Fairstone Financial Inc.

Director, Credit Card acquisition

Fairstone Financial Inc.$130K — $150K *
Finance & Insurance
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8–10+ years in customer acquisition or growth strategy, ideally within credit cards or financial services
  • Proven track record in leading omni-channel acquisition strategies
  • In-depth knowledge of retail and digital acquisition models
  • Strong financial and analytical skills including budgeting and performance management
  • Ability to influence senior stakeholders across diverse functions
  • Experience in building and leading high-performing teams
  • Excellent written and spoken communication skills in English; French is a plus
  • Willingness to travel as needed

Responsibilities

  • Own and execute omni-channel credit card acquisition strategy across various channels
  • Lead, develop, and inspire a team focused on acquisition performance
  • Collaborate with Walmart and sales teams to implement effective training and tools
  • Identify cross-channel acquisition opportunities and secure stakeholder alignment
  • Use data and market intelligence to drive performance improvements
  • Monitor acquisition mix and implement plans to address profitability challenges
  • Represent company values in all partner and internal interactions
  • Stay updated on competitive dynamics and industry best practices

Benefits

  • Recognized as a Great Place to Work and Top Employer in 2025
  • Flexible hybrid work model to support work-life balance
  • Generous vacation and wellness days for employee well-being
  • Comprehensive health and dental benefits through Manulife
  • Group Retirement Savings Plan with employer match
  • Perks such as retail discounts and fitness memberships
  • On-site gym access in select offices
  • Education Assistance and skill development opportunities
  • Paid volunteer day to support community involvement
Full Job Description

About the role:

The Director, Credit Card Acquisition is accountable for the design and execution of the omni channel acquisition strategy for one of Canada’s largest retail credit card portfolios. This role owns end to end new account growth across retail, digital, and partner-enabled channels, balancing volume, cost, credit quality, compliance, and profitability.
As a senior leader, the Director builds and maintains strong relationships with the retail partner and internal stakeholders, provides strategic direction, and ensures scalable, customer-centric, and compliant sales practices. This role plays a critical part in driving sustainable portfolio growth while protecting brand and risk outcomes.

  • Own and execute the overall omni‑channel credit card acquisition strategy, including retail, digital, and emerging channels, aligned to portfolio profitability and growth objectives.
  • Lead, develop, and inspire a team (4) responsible for acquisition performance, enablement, and continuous improvement across channels.
  • Partner closely with Walmart and internal Sales teams to design and deploy innovative training, tools, and in‑store strategies that drive effective and compliant account acquisition.
  • Identify and influence cross‑channel acquisition opportunities within defined cost-per-acquisition and return targets; secure stakeholder alignment and ensure disciplined execution, tracking, and governance.
  • Leverage data, reporting, and market intelligence to identify opportunities, diagnose performance gaps, and drive timely, insight-led decisions.
  • Monitor acquisition mix, credit quality, and unit economics; develop and implement action plans to address performance or profitability challenges.
  • Represent Fairstone’s values and brand with the highest standards in all partner and internal interactions.
  • Stay current on competitive dynamics, emerging acquisition models, and industry best practices to inform strategy and innovation.

What we’re looking for:

  • 8–10+ years of experience in customer acquisition, growth strategy, or sales leadership, preferably within credit cards, financial services, or a large retail environment.
  • Proven success leading omni‑channel acquisition strategies with measurable growth and profitability outcomes.
  • Deep understanding of retail-based acquisition models and digital acquisition levers.
  • Strong financial and analytical acumen, including business case development, forecasting, budgeting, and performance management.
  • Demonstrated ability to influence senior stakeholders across Risk, Legal, Finance, Product, Operations, and external partners.
  • Strong people leadership skills with experience building, coaching, and retaining high-performing teams.
  • Excellent English communication skills (written and spoken); French is an asset.
  • Willingness to travel as required.

What you’ll love about working here:

  • Award-Winning Culture: We’re proud to be recognized as a Great Place to Work Canada 2025 and one of Montreal’s Top Employers 2025 by Canada’s Top 100 Employers.
  • Work-Life Balance: Enjoy flexibility with our hybrid work model designed to support your lifestyle.
  • Time to Recharge: Generous vacation based on your role, statutory holidays, plus 6 wellness days to prioritize your well-being.
  • Compensation Package: Competitive base salary plus an annual incentive bonus tied to performance.
  • Comprehensive Benefits: Robust health and dental coverage through Manulife, as well as virtual healthcare through Dialogue.
  • Future-Ready Savings: Group Retirement Savings Plan with up to 7% employer match.
  • Exclusive Perks: Discounts from top retailers via WorkPerks, plus location-based perks like gym memberships and Toronto Bike Share.
  • On-Site Fitness: Gym access at our London and Montreal offices.
  • Continuous Growth: Education Assistance Program and Fairstone Academy for training and skill development.
  • Family Support: Parental leave top-up program to help you during life’s big moments.
  • Community Impact: One paid volunteer day to give back to causes that matter to you.
  • For more information on who we are as an employer

What you can expect - pay & process:

  • Expected base salary range is $130,000 - $150,000 , plus the opportunity to earn an annual incentive bonus tied to performance.   
  • This posting is for an existing vacancy within our organization.
  • Artificial intelligence may be used in parts of the recruitment process.
  • All candidates considered for hire must successfully pass a criminal background check, credit check, and validation of their work experience to qualify for hire. 

If what you read excites you, we’d like to hear from you! Please submit your application and we’ll contact you if you become selected for first stages of the interview process.

Learn more:https://www.fairstone.ca/en/about/canadian-lender

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If you have a preferred language for communication, please kindly inform us whether you prefer French or English on your application.

Time Type:

Full time

Job Type:
Permanent

About Fairstone Financial Inc.

Fairstone Financial Inc. is a Canadian financial services company that provides personal loans, mortgages, and other financial products to consumers across Canada. The company was founded in 1923 and has since grown to become one of Canada's largest non-bank lenders, with over 200 branches and 2,000 employees. Fairstone Financial Inc. is committed to providing responsible lending practices and has implemented various initiatives to promote financial literacy and consumer protection. The company is also committed to sustainability and has implemented various initiatives to reduce its environmental impact.
Learn more about Fairstone Financial Inc.
Size
2,000 employees
Industry
Net Income
$50 million
5 Year Trend
+5%
Revenue
$200 million
NASDAQ

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