator with a track record of aligning engineering and business teams around shared outcomes
  • Required: Salesforce (architecture-level), HubSpot, LeanData, ChiliPiper, Gong Engage, data enrichment tools
  • Preferred: AI/ML frameworks, CPQ platforms

The annual OTE is up to $250.000.
Benefits:
  • An honest, open culture that emphasizes feedback and promotes professional and personal development
  • An opportunity to work with a global team, distributed worldwide
  • 6 self care days per year
  • Opportunity to participate in SPIF (sales contests) monthly!
  • Incredible promotion opportunities
  • And much more!

Application deadline: 8/30/2026

About PandaDoc

PandaDoc is a web-based document automation software that helps users streamline their document processes. The software allows users to create, send, and track quotes, proposals, contracts, and other documents. PandaDoc integrates with popular CRM and other business tools, making it easy to use for businesses of all sizes. The company was founded in 2013 and is headquartered in San Francisco, California.
Learn more about PandaDoc
Size
500 employees
Industry
Founded
2011

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