Dollar Tree

Director, Customer Insights & Analytics

Dollar Tree$160K — $195K *
Retail & Consumer Goods
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required; MBA preferred
  • 8-10 years of customer insights, analytics, or data analysis experience
  • 5+ years in leadership with a record of developing high-performing teams
  • Expertise in merchandising and marketing data including experience with syndicated data partners
  • Strong ability to synthesize large, complex data sets into actionable recommendations
  • Effective collaboration with senior merchandising and marketing leaders
  • Experience managing external suppliers and driving innovation

Responsibilities

  • Operationalize merchandising and marketing data through an annual calendar
  • Serve as a strategic partner to senior leaders, translating insights into narratives
  • Lead enterprise-wide insights for board updates and customer sentiment reporting
  • Conduct quarterly customer qualitative research to inform strategies
  • Deliver reliable sales attribution across marketing tactics in collaboration with Marketing
  • Manage external data supplier relationships and contractual obligations
  • Develop and coach a team, fostering a culture of rigorous data analysis

Benefits

  • Medical, pharmacy, dental, and vision insurance
  • Employee Assistance Program
  • Retirement plans with matching contributions
  • Employee Stock Purchase Program
  • Educational Assistance
  • Access to PerkSpot for employee discounts
Full Job Description
Director of Customer Insights & Analytics
Your strategic thinking, analytical rigor, and storytelling skills make you a great fit for our Director of Customer Insights & Analytics position. Join our dynamic team today and find a rewarding career with a company that values you and all you bring to the table.

About Your Role:
As a Director of Customer Insights & Analytics at Dollar Tree's corporate office, you'll lead a high-performing insights and analytics function that delivers customer, category, and performance insights to drive enterprise merchandising and marketing strategies. With your leadership, the organization will leverage data-driven storytelling to uncover whitespace opportunities, improve full-funnel marketing effectiveness, and accelerate business growth.
Your day-to-day job duties include, but are not limited to, the following:
Strategic Leadership & Business Partnership:
• Operationalize all merchandising and marketing data and insights needs through a robust annual calendar, proactively addressing known business needs while maintaining agility for ad hoc leadership requests
• Serve as a strategic thought partner to senior merchandising and marketing leaders, translating complex insights into clear, compelling narratives that influence decision-making
• Lead enterprise-wide insights for quarterly deep dives, board of director updates, category performance reviews, voice-of-the-customer initiatives, and monthly customer sentiment reporting
• Leverage deep business and customer knowledge to proactively recommend strategies to drive incremental trips, sales, and long-term growth
Customer & Marketing Insights:
• Lead quarterly customer qualitative research to deepen customer understanding and inform merchandising and marketing strategies
• Partner closely with Marketing to deliver reliable sales attribution across full-funnel marketing tactics
• Lead annual marketing mix modeling and brand health measurement initiatives in partnership with Big Chalk
• Improve marketing effectiveness through actionable insights derived from syndicated data, internal analytics, and customer research
Data, Analytics & Supplier Management:
• Lead all external data and analytics supplier relationships, including Nielsen, Numerator, Circana, 1010, Epsilon, and Big Chalk
• Manage supplier contracts, work plans, and deliverables to ensure contractual obligations are met and value is maximized
• Stay current on insights and analytics industry trends and proactively evaluate new data sources and tools to enhance enterprise knowledge and capabilities
Team Leadership & Development:
• Lead, coach, and develop a team of three direct reports, fostering a culture of curiosity, collaboration, innovation, rigor, and continuous improvement
• Ensure all insights requests are delivered on time and within the approved annual budget, including monthly budget tracking and reporting
• Establish a regular cadence of training and insight sharing to elevate data literacy across the broader organization

Your Required Skills and Experience:
• Bachelor's degree required; MBA preferred
• Minimum of 8-10 years of experience in customer insights, analytics, or data analysis across brands or retailers
• 5+ years of leadership experience with a demonstrated ability to develop and retain high-performing teams
• Deep expertise in merchandising and marketing data, including hands-on experience with syndicated data partners and retailer-facing dashboards
• Strong analytical capabilities with the ability to synthesize large, complex data sets into logical conclusions and actionable recommendations
• Proven ability to collaborate effectively with senior merchandising and marketing leaders
• Experience managing external suppliers and agency partners with an ownership mindset to drive innovation and incremental value
• Excellent verbal and written communication skills at all levels of the organization
• Demonstrated ability to build strong partnerships, manage expectations, and communicate insights clearly across the enterprise
• Track record of sound judgment, strong leadership, and success attracting, hiring, and retaining top talent
Preferred Requirements:
• MBA or advanced degree
• Experience supporting both retail merchandising and full-funnel marketing analytics
• Demonstrated passion for staying current with insights, analytics, and data innovation trends
Our success is a team effort -
when we reach our goals, you'll be eligible for a yearly bonus!

