PVH Corp

Director, Global Marketing Operations, Campaign & Licensing

PVH Corp$147K — $199K *
Retail & Consumer Goods
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8-9+ years in marketing operations, project management, or account management in creative-driven environments
  • Experience managing creative workflows from concept to delivery
  • Proven track record of leadership in complex, matrixed organizations
  • Deep understanding of the go-to-market lifecycle from development to marketing activation
  • Background in global fashion or lifestyle brands is advantageous
  • Bachelor's degree in Marketing, Communications, Business, or related field
  • Strong communicator with the ability to present complex ideas clearly
  • Proficiency with project management tools like Wrike, Asana, and Smartsheet.

Responsibilities

  • Lead GTM planning across seasonal and fiscal calendars, ensuring accountability at every project stage
  • Define and adapt project methodologies to meet evolving business needs
  • Oversee the implementation and optimization of planning tools for transparency and project health
  • Provide strategic operational insights at executive meetings for informed decision-making
  • Coordinate cross-functional organization and asset development for the Licensee business
  • Ensure project execution aligns with brand goals and manage dependencies effectively
  • Cultivate strong inter-departmental relationships to enhance collaboration and accountability.

Benefits

  • Comprehensive medical, vision, and dental insurance
  • Above-market 401(k) contributions
  • Flexible workplace options, including hybrid work arrangements
  • Wellbeing programs, including memberships and fitness reimbursements
  • Access to Care.com services for family and pet care support
  • Tuition reimbursement for continued education
  • Employee discounts at company outlets and websites.
Full Job Description
The Difference You Will Make:

This role is part of the Global Marketing Operations and Project Management team - a high-performing group that drives structure, efficiency, and focus across Calvin Klein's Consumer Marketing Organization (CMO) and divisional brand teams. As the engine behind how work is planned and moves cross-functionally, this team ensures alignment, collaboration, and timely execution through agile processes and smart tools - enabling consistent delivery at scale across the full-funnel marketing business.

Position Summary:

The Director, Global Marketing Operations, Campaign & Licensing is a strategic and creative leader responsible for driving operational excellence across Calvin Klein's global marketing and content ecosystem for brand campaigns and our licensed business. This role owns the development of, and adherence to, seasonal and fiscal Go-To-Market (GTM) planning frameworks for the CMO, aligning teams and driving clarity across a fast-moving, matrixed environment. Leading a team of project managers, you'll oversee the execution of complex initiatives - shaping project methodologies, optimizing workflows, and scaling tools that support seamless, digital-first delivery. The role is a balance; both hands-on in producing work and managing a team.

Success in this role requires a mix of critical thinking, empathy-driven leadership, and the ability to move fluidly between strategic planning and detailed execution. You'll bring structure to ambiguity, inspire teams with clear solutions, and influence cross-functional stakeholders through data-backed insights. This is an ideal opportunity for someone who thrives in a global, collaborative environment and is passionate about helping marketing and creative-led teams do their best work.

Primary Responsibilities/Accountabilities of the Job:

Operational & Strategic Leadership
  • Lead end-to-end GTM planning across seasonal and fiscal calendars - developing frameworks, cross-functional processes and workflows, and holding leaders and teams accountable to decisions and deadlines at each stage of the project or season
  • Define and evolve project methodologies that meet new and varying business needs - systemize scalable processes, tailoring approaches based on organizational complexity, and enabling adoption through team training
  • Govern the implementation, optimization, and adoption of key tools and platforms that support operational planning, workflow visibility, and project health dashboards for leadership
  • In partnership with line manager, contribute to executive leadership meetings with strategic operational insights, reporting, and recommendations to guide decision-making for the CMO
  • Facilitate and present in senior-level forums and large cross-functional planning sessions, aligning stakeholders on priorities and action plans


Execution & Delivery Oversight
  • Own the cross-functional organization, coordination, timeline and project planning, and asset development process related to Calvin Klein's Licensee business, in partnership with a dedicated Licensed Marketing team
  • Oversee execution and delivery across the portfolio of active projects led by reporting Project Management team - support in managing dependencies, removing roadblocks, and ensuring milestones, decisions, and/or deliverables are met each week
  • Implement and optimize systems and tools for project efficiency, enabling a digital-first, consumer-centric model for the CMO - ensuring greater transparency, agility to support business pivots, and individual-team accountability and adherence to deadlines
  • Translate strategic priorities into structured, actionable plans and resourcing approaches, aligning project execution with broader brand and organizational goals
  • Understand dependencies across functions to bring global 360 campaigns to life - proactively surface risks, streamline decision-making, and mitigate issues to protect timelines, budgets, and creative integrity


