IPG MediaBrands

Director, Communications Design

IPG MediaBrands$130K — $150K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years experience in integrated planning or communications
  • Strong delegation and management capabilities
  • Track record of building relationships with senior stakeholders
  • Excellent organizational and time management skills
  • Familiarity with new business planning and presentation skills
  • Proficient in Microsoft Office Suite

Responsibilities

  • Oversee client education on marketplace trends in communications design
  • Present communication design recommendations in collaboration with clients and teams
  • Manage day-to-day workflow related to Communications Design outputs
  • Deploy communications design briefs and engage stakeholders
  • Lead creative ideation sessions and curate outcomes
  • Create integrated communications architecture across owned, earned, and paid channels
  • Incorporate Specialty Business Unit activities into project briefs
  • Implement communications designs as part of client growth strategies

Benefits

  • Comprehensive medical and dental coverage
  • 401(k) retirement savings plans
  • Flexible spending accounts
  • Life and disability insurance
  • Employee discounts
  • Employee stock purchase plan
  • Paid family benefits
Full Job Description
Position Overview

As Director, Communications Design you are designing the blueprint for cultural ideas to spread through communications planning excellence, integration and growth performance on your clients and brands. In your role you are translating the communications strategy into the actionable idea platform (in junction with creative partners) that will deliver behavioral change at all connection points. Creating innovative connections that grow brands is a passion for you.

You will partner with the Strategy team on the Connections Architecture and utilize your experience & skills to manage the design of fully integrated communications plans across owned, earned, and paid connections. You work closely with the analytics leads to identify appropriate audience and data strategies to unlock growth. You lead the relationship with SBUs and client agencies roster throughout the design stages and work with the Partnerships team in evaluating & selecting the right partners, and appropriate spends across the Communications Design blueprint.

Responsibilities
• Oversee client education program around communications design relevant marketplace trends.
• Present the communications design idea and recommendation to the client in collaboration with Client Leadership, Strategy and Partnerships
• Oversee the day-to-day requirements and workflow of the client as it relates to Communications Design outputs, in consultation with Client Leads
• In charge of the communications design brief deployment and relevant stakeholder engagement (Specialty Business Units, partnerships, partner agencies, media)
• Lead ideation sessions and curate outcomes
• Develop the communications idea all connections will help unlock
• Effectively design communications architecture and ecosystem delivery across Owned, Earned, Shared, Paid (OESP) for your clients. Within the team, must ensure communications plans move far beyond paid, and are unified by a clear idea and communications behavior
• Integrate Specialty Business Units activities within every relevant brief, in line with business goals
• Implement communications design deliverables as part of client business development & growth strategy

Required Skills and Experience
• Experience in an integrated planning role in media, publisher / vendor, or communications discipline (digital, content)
• Ability to delegate and oversee direct reports
• Proven ability to develop and maintain strong professional relationships with senior clients, colleagues, and vendors
• Strong time management and organizational skills
• Experience/involvement in new business planning and strong presentations skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint etc.)

Desired Skills and Experience
• 8+ years relevant experience with 4+ years of experience managing or developing staff
• Category or audience experience as relevant per assignment
• Proven problem-solving ability
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications.

Salary Range

$130,000-$150,000 USD

About IPG MediaBrands

The Interpublic Group of Companies, Inc. is an American publicly traded advertising company. The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group, and Marketing Specialists, as well as a number of independent specialty agencies in the areas of public relations, sports marketing, talent representation, and healthcare. It is one of the "Big Four" agency companies, alongside WPP, Publicis and Omnicom. Phillippe Krakowsky became the company's CEO on January 1, 2021.
Learn more about IPG MediaBrands
Size
13,000 employees
Industry
Founded
2009

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