Position: Director, Consumer Relations

Department: Corporate Relations Status: Full Time, Remote

Reports to: Vice President, Corporate Relations

Position Overview

The Director, Consumer Relations supports the growth and sustainability of NPF's mission by leading the expansion and management of strategic corporate partnerships, with a primary focus on the Seal of Recognition program and consumer-facing corporate engagement opportunities. This role is responsible for driving business development efforts, cultivating partnerships within the consumer health, skincare, wellness, personal care, and related non-pharmaceutical industries, and ensuring exceptional partner experiences.

The Director will play a key role in expanding the reach, visibility, and revenue of the Seal of Recognition program through strategic prospecting, relationship management, and cross-functional collaboration. This position works closely with internal stakeholders and external partners to support program innovation, growth opportunities, and successful execution of partnership deliverables.

Essential Duties and Responsibilities

Partnership Development & Management

• Identify, research, and engage prospective corporate partners across consumer health, skincare, wellness, personal care, apparel, beauty, and related non-pharmaceutical sectors.
• Develop and maintain a robust pipeline of prospective Seal of Recognition and consumer partnership opportunities.
• Support the full partnership lifecycle, including outreach, proposal development, contracting support, renewals, stewardship, and ongoing relationship management.
• Manage a portfolio of active corporate relationships, ensuring partner value is maximized and commitments are fulfilled effectively and efficiently.
• Build and strengthen relationships with manufacturers, brands, retailers, and industry stakeholders aligned with NPF's mission and patient community needs.

Seal of Recognition Program Growth & Strategy

• Lead day-to-day management and growth initiatives for the Seal of Recognition program.
• Identify opportunities to expand the program into new product categories and consumer market segments.
• Collaborate cross-functionally to enhance program visibility, value proposition, participant experience, and revenue growth.
• Support development of marketing, educational, and promotional strategies that increase awareness and engagement with the Seal of Recognition program.
• Monitor industry trends, product innovation, and consumer health market activity to identify emerging opportunities for program expansion.

Consumer Partnership Development

• Support the development of strategic consumer-facing partnerships and campaigns that align with NPF's mission and organizational priorities.
• Collaborate with internal teams to develop partnership opportunities that drive patient education, awareness, engagement, and revenue diversification.
• Assist in creating customized partnership proposals and activation opportunities tailored to partner objectives and organizational goals.

Strategic Support & Collaboration

• Collaborate closely with the Vice President, Corporate Relations to support strategic planning, forecasting, and partnership pipeline development.
• Work cross-functionally with marketing, patient navigation, research, and communications teams to align partnership opportunities with organizational initiatives.
• Represent NPF professionally in meetings, conferences, trade shows, and industry events as appropriate.

Education/Experience/Skills

• Bachelor's Degree required
• Minimum of5years of experience in nonprofit development, corporate partnerships, business development, or related field
• Experience managing consumer-facing partnerships, sponsorships, or corporate relationships preferred
• Experience with skincare, wellness, beauty, personal care, healthcare, or related industries preferred
• Strong relationship-building, prospecting, and business development skills
• Excellent organizational, project management, and interpersonal skills
• Excellent oral and written communication skills
• Ability to manage multiple projects and priorities simultaneously in a fast-paced environment
• Proficiency with Microsoft Office and CRM/database systems
• Ability to work collaboratively across teams and departments
• Available for occasional overnight travel
• Must be available to work occasional evenings and weekends
• Must be able to lift 40 pounds