Gartner

Director, Content Strategy

Gartner • $120K — $167K *
Irving, TX 75061In-Person
Consumer Technology
5 - 7 years of experience
2 weeks ago
Job Overview by Ladders

Qualifications

  • Bachelor's degree plus 7 years of relevant experience.
  • Solid understanding of the technology industry and its major segments.
  • Significant experience managing complex content programs independently.
  • Experience with advanced, modular content in a global enterprise context.
  • Demonstrated track record in designing and improving business processes.
  • Excellent written and oral communication skills across various seniority levels.
  • Strong business acumen and proficiency in data analytics and presentation.

Responsibilities

  • Develop high-impact content strategy to deliver client value.
  • Partner with data science leaders to inform content strategies using analytics and insights.
  • Leverage content taxonomy to enhance client experience with AskGartner.
  • Drive innovation and continuous improvement in research content portfolio.
  • Optimize Search and Recommendation algorithms in collaboration with the Product Platform team.
  • Maintain an understanding of client needs to tailor content effectively.
  • Lead content initiatives from ideation through to execution.

Benefits

  • Opportunity to work in a dynamic team focused on business growth.
  • Access to cutting-edge technology and AI applications.
  • Collaborative environment fostering professional development and mentorship.
  • Potential for travel to Gartner events with minimal overall travel needed.
  • Participation in a fast-paced, global working environment.
Full Job Description
About the role

This role is for a senior individual contributor in the Content Planning team of the Insights, Strategy and Operations (ISO) organization. It is focused on ensuring the effective planning and delivery of Business and Technology Insights (BTI) content to deliver actionable, objective insights to clients and to support business growth, client engagement and retention.

What you will do :
  • Work with BTI (and other functional areas where applicable) to develop high-impact content strategy for Gartner's mission-critical priorities and client journeys, ensuring content delivers maximum client value.
  • Partner with Insights and Product Analytics (IPA) and data science leaders to harness proprietary data, demand signals, and neural network insights, ensuring content strategy is informed, predictive, and uniquely defensible in a rapidly evolving marketplace.
  • Leverage AskGartner insights and ensure teams ability to understand content taxonomy and metadata to optimize AskGartner's use of content for ideal client experience.
  • Deliver innovation and continuous improvement of the research content portfolio in alignment with BTI and Gartner business objectives.
  • Partner with Gartner's Product Platform team to optimize and enhance Search and Recommendation algorithms and deliver content to support new client experience designs.
  • Maintain an excellent understanding of our evolving client needs and the Gartner products to support their journeys using our content and the touchpoints with other channels (inquiry, interactive tools, conference attendance etc.)
  • Lead execution of content initiatives from identification and ideation, through design and creation, by leveraging best practices in:
  • Process design - design excellent processes and/or optimize existing processes, using convention of efficiency, simplicity, leverage, data utilization, and change management.
  • Process execution - cost management, effective use of resources and feedback in all processes, effective and timely issue resolution, and root cause analysis.
  • Work independently, as well as collaboratively, to achieve results:
    • Develop business cases and scope opportunities for projects/programs to drive content innovation.
    • Create and manage success measurement criteria and analysis to drive continuous program improvement to ensure desired outcomes are measured and met.
    • Design and deliver communications and presentations to all levels of management within and beyond BTI.
    • Guide and matrix manage project teams; coach and mentor project managers and team members for highly effective program management.
    • Support peer teams, sharing expert knowledge and providing training where required.


The results we are looking for:
  • Delivery of Gartner business goals by improving the organization's ability to deliver must-have content and support compelling interactions with clients.
  • Programs are agile, outcome centric, built to metrics and demonstrate value and return on investment through multiple iterations.
  • Extensive use of latest technology, including AI, to maximize efficiency and scalability.
  • Excellent reporting, training and stakeholder communications to ensure projects are continuously delivering on purpose and business impact.


What you will Need:
  • Bachelors degree plus 7 years relevant experience.
  • Solid understanding of the technology industry, major segments, trends and technologies, and common vendors, products and solutions used.
  • Significant experience independently managing complex content programs, projects, and processes that demonstrate positive business impact within a complex organization.
  • Experience working with the delivery of advanced, modular content in a major global enterprise context.
  • Demonstrated track record of designing and improving business processes with rigor and attention to detail.
  • Excellent written and oral communication skills and the ability to communicate effectively with a broad spectrum of roles and backgrounds across all levels of seniority.
  • Excellent time management & prioritization skills to effectively manage a diverse workload, multiple non-routine complex projects and deliverables and priorities to meet ambitious deadlines.
  • Experience with content management systems, content production and methodologies.
  • Experience in UX principles and algorithmic driven content delivery platforms.
  • Strong business acumen, able to see the big picture and make complex tradeoffs to optimize outcomes.
  • High fluency in Microsoft PowerPoint, Word and Excel.
  • Proficiency in data and analytics, presenting consumable data using charts and graphics tailored to the audience.
  • Executive presence for interacting and presenting to senior leaders and stakeholders.
  • Potential travel to select Gartner events. Overall travel less than 5%.


The ideal candidate for this role will have:
  • Technology-centric thinking; understanding how to the use technology (established or emerging, such as AI) to revolutionize and challenge the status quo with proven results.
  • Experience of Generative AI, LLMs and prompt engineering.
  • Knowledge of industry standard approaches to content componentization and modularization.
  • Demonstrated track record managing content and/or product strategy programs.
  • Experience working in a complex and fast paced global workforce preferably in Research, Consulting, or Media industries.
  • Experience leveraging data and metrics to understand customers, content, and/or product performance.
  • Proven project management skills in agile environments.


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About Gartner

Gartner, Inc. is a research and advisory company that provides information, advice, and tools for leaders in IT, finance, HR, customer service and support, legal and compliance, marketing, sales, and supply chain functions. The company operates in more than 100 countries and has over 16,000 employees. Gartner was founded in 1979 and is headquartered in Stamford, Connecticut.
Learn more about Gartner
Size
16,600 employees
Market Cap
$26.4 billion
Industry
Business Services
Net Income
$266.7 million
Founded
1979
5 Year Trend
+14.1%
Revenue
$4 billion
NASDAQ
IT
* Ladders Estimates

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