Director, GTM Enablement

Profound

$220K — $245K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7-12+ years of experience in GTM roles including Enablement, Sales, Customer Success, Revenue Operations, or Product Marketing.
  • Previous experience as a first or early enablement hire in a fast-paced environment.
  • Ability to effectively sell complex, enterprise-level products.
  • Proficient in translating AI and technical concepts into commercial benefits.
  • Demonstrated capability as a systems thinker and practical builder.
  • Credibility with senior sales leaders and executives.

Responsibilities

  • Build the GTM enablement function from the ground up.
  • Enable Sales, Customer Success, Sales Engineers, and partners effectively.
  • Design rapid onboarding programs for new hires in a technical space.
  • Create comprehensive GTM playbooks tailored for enterprise environments.
  • Collaborate with Product Marketing to develop market-ready messaging.
  • Empower the field to articulate Profound's unique advantages in AI Search.
  • Lead the enablement initiatives for all new product launches.

Benefits

  • Full range of benefits and perks to support employee well-being and growth.
  • Equity as part of the total compensation package.
Full Job Description
Sales
• New York, New York
• In-office

We are hiring a GTM Enablement Director to build the function from the ground up. This role owns how Profound's Sales, Customer Success, and Partner teams are enabled to win, from onboarding and training to playbooks, launches, and ongoing field readiness. You will translate a fast-evolving product and category into clear, repeatable motions that scale.

What you'll do
  • Build Profound's go-to-market enablement function from scratch
  • Own enablement across Sales, Customer Success, Solutions Engineers, and Partners
  • Design onboarding programs that ramp new hires quickly in a complex, technical category
  • Create go-to-market playbooks for enterprise sales cycles, pilots, and expansions
  • Partner with Product Marketing to turn positioning into field-ready messaging
  • Enable the field to confidently sell Profound's differentiation across AI search and agentic workflows
  • Lead enablement for new product launches
  • Equip frontline managers with coaching frameworks
  • Serve as the voice of the field into Product and go-to-market leadership
  • Define and track enablement impact including ramp time, win rates, and adoption


Who you are
  • 7 to 12 or more years of experience across go-to-market roles such as enablement, sales, customer success, revenue operations, or product marketing
  • Experience as a first or early enablement hire building function and systems from zero
  • Comfortable selling complex, enterprise, category-defining products
  • Able to translate AI and technical concepts into clear business value
  • Strong systems thinker and hands-on builder
  • Credible partner to senior sales leaders and executives


Location

This is an on-site role based in our Union Square, NYC office, designed for builders who thrive on speed, iteration, and meaningful impact.

For this role, the expected base salary range is $220,000 to $245,000. Profound's total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring.

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