Mars Inc

Director - CVS

Mars Inc$153K — $211K *
Food & Beverages
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience
  • 8+ years of experience in sales, category management, analytics, or marketing within the CPG industry
  • Proven ability to build partnerships with retail customers and internal stakeholders
  • Direct selling and category management experience with a multi-year growth strategy
  • Strong analytical skills to simplify complex data trends
  • Preferred experience with e-commerce/digital customers
  • 5+ years of leadership experience with direct reports
  • History of identifying challenges and developing solutions.

Responsibilities

  • Develop and implement CVS go-to-market strategies aligned with corporate priorities
  • Drive annual account planning using innovative, data-driven methods
  • Employ analytical insights for optimizing product launches and customer strategies
  • Direct execution of category strategies including pricing and promotions
  • Influence customer decisions through strategic presentations and fact-based selling
  • Lead successful new product launches ensuring timely execution
  • Oversee forecasting and performance monitoring for continuous improvement
  • Leverage market trends and sales data for innovative business solutions
  • Manage customer trade investments ensuring financial accountability
  • Recruit and develop high-performing team members with clear expectations.

Benefits

  • Medical and dental benefits
  • Participation in 401k plan
  • Paid time off benefits
  • Variable pay included in total compensation package
Full Job Description
Job Description:

The Director, CVS is responsible for driving profitable and sustainable growth for the Mars Snacking business through strategic customer leadership, exceptional talent management, and flawless execution of customer and company priorities. This role leads the development and execution of the CVS go-to-market strategy, annual business planning, and customer growth initiatives while delivering P&L objectives and category leadership. The Director is accountable for building, developing, and leading a high-performing team; fostering strong cross-functional collaboration; and cultivating executive-level customer relationships that create long-term value for both Mars and CVS. Through data-driven decision-making, innovation, and effective resource management, this role influences internal and external stakeholders to achieve customer, marketplace, and company objectives.

This role is part of our Field Sales Organization reporting into the Vice President of Club, Value and Drug. This role will be hybrid in our Lincoln, Rhode Island Office.

What are we looking for?

  • Bachelor's degree or equivalent experience


  • 8+ years of sales/category/analytics/marketing experience within CPG industry and advanced knowledge of forecasting, trade management, and customer negotiations.


  • Demonstrated ability to build collaborative partnerships with retail customers and internal business stakeholders.


  • Direct selling and category management experience across retailers, illustrating ability to develop and execute multi-year growth strategy.


  • Strong analytic skills and ability to distill complex data into simple stories.


  • Experience directly working with eCOM/digitally focused customers preferred.


  • 5+ year of leadership experience with direct reports is preferred.


  • Strong history of identifying root causes and developing options to solve challenges.


What will be your key responsibilities?

  • Led the development and execution of CVS go-to-market strategies by translating corporate business priorities into customer-focused growth initiatives and actionable business plans.


  • Drove annual account planning through innovative, data-driven approaches that increased sales growth, strengthened customer relationships, and delivered measurable return on investment.


  • Applied analytical rigor, market insights, and creative problem-solving to optimize product launches, customer strategies, and day-to-day operations while consistently exceeding performance expectations.


  • Directed end-to-end execution of category strategies, including assortment, shelving, merchandising, pricing, promotions, and seasonal programs to achieve customer and company objectives.


  • Influenced key customer decisions through fact-based selling and strategic presentations, delivering mutually beneficial solutions that enhanced category leadership and business results.


  • Led successful new product launches by ensuring timely execution, cross-functional alignment, and maximum marketplace impact.


  • Oversaw forecasting, analytics, and performance monitoring to drive continuous improvement, operational excellence, and proactive identification of growth opportunities.


  • Leveraged sales data, customer insights, market trends, and cross-functional resources to develop innovative business solutions that accelerated profitable growth.


  • Managed customer trade investment budgets and resources, ensuring compliance, financial accountability, and effective allocation of funds to maximize business performance.


  • Recruited, developed, coached, and retained high-performing talent while establishing clear expectations, mentoring team members, fostering collaboration, and driving achievement of company, customer, and individual goals.


The base pay range for this position at commencement of employment is between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to job-related knowledge, skills, and experience. The total compensation package for this position will include variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits. Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.

The pay range shown is applicable to all US locations listed within the job posting:USD 153,600.00 - USD 211,200.00

About Mars Inc

Mars, Incorporated is an American multinational manufacturer of confectionery, pet food, and other food products. It was founded in 1911 and is headquartered in McLean, Virginia. Mars operates in six business segments: Petcare, Chocolate, Wrigley, Food, Drinks, and Symbioscience. Some of its most popular brands include M&M's, Snickers, Twix, Milky Way, Skittles, and Pedigree. The company is known for its commitment to sustainability and has set a goal to reduce its greenhouse gas emissions by 67% by 2050.
Learn more about Mars Inc
Size
125,000 employees
Industry
Founded
1911

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