Premier

Director Creative Strategy

Premier • $90K — $120K *
Sioux Falls, SD 57106In-Person
Finance & Insurance
8 - 10 years of experience
Reposted 3 days ago
Be an Early Applicant
Job Overview by Ladders

Qualifications

  • Bachelor's degree in marketing, advertising, copywriting, or graphic design required.
  • 10+ years' experience in a creative director role within advertising or digital agency or corporate marketing.
  • Creative mindset with strong graphic design and copywriting skills for marketing campaigns.
  • Deep understanding of branding, tone, and voice with proven ability to implement across campaigns.
  • Excellent communication and interpersonal skills, able to collaborate effectively with teams and stakeholders.
  • Experience with Adobe Creative Cloud and video production preferred.
  • Financial or credit card industry experience preferred.

Responsibilities

  • Collaborate with marketing leadership on brand and advertising materials for acquisition and retention.
  • Design and develop digital ads and campaigns using Adobe Creative Cloud.
  • Lead creative campaigns from initial concept to final product with a digital focus.
  • Direct subordinates and agencies on executing consistent and effective marketing content.
  • Ensure adherence to brand guidelines across all marketing materials.
  • Manage production processes to deliver projects on time and within budget.
  • Work with legal and compliance teams to maintain adherence to regulations.

Benefits

  • Full medical benefits for employees working 20+ hours per week.
  • FREE dental and vision coverage.
  • Generous Paid Time Off plans.
  • 401(k) with dollar-for-dollar match up to 5% of total compensation.
  • Paid Community Volunteer Hours with an average of 30,000 hours per year.
  • Fun employee parties and wellness programs.
Full Job Description
Job Description:

Location: Sioux Falls, SD
Shift: 8:00am-5:00pm, Monday-Friday
Job Status: Full-Time
Company: PREMIER Bankcard

About the Role

Direct, design and execute key creative and content deliverables in support of marketing and advertising campaigns. Provide creative oversight and input into design direction, copywriting and brand tone and voice. Work closely with peers on the Marketing team, legal and compliance, and agency partners in the development of effective marketing materials that are deployed across multiple channels.

Job Duties and Responsibilities

Essential duties and responsibilities include the following. Other duties may be assigned.
  • Collaborate with senior marketing leadership and channel marketing peers in the creation of marketing, content, brand and advertising materials that support all marketing acquisition, customer retention and corporate initiatives for the organization.
  • Responsible for the design, development and direction of effective digital ads, creative concepts and campaigns, direct mail pieces and outbound email campaigns utilizing Adobe Creative Cloud or similar software programs.
  • Design and develop creative campaigns from mock-up to finished product, with an emphasis on digital deployment.
  • Provide direction on design and copywriting direction to subordinates and/or creative agency partners, to ensure campaign consistency and effectiveness in developing digital ads, direct mail creative, video and audio content. Responsible for all final output from that team.
  • Act as steward of the organization, ensuring consistency and adherence to core brand, tone and voice guidelines across marketing executions.
  • Manage the creative production process, to ensure that materials are delivered on time and within budget.
  • Oversee a creative content calendar and maintain a production schedule, to ensure creative output is delivered on time.
  • Work closely with legal and compliance teams, to ensure creative content adheres to regulatory standards.
  • Sets KPIs with the Marketing Analytics Team in support of effective creative concept and multivariate testing.
  • Interviews, hires, and trains new staff. Provides constructive and timely performance reviews. Handles discipline and termination of employees in accordance with company policy.


Skills and Qualifications
  • Creative mindset with solid graphic/visual design and effective copywriting skills for advertising and marketing campaigns.
  • Effectively develop and pitch creative campaign concepts to senior leaders and peers on the marketing team. Provide, ingest and receive critical feedback in a professional and positive manner.
  • Deep understanding of branding, tone and voice and able to deploy consistency and adherence to brand guidelines across multiple campaign iterations.
  • Effectively direct subordinates and creative agency partners in executing campaigns and content, meeting deadlines and budgets.
  • Excellent written, presentation and verbal communication skills. Must be able to quickly and effectively develop content that can be deployed across various channels (direct mail, digital, email, video).
  • Excellent interpersonal skills and able to collaborate effectively with senior staff across multiple teams and functions, including product, acquisition, senior executives, legal and compliance teams.
  • Deep understanding of key business issues and strategies, and able to synthesize complex information to be distilled as effective creative concepts that can be deployed across multiple marketing channels.
  • Bachelor's degree in marketing, advertising, copywriting or graphic design required.
  • 10+ years' experience working in a creative director role within an advertising or digital agency, corporate, or internal marketing environment with an emphasis on design, copywriting or content creation.
  • Experience utilizing professional design platforms such as Adobe Creative Cloud preferred.
  • Experience in video production preferred.
  • Financial or credit card experience preferred.


Competitive Benefits Package
  • Full medical benefits when working 20+ hours per week
  • Traditional and High-Deductible health plan options available
  • FREE dental and vision coverage
  • Generous Paid Time Off plans
  • 401(k) - dollar-for-dollar match up to 5% of total compensation
  • Special discounts and offers for events at the Denny Sanford PREMIER Center
  • PREMIER Wellness Program
  • Paid Community Volunteer Hours - PREMIER averages 30,000 hours per year
  • Fun Employee Parties


Our Culture
  • Emphasis on personal success, respect, health, wellness, fun and giving back
  • Employees are rewarded, valued, and celebrated for hard work
  • Various Career advancement opportunities and growth
  • Appreciation is shown through concerts, outdoor bashes, cash, car giveaways and more

About Premier

Premier Inc. is a healthcare improvement company headquartered in Charlotte, North Carolina. The company was founded in 1993 as Premier Health Alliance, and has since grown to become a leading provider of healthcare solutions, including supply chain management, data analytics, and performance improvement. Premier Inc. serves over 4,000 hospitals and health systems, and over 175,000 other providers and organizations across the United States. The company's mission is to improve the health of communities by enabling better care, smarter spending, and healthier people.
Learn more about Premier
Size
2,600 employees
Market Cap
$4 billion
Industry
Healthcare
Net Income
$277.2 million
Founded
1968
5 Year Trend
+6.1%
Revenue
$1.4 billion
NASDAQ
PINC
* Ladders Estimates

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