Director, Digital

Cossette Media

$95K — $115K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years leading teams in digital media, focusing on paid search, social, and programmatic
  • Strong grasp of the digital privacy landscape, including key solutions and tech providers
  • Experience with large-scale, performance-driven clients on a national level
  • Familiarity with regulated industries is advantageous
  • Proficient in SA360/Google Ads, Bing, social media APIs, and relevant DSPs/SSPs
  • Experience with verification partners relating to viewability and brand safety
  • Understanding of audience data strategies, SEO, and AEO principles
  • Experienced with Google Suite tools including BigQuery and Google Cloud Platform

Responsibilities

  • Lead and nurture senior client and stakeholder relationships through effective communication
  • Design innovative performance media strategies for top-tier clientele
  • Exceed performance goals using comprehensive activation strategies and measurement frameworks
  • Manage, mentor, and develop a high-performing team
  • Collaborate effectively to co-create and enhance national performance products
  • Facilitate seamless communication amongst cross-functional teams
  • Offer thought leadership on emerging media trends
  • Contribute to new business pitches and presentations

Benefits

  • Innovative work environment fostering creativity and individuality
  • Flexible hybrid work models with remote options for short-term stays
  • Starting at 3 weeks vacation, plus an extra week over the holidays
  • Agency summer days off, varying by location
  • Modern co-working spaces with perks like coffee bars and easy transport access
  • Pet-friendly spaces with dedicated play rooms for families and wellness rooms
  • Regular team events including holiday parties and inspiring speakers
  • In-house learning and development sessions, plus career growth discussions
  • Access to a wide array of wellness benefits to suit individual needs, including personal wellness spending accounts
  • Comprehensive mental health support with resources for families
  • Generous personal absence policy to accommodate emergencies
  • Maternity leave top-up program
Full Job Description
Transparency matters to us. For this role, you can expect a salary between $95,000-$115,000 annually, depending on experience. This is for a new vacancy.

responsibilities:

  • Lead and maintain senior client and stakeholder relationships through effective communication and touchpoint strategies
  • Design world class performance media strategies (social, search and programmatic) for top tier clients
  • Proactively exceed performance targets through effective activation strategies, annual roadmaps, test and learn, and measurement frameworks
  • Manage, train and develop a team of high-performing individuals
  • Co-create, develop and iterate our National performance product partners effectively
  • Seamless collaboration across cross functional teams
  • Provide thought leadership on latest trends and media landscape
  • Support on new business pitches and presentations

qualifications:

  • 8+ years leading a team in a strategic and executional digital media environment, paid search, social and programmatic
  • Strong understanding of digital privacy landscape, solutions and technology providers
  • Experience working on national, large scale performance-driven clients
  • Experience working in regulated industries is an asset.
  • Proven advanced understanding of SA360 / Google Ads, Bing, social platforms and their APIs, DSP and SSPs
  • Experience working with Verification Partners (Viewability, Brand Safety etc)
  • Experience working with Audience Data Strategies for clients
  • Experience with Google suite, Google BigQuery, Google Cloud Platform, GA4
  • Experience working with AI tools and technology
  • Understanding of the role of SEO and AEO
  • Strong understanding project management platforms such as Monday, Asana, Airtable
  • Strong understanding of performance digital media workflows and processes
  • Strong presentation skills required
  • Driven by a curiosity of leveraging AI tools to advance our clients work and objectives.


What's in it for you

We Value The 'whole You'

  • An innovative and entrepreneurial work environment that promotes ingenuity and individuality - with the best of colleagues, and the best of clients
  • Hybrid work models and flexible hours, plus a work from anywhere policy for short-term stays in other regions
  • Generous Vacation starting at 3 weeks + 1 extra week over the holidays
  • Agency summer days (exact policy differs per campus and agency)
  • Modern, open co-working spaces with coffee & snack bars, located in great city neighborhoods, close to shops and restaurants and easy access to public transport
  • Dogs allowed, dedicated Play Room to support families and Private wellness room (in select offices)
  • Team social events - holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers and more!


We are obsessed with learning and being better humans

  • In-house learning & development sessions and annual career and growth conversations'
  • Access to internal network of opportunities across all agencies
  • Internal EDI group(s), programs & initiatives across Plus Company and opportunities to be involved in employee resource group(s)


Check out our EDI report here to learn more about our work and commitment towards equity.

We invest in your health and wellness:

  • Flexible benefits to support your individual lifestyle and life stage - with access to a personal wellness spending account you can use for a wide range of wellness expenses, including gym membership fees, pet care, education expenses, and much more!
  • Comprehensive mental health support including access to a virtual mental health therapy clinic providing you with personalized therapist guided iCBT programs and live therapy, access to health clinicians 24/7, and a holistic array of other health and wellness resources to support you and your family.
  • Dedicated play rooms for days you need to bring the kids and health and wellness rooms when you need a place to get grounded.
  • A responsible sick & personal absence days policy designed so you don't have to worry the moment a personal obligation or emergency arises.
  • Maternity leave top up program.


Expiry Date Notice: This job description expires on (08/13/2026)

We're humbled by the number of talented people who apply to work with us every day. And, we thank each and every one of you. Truly. We'll reach out directly to those we'd like to meet for an interview.

To ensure a fair and consistent evaluation for all candidates, our interviewers are supported by an AI tool that securely takes notes during the conversation

By joining Cossette Media, you become part of Plus Company, a unique partnership of forward-thinking creative agencies. As a network, we unabashedly believe anything is possible. Why? Because possibility is what powers the big dreams and limitless drive of an entrepreneur. And entrepreneurial agencies are what we're made of. A whole network of them.

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