Your Perks and Benefits:
We offer a wide variety of rewards to support your health, wealth, and mental well-being. In addition to medical, pharmacy, dental, and vision insurance, we offer:

  • Employee Assistance Program
  • Retirement plans with matching contribution
  • Employee Stock Purchase Program
  • Educational Assistance
  • Access to PerkSpot, an employee discount platform for goods and services
  • And much more!

Start Rate = $160,000-$195,000K based on experience plus 25% bonus and equity.
The company offers Health, Dental, & Vision, a flexible spending account, life and disability insurance benefits, a 401k plan, PTO, paid holidays annually, and an employee stock purchase plan.

Full time

500 Volvo Parkway,Chesapeake,Virginia 23320

Planning

Dollar Tree

About Dollar Tree

Dollar Tree is a chain of discount stores that carries a variety of merchandise including housewares, glassware, dinnerware, cleaning supplies, candy, snacks, food, health and beauty, toys, gifts, gift bags and wrap, party supplies, stationery, craft supplies, teaching supplies, books, seasonal décor, and more for $1 or less.

Dollar Tree Careers

Joining Dollar Tree's vibrant team offers more than just a job; it opens the door to a wealth of job opportunities and a promising career path in the retail industry. As a crucial player in cost-effective retailing, Dollar Tree provides a dynamic platform for both seasoned professionals and those at the start of their career journey.

Work You’ll Do

At Dollar Tree, every position is a chance to experience growth through innovation and leadership. Our team members are encouraged to lead projects and initiatives that redefine the norm and foster significant advancements in the retail sector. With a culture rooted in collaboration and diversity, we offer a workplace where ideas flourish and inclusivity is the norm.

Explore Professional Development

Dollar Tree is committed to the professional growth of its employees through robust training programs and leadership development opportunities. Our focus on internal promotion and career advancement ensures that every team member has the tools they need to succeed and climb the career ladder within the company.

Innovate and Lead

Join a team where innovation is at the heart of everything we do. Dollar Tree is a leader in developing cost-effective solutions that don’t just follow market trends but set them. Here, your skills in networking, creativity, and strategic thinking will be honed to perfection.

Be Part of a Diverse and Inclusive Team

Diversity and inclusion are more than just buzzwords at Dollar Tree; they are integral to our company culture. We believe in empowering our employees by respecting and valuing what makes them unique. This commitment is reflected in our diversity training programs, which are designed to foster an inclusive environment that promotes career longevity and satisfaction.

Internship Opportunities

For those new to the workforce, Dollar Tree’s internship programs offer a gateway to full-time employment and a firsthand look at the retail industry's fast-paced nature. Interns at Dollar Tree gain invaluable experience, working alongside seasoned professionals and participating in projects that impact our business on a global scale.

Benefits That Support Your Life and Growth

Choosing a career at Dollar Tree means access to competitive benefits designed to support you both professionally and personally. From health and wellness plans to educational assistance, we ensure our team members receive the support they need to achieve their best at work and beyond.

Join Our Team

Are you ready to take the next step in your career? Explore the available positions at Dollar Tree where your skills and passion can lead to exceptional opportunities. Whether you’re applying for your first job or seeking a leadership role, your journey towards a fulfilling career starts here.

Stay Connected

Keep up to date with the latest at Dollar Tree by following our careers blog. Gain insights from our team, learn about our innovative practices, and stay informed about upcoming job opportunities and company news.

Apply Now

Ready to make a difference? Submit your resume, complete your profile, and prepare for an interview where you can showcase your unique abilities and learn more about the exciting career paths at Dollar Tree.

SEARCH DOLLAR TREE JOBS

Join us at Dollar Tree, where opportunities to thrive are endless, and every employee plays a critical role in our success. Let’s grow together in a company that values innovation, leadership, and a commitment to diversity and professional growth.
Learn more about Dollar Tree
Size
61,886 employees
Market Cap
$31 billion
Industry
Net Income
$1.3 billion
Founded
1986
5 Year Trend
+4.9%
Revenue
$25.5 billion
NASDAQ

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