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The
Director of Booking leads and oversees booking strategy, promoter partnerships, and calendar optimization across both venues. This is a senior, revenue-driving leadership role responsible for shaping the overall programming mix, growing third-party promoter and touring relationships, and maximizing venue utilization and profitability across rooms and capacities. The Director will manage both in-house programming and external promoter partnerships and will work closely with clients, marketing, and production teams to align booking strategy with audience development and long-term brand positioning for each venue. This role is ideal for a seasoned booking professional or promoter-side operator who understands venue economics, deal structures, and market trends and who is ready to own programming strategy at the venue-group level.
This role pays an annual salary of $85,000-$95,000 and is bonus eligible.
Benefits for Full-Time roles: Health, Dental and Vision Insurance, 401(k) Savings Plan, 401(k) matching, and Paid Time Off (vacation days, sick days, and 11 holidays).This position will remain open until October 16, 2026.Responsibilities
- Build and maintain working relationships with promoters and agencies to build diverse and quality entertainment programming for the Tyson Event Center & Orpheum Theatre.
- Establish and maintain effective working relationships with the Client/Contract Administrator, tenants, government departments and agencies, and the entertainment/convention industry community and civic organizations to encourage continual and regular use of the facility.
- Actively promote the use of the facilities to maximize utilization.
- Negotiate contracts as determined necessary and in the best interests of the facility with event organizers, promoters, hosts, managers, and agents.
- Conduct settlements for assigned events.
- Analyze performance data and adjust programming mix based on sell-through, margins, and repeat partnerships.
- Develop and implement facility goals in accordance with the management contract, the Client's objectives, corporate policy, and good business practice.
- Collaborate with marketing on audience targeting, on-sale strategy, and show positioning.
- Assist and coordinate the development of the annual operating calendar, activity schedules, and projections for attendance and/or revenue.
- Work with box office, events, and production teams to scale events appropriately and manage operational feasibility.
- Assist the General Manager in the development and administration of the facility's operating and capital budgets; forecast funds necessary for staffing, equipment, materials, and supplies.
- Manage and maintain the revenue forecasts for the fiscal year; ensure the forecast is current and accurate.
- Respond to client event challenges and address customer feedback with a proactive approach.
- Provide effective communication both orally and in writing.
- Join and participate in organizational and industry committees; engage in client networking, attend, and participate in professional meetings and conferences when applicable.
- Volunteer within the community, develop relationships with non-hospitality entities, and participate in all center community events and outreach.
- Serve as manager on duty for events as assigned.
- Other duties as assigned.
Qualifications
- Bachelor's degree in Marketing, Advertising, Public Relations, Communications, Business or Sport Management.
- 5-7 years minimum booking and talent buying, promoter, and booking management experience focusing on arena and theatre events.
- 2-3 years minimum experience supervising staff.
- Experience overseeing multi-room or multi-venue programming calendars.
- Strategic mindset with hands-on operational capability.
- Must be comfortable operating in a fast-moving, entrepreneurial venue environment.
- Ability to organize and manage cross-functional organizational teams.
