Known

Director, Direct Negotiation

Known$140K — $150K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years in local broadcast buying, with leadership experience
  • Deep understanding of local broadcast landscape and station group dynamics
  • Expert-level proficiency in Mediaocean (Spectra and Prisma)
  • Proven track record of successful negotiated outcomes
  • Fluency in TV and radio concepts with strategic judgment
  • Advanced Excel skills, including model creation
  • Strong quantitative and complex problem-solving skills
  • Ability to manage senior client relationships effectively

Responsibilities

  • Develop local broadcast investment strategies for client budgets across various markets
  • Negotiate favorable rates with stations and rep firms leveraging Known's scale
  • Ensure accuracy in estimates, manage underdelivery issues, and make informed decisions on budget adjustments
  • Serve as the senior broadcast consultant in client interactions, presenting and defending strategies
  • Collaborate with data scientists and engineers to enhance broadcast planning with analytics
  • Establish standards for estimating methodology and quality assurance within the team
  • Mentor and develop junior buyers, refining their negotiation skills and strategies
  • Maintain ongoing relationships with stations and rep firms as a comprehensive portfolio

Benefits

  • Unlimited paid time off
  • 401k with company matching and no vesting period
  • Annual bonuses
  • Generous medical plan
  • Paid parental leave
Full Job Description
Known's Media Science team uses advanced analytics, machine learning, and statistics to plan and optimize advertising dollars. We translate our clients' business goals into meaningful metrics and buy media across every channel to hit those outcomes. We're looking for a Director, Direct I/O to own our local broadcast investment practice and partner with a digital buying team of analysts, data scientists, and software engineers. WHAT YOU'LL DO • Own local broadcast investment strategy for your clients, setting how dollars are allocated across markets, dayparts, and station groups • Lead negotiations with stations and rep firms, using Known's portfolio scale to win rates and value-add that a single-client buyer can't get • Own the accuracy and the consequences of estimates and posts. Diagnose underdelivery, hold stations to make-goods, and decide when to move money • Act as the senior broadcast voice in client conversations. Present the recommendation, defend it, and handle escalations directly • Partner with our data scientists and engineers to bring modeling and predictive analytics into broadcast planning, and help set the roadmap for Known's local TV IP • Define the standards the rest of the team works to, covering estimating methodology, QA, stewardship cadence, and reconciliation • Mentor buyers. Review their work, sharpen their negotiation instincts, and build the bench • Manage station and rep relationships as an ongoing portfolio rather than buy by buy WHO YOU ARE AND WHAT YOU HAVE • 10+ years in local broadcast buying, including time leading buys or people • Deep command of the local broadcast landscape, including station group dynamics, market nuance, and where the leverage sits in a negotiation • Expert-level Mediaocean (Spectra and Prisma) • A track record of negotiated outcomes you can speak to specifically, not just buys you executed • Fluency in core TV and radio concepts and the judgment to know when the standard approach is wrong for a client • Experience bringing insights and analytics into a media buy, and the ability to explain the math to a client who doesn't have it • Advanced Excel, including building your own models rather than filling in someone else's • Strong quantitative skills and strategic thinking on complex problems • Comfort owning senior client relationships • Experience with predictive analytics or data science is a plus NICE TO HAVE • Understanding of the digital video landscape and ability to look at a video plan holistically across broadcast and digital channels • Knowledge of National Video SOME OF OUR PERKS • Unlimited paid time off • 401k with company matching and no vesting period • Annual bonuses • Generous medical plan • Paid parental leave The base salary for this position is $140K-$150K This range is posted in compliance with state and municipal Pay Transparency laws. In addition to base compensation, this role is eligible to receive additional Known benefits.

About Known

Known is an artificial intelligence platform that helps businesses automate their customer support and sales processes. The company's platform uses natural language processing and machine learning to understand customer inquiries and provide personalized responses, reducing the need for human intervention. Known's solution can be integrated with a variety of communication channels, including email, chat, and social media, and can be customized to meet the specific needs of each business. The company was founded in 2017 and is headquartered in San Francisco, California.
Learn more about Known
Size
50 employees
Industry
Founded
2017

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