Director, Integrated Communications

Day One Agency

$107K — $125K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6-8 years of experience in consumer PR and communications, specifically in integrated communications/marketing programs
  • Experience with large consumer brands, particularly in luxury, lifestyle, travel, sports, and entertainment
  • Strong background in PR, integrated communications campaigns, brand partnerships, and large-scale events
  • Creative storytelling abilities with insight into modern earned media consumption
  • Proficient in developing media strategies and maintaining strong media relationships
  • Skilled in managing multiple short- and long-term projects concurrently
  • Excellent communication skills, with an emphasis on writing and storytelling

Responsibilities

  • Lead day-to-day client workstreams as the primary point of contact
  • Develop and implement integrated communications programs with cross-functional teams
  • Stay informed on industry trends and provide strategic insights to clients
  • Create and execute innovative social-first programs to enhance earned media
  • Proactively anticipate client needs and manage multiple tasks
  • Deliver strategic recommendations and updates to stakeholders while building trust
  • Establish strong relationships with traditional and new media contacts in consumer lifestyle

Benefits

  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Lifestyle Spending Account
  • Paid Parental Leave
  • Commuter Benefits
  • New Business Referral Bonus
  • Employee Referral Bonus
Full Job Description
Director, Integrated Communications

Department: Integrated Communications

Employment Type: Full Time

Location: New York

Description

Below you'll find some specifics about the role. At Day One, the job description is truly just the start. Our best team members are enthusiasts who opt-in and bring something to the party.

This position is full-time, requires a hybrid work schedule, and is only available in New York City.

Responsibilities

Responsibilities for this role will include serving as a day-to-day client and team leader. The ideal candidate will have a deep understanding of cultural trends, proven working knowledge of today's media landscape, strong writing skills, and experience building programs that deliver earned results. This person will be responsible for developing integrated communications strategies that proactively and reactively achieve key business objectives. They will effectively drive a workstream forward while managing up and guiding more junior team members.

  • Manage day-to-day client workstreams, serving as the primary point of contact for assigned projects and driving the team to ensure timely execution of program elements
  • Develop and execute integrated communications programs (e.g. including media relations/earned media, event management, talent/paid and earned influencer partnerships, brand collaborations, data-based storytelling, and social/PR content production oversight) in partnership with cross-functional teams
  • Maintain current knowledge of industry trends, the competitive landscape, and confidently provide strategic point-of-views to the client
  • Understands how to conceive and execute successful, social-first programs that drive earned
  • Be proactive, anticipate client needs and keep multiple activities moving
  • Present strategic recommendations and ongoing updates / counsel to key internal and external stakeholders, building strong client relationships and trust
  • Cultivate and foster relationships with key traditional and new media contacts in the consumer lifestyle space
  • Identify and tap into cultural and lifestyle trends to uncover proactive storytelling opportunities and fuel earned-first creative concepts
  • Develop high-quality written materials, showcasing strong writing and storytelling skills
  • Oversee junior team members' work on assigned accounts, providing guidance and mentorship to support their professional development and to ensure high-quality work output for clients
  • Willing and able to fuel and implement fresh thinking, push boundaries, and experiment - always looking for the "new" factor for our clients
  • Participate in new business pitch development and/or presentations


Qualifications
  • 6-8 years of experience in consumer PR and communications (working on integrated communications/marketing programs required)
  • Experience working on large brands within the consumer category (luxury, lifestyle, travel, sports and entertainment, is a plus)
  • Prior experience in PR, integrated consumer communications campaigns, brand partnerships, and large-scale event activations
  • Creative storytelling skills coupled with a deep understanding on how to package a modern earned story that fits how we consume information today
  • Deep understanding of developing traditional and new media strategies and strong media relationships
  • Ability to manage multiple short- and long-term programs and deliverables simultaneously
  • Excellent communication and writing skills
  • Experience engaging mid- to senior-level clients
  • Experience mentoring junior team members
  • Entrepreneurial mindset and can move quickly and thoughtfully across different workstreams
  • Bachelor's Degree
  • Relentless curiosity is a must -- we're always looking for what's new, next and never been done before and are open to experimentation and pushing the boundaries.


Applicants must be legally authorized to work in the United States. The company does not sponsor or take over sponsorship of work visas

Compensation + Benefits

We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees:
  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Lifestyle Spending Account
  • Paid Parental Leave
  • Commuter Benefits
  • New Business Referral Bonus
  • Employee Referral Bonus

The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $107,000-$125,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc. Please note that the compensation information provided is a good faith estimate for New York City based hires only and is provided pursuant to the New York City Pay Transparency Law. Final compensation for this role will be determined by various factors such as candidates' relevant work experience, skills, qualifications, and location.

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