Director, Go-to-Market Enablement

GitGuardian

β€’ $270K β€” $310K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in go-to-market or sales enablement leadership in a B2B technology company, preferably cybersecurity or enterprise software
  • Proven track record in creating and scaling enablement programs
  • Comfortable as a player-coach, involved in both strategic planning and content development
  • Deep knowledge of value-based selling and enterprise go-to-market execution
  • Strong consultative approach, able to build trust and prioritize field team support
  • Effective cross-functional collaboration across Sales, Marketing, and product teams
  • Ability to translate complex technical concepts into actionable learning experiences

Responsibilities

  • Build and lead GitGuardian's global go-to-market enablement function
  • Create impactful programs, content, playbooks, and field materials as a player-coach
  • Develop a scalable enablement strategy for onboarding, sales, and customer expansion
  • Translate complex cybersecurity concepts into clear training for sales teams
  • Serve as a trusted internal consultant by diagnosing needs and recommending tailored interventions
  • Hire and develop a global team in the US and France with a focus on high performance
  • Establish a rigorous operating model for enablement with clear metrics and outcomes

Benefits

  • 25 days of PTO with encouragement to use it
  • 10 public holidays
  • 80% coverage for Health, Dental & Vision insurance for individuals and families
  • 401(k) plan with matching contributions
  • Comprehensive short and long-term disability insurance
  • Travel policy including annual off-sites
  • Up to $300 for home office setup
  • Monthly remote work stipend of $70
  • $4000 referral bonus for new hires
  • Access to FSA and HSA plans
  • Career development opportunities as an early joiner of the GitGuardian US team
  • Participation in the #1 downloaded app on the GitHub marketplace
Full Job Description
About your team and collaboration

As Director, GTM Enablement, you'll build and lead a high-performing enablement function that spans the full go-to-market motion: Enterprise Account Executives, BDRs, Customer Success, Account Management, and, over time, Partners. You'll operate as a player-coach: personally building the first wave of programs and field materials while hiring and developing a global team across the United States and France, with clear standards and shared accountability for field impact.

You'll serve as a trusted internal consultant to GTM leaders and field teams by listening closely, diagnosing the real business need, and recommending the right intervention rather than a one-size-fits-all program. That means staying close to execution and adoption, not just design. You'll also partner closely with Marketing, Product Marketing, and Product to translate complex cybersecurity and technical concepts into practical, field-ready learning experiences, giving reps and customer-facing teams a clear, differentiated story and the tools to execute at a high level.
Your Mission
  • Build and lead GitGuardian's global go-to-market enablement function across Account Executives, Business Development Representatives, Customer Success, Account Management, and, over time, Partners
  • Operate as a player-coach from day one: personally create high-impact programs, content, playbooks, and field materials while building a team to deliver work at the same standard
  • Develop a scalable enablement strategy that improves onboarding, ramp, value-based selling, discovery, executive conversations, competitive positioning, pipeline execution, and customer expansion
  • Translate complex cybersecurity and product concepts into clear, practical learning experiences for both commercial and customer-facing audiences, building or hiring technical enablement expertise where needed
  • Serve as a trusted internal consultant to GTM leaders and field teams: listen closely, diagnose the real business need, recommend the right intervention, and stay close to execution and adoption
  • Hire, develop, and manage a high-performing global team across the United States and France, with clear standards, strong coaching, and shared accountability for field impact
  • Create a rigorous operating model for enablement, including prioritization, stakeholder alignment, program governance, reinforcement, adoption, and measurement tied to business outcomes
About you

If you think you match at least 70% of these criteria, please apply!