Cross-Functional Collaboration & Communication
  • Serve as a trusted marketing liaison across the wider business with teams including product, legal, finance, VM & store environments, supply, operations, and regional teams - fostering collaboration, visibility, and accountability across a global matrixed environment
  • Build and maintain strong relationships across all levels and regions, tailoring communication style and approach to the nuances of function including creative teams, operational teams, marketing and strategy, and leadership
  • Communicate with clarity and precision - translating complex dynamics into clear updates and insights, and articulate solutions to keep the business moving forward
  • Navigate global, virtual, and co-located environments with cultural fluency and a collaborative mindset that fosters alignment across diverse teams


Team & Resource Management
  • Lead, coach, and inspire a team of global project managers, cultivating a culture of accountability, adaptability, and performance excellence
  • Support professional growth through mentorship, clear goal setting, and feedback, ensuring the team is equipped to lead within a fast-paced, high-performance environment
  • Oversee internal and freelance resource planning to meet evolving business needs, balancing capacity with delivery expectations


Qualifications
  • 8-9+ years of experience in marketing operations, program/project management, or account management roles within creative-driven, fast-paced environments
  • Demonstrated experience working directly with creative teams - supporting concept-to-delivery workflows across brand, content, and production functions
  • Proven ability to lead and motivate teams in complex, matrixed organizations, with the confidence and emotional intelligence to navigate senior stakeholders and high-pressure environments
  • Understanding of the full go-to-market lifecycle - from product development through content creation and global marketing activation
  • Experience working in or supporting a large, global fashion or lifestyle brand is a plus
  • Bachelor's degree in Marketing, Communications, Business, or equivalent work experience
  • Skilled at managing large-scale, cross-functional initiatives with shifting priorities, competing timelines, and multiple stakeholders across regions
  • Strong written and verbal communication skills; able to distill complexity, guide cross-functional conversations, and present effectively at the executive level
  • Proficient in workflow and project management tools such as Wrike, Asana, and Smartsheet, with working knowledge of Box, Figma, Adobe Creative Suite, and digital asset management (DAM) platforms


Skills Required

☒ Obtaining & providing information to others

☒ Explaining policies or practices to others

☒ Influencing others

☒ Negotiating with others to come to agreement

☒ Negotiating with others with long-term strategic importance to the business

☒ Within own Department at PVH

☒ Across Departments at PVH

☒ Across Business Units/Brands at PVH

☒ Outside of PVH

Supervisory/Leadership Responsibilities

Direct Reports

☒ Yes
• No

If yes, how many? 3

Overall Impact & Contribution:

Is responsible for the operational plan for the business or function

Problem Solving:

Problems are multi-dimentional and require end to end solutions with human, financial and operational implications
  • Manage large-scale, complex initiatives with shifting priorities, competing timelines, and multiple stakeholders across regions
  • Understand dependencies across functions to bring global 360 campaigns to life while continuously optimizing the overall end-to-end process - proactively surface risks, streamline decision-making, and mitigate issues to protect timelines, budgets, and creative integrity


This position is not eligible for sponsorship.

Pay Range:$147,500---$199,200

PVH currently provides base salary ranges for all positions-on job advertisements-in the United States based on local requirements. These ranges are based on what PVH reasonably believes that it will pay an associate for their base salary for said position at the time of the posting. Individual compensation will ultimately be determined based on a variety of relevant factors including but-not limited to qualifications, geographic location and other relevant skills. PVH is committed to providing a market-competitive total rewards package to eligible associates, which includes diverse and robust health and insurance benefits to meet the varied needs of our associates and an above-market 401(k) contribution to help our associates save for retirement. We also offer career growth opportunities, empowering our associates to design their future at PVH.

Additional Compensation: This role is bonus eligible. This role is equity eligible.

