BoomTown

Director of Casino Marketing

BoomTown • $90K — $120K *
Baton Rouge, LA 70816In-Person
Hospitality & Recreation
Less than 5 years of experience
1 month ago
Job Overview by Ladders

Qualifications

  • Ability to obtain and maintain a valid gaming license
  • Knowledge of federal, state and gaming laws and regulations
  • Minimum of three years' management/supervisory experience
  • Proficient in Microsoft Excel and Word
  • In-depth understanding of casino player development operations
  • Bachelors Degree in Marketing or Business Administration preferred
  • Strong strategic and analytical skills.

Responsibilities

  • Deliver exceptional guest service using the ACES model
  • Create a welcoming environment to ensure guest loyalty
  • Hire and train team members for optimal performance
  • Establish and maintain department standards and guidelines
  • Monitor department programs and promotions for effectiveness
  • Analyze data to evaluate casino services programs
  • Host high-profile guests to enhance their experience.

Benefits

  • Career advancement opportunities
  • Comprehensive training programs
  • Team-oriented work environment
  • Employee discounts and perks
  • Health and wellness initiatives
Full Job Description
  • Deliver internal and external guest service following the ACES model (Acknowledge with a friendly & timely greeting, Convey positivity and knowledge, Engage with the guest and provide an amazing and clean guest experience, Show Appreciation and offer a personalized farewell.)
  • Creates an atmosphere that induces guest to have L'Auberge Baton Rouge as their casino of choice; responsible for actively building and retaining VIP customer database and acts as a mentor to the team to provide superior customer service.
  • Hires, trains, motivates, evaluates and directs team members in order to ensure that employees receive adequate guidance and resources to accomplish established objectives.
  • Establishes department standards, guidelines, and objectives and maintains administrative processes such as budget and staffing, ensuring proper planning and efficient operations of the department.
  • Monitors and evaluates all department programs, direct mail, Promotions and events and special projects to ensure achievement of department goals and contribution to company profitability.
  • Evaluates performance of casino services programs by analyzing data and reports in order to implement changes allowing for most successful implementation of future programs.
  • Participates in forecast and yield management meetings to contribute a casino services perspective to issues.
  • Hosts selected "top end," high-limit guests, and accommodates their needs within program guidelines to ensure guest satisfaction and encourage return visits.


  • Ability to obtain and maintain a valid gaming license
  • Knowledge of federal, state and gaming laws and regulations
  • Effective written and verbal communication skills
  • Proficient in Microsoft Excel and Word
  • Minimum of three year's management/supervisory experience
  • Strong strategic and analytical skills.
  • Thorough knowledge of and experience in hosting casino players
  • In-depth understanding of the management and operations of a casino player development department.
  • Superb customer service and organizational skills
  • Public relations skills, knowledge of general casino operations, and strong analytical abilities important.
  • Responsibility for, and involvement with, the design and implementation of casino marketing programs.
  • These skills and abilities are typically acquired through a Bachelors Degree in Marketing or Business Administration field in addition to a minimum of eight years' progressive experience in casino services. Previous managerial experience required.

About BoomTown

BoomTown is a real estate technology company that provides a platform for real estate agents and brokers to manage their businesses and connect with clients. The company's platform includes a range of tools and features, such as lead generation, CRM, and marketing automation. BoomTown has a strong reputation for delivering innovative solutions that help real estate professionals improve their productivity and grow their businesses. The company is committed to providing exceptional customer service and building long-term relationships with its clients.
Learn more about BoomTown
Size
200 employees
Industry
Real Estate & Construction
Founded
2014
* Ladders Estimates

Similar Jobs

Ad banner background

Get Ready For Your
Next Interview

More Jobs at BoomTown

More Hospitality & Recreation Jobs

Find similar Director of Casino Marketing jobs:

NationwideBaton Rouge, LA