Here's what we consider essential for success in this role. You are:
  • An experienced go-to-market or sales enablement leader who has built and scaled programs in a complex, global B2B technology organization, ideally in cybersecurity or enterprise software
  • A true player-coach who is equally comfortable setting strategy, building content yourself, facilitating live sessions, coaching team members, and hiring the capabilities the function needs next
  • Deeply fluent in value-based selling and the realities of enterprise go-to-market execution, with the judgment to connect enablement priorities to revenue, retention, expansion, and customer outcomes
  • Consultative and service-oriented: you build trust quickly, listen without ego, navigate competing priorities, and make field teams feel supported rather than managed from a distance
  • A highly effective cross-functional partner who can align Sales, BDR, Customer Success, Account Management, Partnerships, Product, Marketing, Solutions Engineering, and senior leadership around clear outcomes
  • Able to make technical cybersecurity concepts accessible and actionable. You do not need to be the deepest technical expert, but you know how to assess gaps, partner with subject-matter experts, and hire technical enablement talent when needed
  • An experienced people leader who can manage across cultures and time zones, create consistency across the United States and France, and develop a team through clear expectations and thoughtful coaching
  • Energized by scale-up pace, ambiguity, and hands-on ownership. Prior experience carrying a quota or working directly in a sales role is a strong plus
The interview process

1. Video call with a Talent Acquisition team member

To discover your background and experience to evaluate if there could be a mutual match.

2. Interview with your future manager, VP GTM Americas

To discuss your enablement philosophy, leadership approach, and experience building global, cross-functional programs

3. Technical test / Business case

An enablement strategy simulation with GTM leadership to evaluate your ability to diagnose a field need, develop a practical solution, and connect the program to measurable business outcomes

4.1 Final interview with the CEO
Eric Fourrier, our Co-Founder and CEO will share GitGuardian's mission, vision, and strategic ambitions, and assess cultural and strategic alignment

4.2 References check

You can start thinking about two contacts (one manager and one direct) who can attest to your previous or current professional experiences. These contacts should be as recent as possible, and we will call them at the end of the process.
Benefits
  • πŸŒ΄β›± 25 days of PTO (employees are strongly encouraged to use all of it!)
  • πŸ—“ 10 public holidays
  • πŸ§˜β™‚ Health, Dental & Vision insurance (80% coverage), for individuals and their families
  • πŸ’° 401(k) + matching! with Empower
  • Short term & long term disability insurance (100% paid)
  • 🌎 Travel policy including to our annual off-sites
  • Up to $300 towards your home office set-up
  • πŸ”Œ Monthly remote work stipend $70
  • 🀝 Referral bonus of $4000 for any new Guardians we might hire thanks to you
  • πŸ₯ FSA and HSA plan access

And also...
  • Becoming an early joiner of GitGuardian US team, with many opportunities for career development in the long term
  • We have the #1 downloaded app on the GitHub marketplace

More about GitGuardian!

Products
  • Understand how GitGuardian works in this short video!
  • Want to go even further? Check out our public roadmap!
  • Check out the State of Secrets Sprawl Report to understand our mission and the industry.
  • Our solutions are already used by hundreds of thousands of developers in all industries and GitGuardian platform is the nΒ°1 app on the GitHub marketplace

Clients
  • GitGuardian helps organizations find exposed sensitive information that could often lead to tens of millions of dollars in potential damage.
  • More than 70% of our customers are in the United States.
  • Many F500 companies use GitGuardian's platform.

People

  • The Guardians are knowledgeable, committed, serious, aligned with the company's mission, and true team players: always willing to help each other grow our skill sets!
  • The team is diverse and we hail from more than 20 different countries.
  • We are also agile, remote-friendly, and fun people to work with.
  • You will get trust & autonomy on your perimeter with a very transparent internal communication and a strong impact on the company development.
    The OTE salary range for this position is expected to be $270,000-$310,000 per year. Actual compensation will be determined on factors such as location, relevant experience, skills, and other qualifications. This range represents the expected OTE pay for this role; additional compensation may include equity, and/or other benefits.


Team Sales Role Director, GTM Excellence Locations New York City Remote status Hybrid Employment type Full-time

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