Fastly

Director, Content Marketing

Fastly$166K — $234K *
Enterprise Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of experience in content marketing for B2B technology, cloud, SaaS, or cybersecurity brands
  • Proven ability to translate complex technical concepts into engaging narratives
  • Experience using generative AI tools to enhance content in a responsible manner
  • Strong collaboration with design teams to create cohesive content and visuals
  • Demonstrated success in managing external writers and agencies
  • Bachelor's degree in Journalism, Communications, Technical Marketing, Computer Science, or similar field

Responsibilities

  • Lead and mentor a high-performing content team with innovative editorial direction
  • Architect and implement a comprehensive global content strategy
  • Oversee the creation and optimization of corporate web and campaign content
  • Drive thought leadership through proprietary reports and executive insights
  • Integrate AI tools seamlessly into content operations for efficiency and quality
  • Cultivate relationships with external agencies and experts to scale content
  • Ensure content quality and relevance for flagship events and presentations

Benefits

  • Medical, dental, and vision insurance starting on the first day
  • Family planning and mental health support services included
  • Flexible vacation policy alongside 18 days of paid sick leave
  • 401(k) plan with company matching
  • Employee stock purchase program
  • 12 paid local holidays and 12 paid wellness days annually
Full Job Description
Posting Open Date: July 2, 2026

Anticipated Posting Close Date*: July 31, 2026

*Job posting may close early due to the volume of applicants.

Director, Content Marketing

As the Director of Content Marketing, you will lead the team responsible for shaping and scaling Fastly's content. Sitting within the Product Marketing organization, you will direct a high-performing team responsible for our entire global content portfolio, spanning corporate web properties, editorial channels, digital, campaigns, and high-impact thought leadership initiatives. Orchestrating this comprehensive engine, you will translate complex technologies into compelling stories that establish market authority, elevate our website experience, and fuel full-funnel demand generation to engage developers and enterprise executives throughout their entire buyer journey.

Goals:
  • Elevate Thought Leadership & Authority: Create deeply insightful, industry-defining content that differentiates Fastly in the market and establishes our technical bench as trusted visionaries.
  • Optimize the Digital Web Experience: Ensure our corporate web properties are continuously enriched with high-quality, engaging content that clearly articulates our product value and drives visitor engagement.
  • Fuel Full-Funnel Conversion: Produce a balanced pipeline of asset and campaign content that supports both top-of-funnel brand awareness and tactical demand generation performance.
  • Translate Technical Complexity: Maintain deep technical accuracy while crafting universal, high-impact insights that resonate with both technical practitioners and business decision-makers.
  • Scale Responsibly with AI: Build a modern, high-velocity content operations model that leverages generative AI safely to support output and expand reach without sacrificing quality or brand voice.

What You'll Do:
  • Lead and Mentor the Team: Directly manage a talented team of content creators and strategists, providing editorial vision and setting clear performance metrics across thought leadership initiatives, corporate web properties, editorial channels, and multi-channel marketing campaigns.
  • Own the Global Editorial Strategy: Architect and oversee Fastly's holistic content strategy, collaborating deeply with Product Marketing, Digital, Field Marketing, and Brand to align content with launch cycles and corporate priorities.
  • Direct Web and Campaign Content: Oversee the messaging architecture and copy execution for key corporate website pages, targeted landing pages, and integrated marketing campaigns to maximize digital engagement.
  • Drive High-Impact Thought Leadership: Transform Fastly's unique data insights, security research, and technical innovations into proprietary reports, whitepapers, and executive perspectives that capture industry attention.
  • Optimize Modern Content Operations: Responsibly integrate generative AI tools into the content workflow to accelerate research, optimize SEO/AEO/GEO variations, and scale content while establishing clear guardrails for accuracy, original thought, and brand voice.
  • Manage External Pipelines: Work alongside your team to scale content velocity by cultivating a highly vetted stable of external agencies, technical freelancers, and subject-matter experts.
  • Support Flagship Events: Partner with the events and executive teams to ensure the content engine for first-party flagship events deliverables, presentations, and keynotes are high-impact and on-narrative.

What We're Looking For:
  • Experience & Industry Scale: 10+ years of experience driving comprehensive content marketing programs (spanning thought leadership, web, and demand assets) for B2B technology, cloud, SaaS, or cybersecurity brands at scale.
  • Technical Storytelling Aptitude: A proven ability to interview deep technical experts, decipher complex infrastructure technology, and craft narratives that engage technical personas and business executives.
  • Content Operations & Modern Tooling: A proven track record of leveraging generative AI productivity tools responsibly, ensuring editorial integrity, protecting intellectual property, and keeping human creativity at the core of our messaging.
  • Design & Copy Collaboration: Experience working closely with creative and design teams, with a sharp eye for how visual layout and copy work together to improve readability and engagement.
  • Agency & Freelance Management: Proven success in sourcing, briefing, and managing external technical writers and agencies to deliver multi-medium projects on time and within budget.
  • Education: Bachelor's degree in Journalism, Communications, Technical Marketing, Computer Science, or a related field, or equivalent practical experience.

Work Hours:
  • This position will require you to be available during core business hours.

Work Location(s) & Travel Requirements:

This position is open to Hybrid And Remote Work Locations.

The preferred locations for this position are:
  • San Francisco, CA
  • Denver, CO
  • New York, NY
  • Remote within the US

Fastly currently embraces a largely hybrid model for most roles which allows employees flexibility to split their time between the office and home.

There is a strong preference for Hybrid near a local office. However, we may be willing to consider remote candidates within the US.

This position may require travel as required by your role or requested by your manager.

Salary:

The estimated salary range for this position is $166,360 to $234,000.

Starting salary may vary based on permissible, non-discriminatory factors such as experience, skills, qualifications, and location.

This role may be eligible to participate in Fastly's equity and discretionary bonus programs.

Benefits:

We care about you. Fastly works hard to create a positive environment for our employees, and we think your life outside of work is important too. We support our teams with great benefits that start on the first day of your employment with Fastly. Curious about our offerings?

We offer a comprehensive benefits package including medical, dental, and vision insurance. Family planning, mental health support along with Employee Assistance Program, Insurance (Life, Disability, and Accident), a Flexible Vacation policy and up to 18 days of accrued paid sick leave are there to help support our employees. We also offer 401(k) (including company match) and an Employee Stock Purchase Program. For 2026, we offer 12 paid local holidays, 12 paid company wellness days.

About Fastly

Fastly is an American cloud computing services provider. Fastly's edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers' applications as close to their end-users as possible — at the edge of the internet. Fastly's customers include many of the world's most prominent companies, including Vimeo, Pinterest, The New York Times, and GitHub. Fastly was founded in 2011 by Artur Bergman, Simon Wistow, and Gil Penchina. The company went public on May 15, 2019, and is listed on the New York Stock Exchange under the ticker symbol 'FSLY'.
Learn more about Fastly
Size
976 employees
Market Cap
$936.2 million
Industry
Net Income
-$95.9 million
Founded
2011
Revenue
$290.8 million
NASDAQ

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