Your Wellbeing is Our Priority

At PVH, we offer competitive, cost-effective, and comprehensive benefit packages. We strive to provide options when it comes to your health, finances, and work-life balance. This includes:
  • Pay & Insurance: Competitive pay, bonus programs, best in class medical insurance, vision insurance, dental insurance, life insurance, disability insurance, and more.
  • 401(k): An above-market 401(k) contribution to help our eligible associates save for retirement.
  • Flexible Workplace: Generous company-paid holidays, paid time off, hybrid working arrangements, volunteer opportunities, seasonal hours, and flexible work schedules.
  • Wellbeing Support: A variety of wellbeing tools and programs such as, Headspace membership, reimbursement for fitness memberships and/or digital meditation subscriptions, and the opportunity to earn up to $200 a year in rewards for exercising and participating in healthy activities.
  • Care.com Services: Access to services for childcare, elder care, adoption preparation, pet care, plus reimbursement for backup care when your regular plans fall through.
  • Education Assistance: Receive support for continued education including tuition reimbursement.
  • Associate Discount: Shop at our company outlets and e-commerce sites at a discount.


Please note, eligibility depends on employment status, location and length of time employed with PVH and our benefits may be subject to change. Applications will be accepted on a rolling basis until the position is filled.

About PVH Corp

PVH is one of the world's largest apparel companies with over $8 billion in revenues. They operate three business groups – Calvin Klein, Tommy Hilfiger and Heritage Brands.

PVH Corp Careers

Join the dynamic team at PVH Corp, a global leader in the fashion industry, and be part of a company that prides itself on its deep heritage of innovation, leadership, and success. At PVH Corp, we offer more than just job opportunities; we provide a platform for professional growth and personal development within an environment that values diversity, creativity, and forward-thinking.

Work You’ll Do

Embark on a career journey with PVH Corp and contribute to the company’s mission to drive fashion forward for good. Our team at PVH Corp is composed of highly skilled professionals dedicated to excellence in every aspect of our business, from design to distribution. By joining us, you will collaborate with influential industry experts and leaders who are committed to nurturing your skills and helping you achieve your career aspirations.

Explore Our Job Opportunities

PVH Corp offers a wide range of employment positions across various functions and levels. Whether you are looking for an entry-level role or a senior executive position, we have opportunities that could be a perfect match for your skills and career goals. Our hiring process is designed to be transparent and engaging, ensuring that every candidate is given the opportunity to showcase their strengths and potential.

Internship Programs

Kickstart your career with a PVH Corp internship. Our internships provide invaluable workplace experience and a chance to see what it’s like to be part of a leading global company. Interns at PVH Corp work on real projects, learn from top professionals, and gain the skills necessary for future employment. Many of our interns go on to full-time positions within our company, making this a great stepping stone in your professional journey.

Benefits and Culture

At PVH Corp, we understand that our employees are our greatest asset. That’s why we offer a competitive package of benefits designed to support the health, well-being, and financial security of our team members and their families. Benefits at PVH Corp include comprehensive health care, employee discounts, and flexible working arrangements, among others. Our culture is one of inclusivity and innovation, where every team member is respected and given the chance to voice their ideas. Diversity training and leadership development programs are integral parts of our commitment to creating a workplace where everyone can thrive.

Professional Development and Growth

We believe in nurturing our team’s professional development and fostering growth at every level. PVH Corp provides a variety of training programs, workshops, and seminars that encourage innovation and leadership. Networking events and professional groups offer additional opportunities for learning and career advancement.

Join Our Team

If you are passionate, curious, and ready to make an impact, search our open positions that match your skills and interests. We are always looking for creative and driven individuals to join our team. Prepare your resume, ace the interview, and take the next step in your career with PVH Corp.

Stay Connected

Keep up to date with the latest at PVH Corp by following our careers blog. Gain insider perspectives, industry-leading insights, and career tips that you can put to use today—all from the people who work here.

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Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at PVH Corp. Join PVH Corp and be part of a company that’s setting the pace in the global fashion industry. Let’s shape the future together!
Learn more about PVH Corp
Size
19,000 employees
Market Cap
$4.4 billion
Industry
Net Income
-$1.1 billion
Founded
1881
5 Year Trend
+2.2%
Revenue
$7.6 billion
NASDAQ

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