Job DescriptionHow you'll contribute As the Director
of Marketing and Communications, you will excel in this role by:
- Leading with vision to develop and execute integrated marketing and communications strategies that advance organizational goals and strengthen the hospital's mission and reputation.
- Partnering with executive leadership to communicate organizational priorities, key initiatives, and strategic messages across internal and external audiences.
- Strengthening the hospital's brand and community presence through strategic marketing, communications, media relations, and stakeholder engagement.
- Connecting with diverse audiences by creating clear, meaningful communications for patients, families, employees, providers, community partners, and other stakeholders.
- Building and inspiring a high-performing team by fostering collaboration, professional growth, accountability, and a culture of continuous improvement.
- Using data and insights to drive strategy by evaluating performance, identifying opportunities, and measuring the impact of marketing and communications initiatives.
- Leading with integrity and sound judgment by ensuring communications align with healthcare regulations, organizational standards, confidentiality requirements, and the needs of the communities we serve.
Schedule: Full-Time: Days; 100% On-Site in Wilson, NC.Why join us We believe that investing in our employees is the first step to providing excellent patient care. In addition to your base compensation, this position also offers:
- Comprehensive Benefits: Medical, dental, and vision coverage options for full-time and part-time employees.
- Financial Protection & Paid Time Off: Life, accident, critical illness, and hospital indemnity insurance, along with short- and long-term disability, paid family leave, and PTO.
- Financial & Career Growth: Tuition assistance, certification support, student loan assistance, and a 401(k) retirement plan with company match.
- Employee Well-being: Programs supporting mental, physical, and financial health, including gym memberships, virtual care, mental health services, and employee discounts.
- Professional Development: Ongoing learning opportunities and career advancement support.
- Lifestyle Perks: Travel and entertainment discount programs to help you make the most of your time off.
What we're looking for - Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field preferred; applicable experience may be considered in lieu of education.
- Progressive leadership experience in marketing and communications, preferably within a complex healthcare or similarly regulated environment.
- Strategic marketing and communications expertise with the ability to develop and execute integrated strategies that support organizational goals and strengthen brand reputation.
- Exceptional communication and storytelling skills with the ability to tailor messaging for executives, providers, employees, patients, community partners, media, and other key audiences.
- Strong people leadership and team development skills, with a track record of building collaborative, high-performing teams and fostering professional growth.
- Business and financial acumen with experience managing budgets, allocating resources, evaluating performance, and using data to guide decisions.
- Strong relationship-building and change leadership skills, with the ability to build trust, navigate competing priorities, exercise sound judgment, and effectively lead in a dynamic healthcare environment.
More about Wilson Medical Center Wilson Medical Center is committed to always providing excellent care to our community. Our 294-bed facility provides services to residents of Wilson County and surrounding communities. Our commitment to high-quality healthcare is strong. We bring new and innovative programs to those who matter the most - our community. Accredited by The Joint Commission, we offer services including cancer care, cardiac care, orthopedics, imaging, surgical services and many more.
