Director of Consumer FinanceWinChoice is seeking an experienced
Director of Consumer Finance to lead and elevate our consumer financing strategy across our windows, roofing, and gutter divisions. This is a high-impact leadership role responsible for developing financing programs that help homeowners invest in their homes while supporting sales growth and company profitability.
If you have a strong background in consumer lending, lender relationship management, and financial strategy-and enjoy collaborating with executive leadership to drive business results-we'd love to hear from you.
What You'll DoAs the Director of Consumer Finance, you will:
- Lead and oversee all consumer financing programs across multiple home improvement business lines.
- Develop and maintain strong relationships with banks, credit unions, and fintech lending partners.
- Negotiate competitive financing terms, dealer fees, and lending programs that maximize sales while protecting profitability.
- Monitor financing performance, including approval rates, funding timelines, delinquency, and portfolio health.
- Analyze financing workflows to improve efficiency and reduce funding delays.
- Partner with Sales, Marketing, Operations, and Executive Leadership to align financing strategy with company growth initiatives.
- Train and support sales teams on effectively presenting financing options to homeowners.
- Ensure compliance with all applicable federal and state consumer lending regulations, including TILA, Regulation Z, and other lending requirements.
- Prepare and present financing performance metrics and recommendations to executive leadership.
Requirements
What We're Looking For- Bachelor's degree in Finance, Accounting, Economics, Business Administration, or a related field (MBA preferred).
- 7+ years of leadership experience in consumer finance, home improvement, banking, or a related industry.
- Experience managing lender relationships and negotiating financing programs.
- Strong knowledge of consumer lending, underwriting, and financing operations.
- Experience analyzing financing performance and identifying opportunities for operational improvements.
- Excellent communication, negotiation, and relationship-building skills.
- Proven ability to lead cross-functional initiatives and influence business decisions.
Preferred ExperienceCandidates with experience supporting financing programs in the residential home improvement industry-including windows, roofing, siding, gutters, or exterior remodeling-are strongly encouraged to apply.
