Director of GTM Enablement

Adaptive Security

$130K — $180K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2-5+ years in fast-paced GTM environments (B2B tech sales, revenue enablement, GTM operations, etc.)
  • At least 2 years in a customer-facing role with a focus on adoption and retention
  • Proven success in driving sales and achieving quotas
  • Ability to create structure in ambiguous situations
  • Exceptional communication skills with a talent for simplifying complex concepts
  • Strong understanding of enterprise B2B sales cycles
  • Experience in building and scaling revenue functions is a plus

Responsibilities

  • Lead strategy for sales enablement function, including playbooks and training
  • Design onboarding and ongoing development programs for Account Executives (AEs)
  • Create scalable sales resources to enhance rep performance
  • Collaborate with Sales Leadership to identify and address skill gaps
  • Work with Product Marketing to develop value-driven messaging
  • Track enablement KPIs, including productivity and sales cycle metrics
  • Facilitate alignment across Product, Marketing, and Sales teams
  • Ensure new AEs have effective onboarding and are demo-ready quickly
  • Optimize sales technology tools like Salesforce, Gong, and Outreach
  • Empower AEs to engage effectively with executives and decision-makers

Benefits

  • Leadership position in an innovative cybersecurity firm
  • Equity in a rapidly-growing venture-backed company
  • Comprehensive healthcare and wellness benefits
  • Strong team culture focused on speed and creativity
  • Opportunity to be part of a high-growth, category-defining business
Full Job Description
The Role

We're hiring a Director of GTM Enablement to lead and own the entire sales enablement function. Based in California or New York, you'll be responsible for arming our go-to-market teams with the content, tools, training, and systems they need to close large, complex deals with speed and confidence. You'll work closely with Sales Leadership, Marketing, Product, and RevOps to build scalable onboarding, craft compelling messaging, and ensure every AE can consistently execute a world-class sales process. This is a strategic, high-leverage role that directly impacts our ability to scale revenue efficiently and win in the enterprise.

What You'll Do
  • Build on Adaptive's existing sales enablement function, owning strategy, playbooks, training, and content
  • Design and execute onboarding and ongoing development programs for AEs
  • Develop scalable resources (decks, one-pagers, competitive battlecards, talk tracks, objection handling) that elevate rep effectiveness
  • Partner with Sales Leadership to identify skill gaps and design targeted coaching initiatives
  • Work with Product Marketing to translate features into value-driven messaging and narratives
  • Own enablement KPIs: time-to-productivity, win rates average deal size, sales cycle velocity
  • Act as the connective tissue across Product, Marketing, and Sales to ensure tight alignment and GTM execution
  • Make sure every new AE completes a high-impact onsite onboarding experience and is demo-ready within weeks
  • Help implement and optimize tools and systems that support rep productivity and knowledge retention // Improve the effectiveness of the existing sales technology stack, including Salesforce, Gong, Outreach, Nooks, Claude, ChatGPT, Zoominfo, etc.
  • Equip Account Executives to confidently engage CISOs, CIOs, IT leaders, and executive buyers.
  • Translate technical product capabilities into compelling business value narratives


Who You Are
  • 2-5+ years of experience working in fast-paced GTM environments. Ideal backgrounds include experience in B2B tech sales, revenue enablement, GTM operations, consulting, VC, or startup operating experience
  • At least 2 years in a customer-facing role (CSM, AM, AE, Solutions, or similar) with direct experience driving adoption, retention, and/or expansion and proven quota excellence
  • Demonstrated ability to bring structure and agency to high-ambiguity environments.
  • World-class communicator with an ability to distill complexity into clarity
  • Deep understanding of enterprise B2B sales cycles and how to support reps through them
  • Highly collaborative, resourceful, and proactive, someone who builds systems that scale
  • Experience building and scaling revenue functions is a major plus
  • Comfortable working in-office in LA or NYC


What We Offer
  • A leadership role in one of the most innovative cybersecurity companies in the world
  • Equity in a rapidly scaling venture-backed business led by repeat founders
  • Premium healthcare and wellness benefits
  • Tight-knit team culture built on speed, ownership, and creativity
  • A front-row seat to scaling a high-growth, category-defining company

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