Code3

Director, Commerce Strategy & Client Partnerships

Code3$139K — $157K *
US-AnywhereRemote in United States
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of experience in digital commerce and marketplace strategy
  • Deep expertise in Amazon Vendor Central and/or Seller Central
  • Strong understanding of PDP optimization and marketplace SEO
  • Experience managing promotional planning across marketplaces
  • Expertise in retail media and paid media platforms such as Amazon Ads and TikTok
  • Proven leadership in managing complex client relationships
  • Strong executive presence for strategic communication.

Responsibilities

  • Serve as the senior strategic advisor to clients across major marketplaces and retail media networks.
  • Lead integrated commerce strategies to drive revenue growth and market share.
  • Develop and present marketplace growth plans and media recommendations.
  • Guide clients on best practices for catalog management and content strategy.
  • Partner with teams to optimize product listings and creative assets for performance.
  • Oversee retail readiness initiatives, including SEO and conversion optimization.
  • Advise clients on promotions, seasonal planning, and growth opportunities.

Benefits

  • Full medical, dental, and vision benefits with a generous retirement program
  • Thoughtful parental leave and return program
  • Flexible Time Off, holidays, and company Recharge Days
  • Ongoing learning and development opportunities
  • Commitment to transparent DEIB practices
Full Job Description
Code3 is looking for a dynamic Director, Commerce Strategy & Client Partnerships to lead commerce and digital marketing strategies for high-profile clients across Amazon, Walmart, Target, Instacart, and other marketplaces and retail media networks. This leadership role sits at the center of our integrated Connections, Creative, and Commerce model-driving marketplace growth through retail strategy, media, content, and creative innovation.

The ideal candidate brings deep expertise across commerce ecosystems, including Amazon Vendor Central and Seller Central, Walmart Marketplace and Walmart Connect, Target Roundel, and other omnichannel retail environments. This person understands how retail readiness, content optimization, media investment, and operational excellence work together to drive measurable business growth.

What you'll do:

Client Leadership & Strategy Across Channels
    • Serve as the senior strategic advisor to key clients across Amazon, Walmart, Target, Instacart, and other marketplaces and retail media networks, as well as Meta, Google, TikTok, and additional paid media channels.
    • Lead integrated commerce strategies that connect retail readiness, marketplace operations, paid media, organic search visibility, and creative performance to drive revenue growth and market share.
    • Develop and present marketplace growth plans, annual strategies, media recommendations, retail event plans, and executive business reviews.
    • Guide clients on Vendor Central and Seller Central best practices, including catalog management, merchandising, promotions, content strategy, and inventory considerations.
    • Partner with commerce, media, and creative teams to optimize PDPs, Brand Stores, A+ Content, and creative assets for discoverability, conversion, and retail performance.
    • Oversee retail readiness initiatives including PDP audits, SEO and keyword strategy, ratings and reviews management, assortment strategy, and conversion optimization.
    • Advise clients on deals, coupons, Prime Day, seasonal planning, and other marketplace growth opportunities.
    • Align organic marketplace performance with paid retail media investments to maximize efficiency and incremental growth.

Team Collaboration & Internal Alignment
    • Translate client feedback into actionable next steps that help teams meet and exceed expectations.
    • Collaborate with Finance and Practice leaders to support profitability goals through effective resourcing, pricing, and SOW management.
    • Define clear expectations and cross-functional needs to drive successful client outcomes.

Performance Leadership & Business Growth
    • Lead teams responsible for activation, commerce strategy, and creative execution to ensure accounts perform against business goals and growth targets.
    • Monitor marketplace trends, search visibility, competitive activity, and category dynamics to identify optimization opportunities.
    • Evaluate retail media, marketplace sales, and conversion performance using dashboards, reporting tools, and commerce analytics platforms.
    • Identify portfolio growth opportunities through expanded marketplace support, media investment, content optimization, and integrated channel strategies.
    • Serve as a trusted partner to senior client stakeholders by delivering strategic insights and forward-looking commerce recommendations.

Who will love this role:
  • A passionate commerce marketer who enjoys building strategies for both growing and established brands.
  • A collaborative team member who thrives in the fast pace of agency life.
  • A proactive problem solver who anticipates challenges and recommends solutions.
  • An exceptional presenter who can communicate analytical insights in a clear and engaging way.
  • A curious learner who stays ahead of trends in commerce, digital marketing, and technology.

You should have:
  • 7+ years of experience in digital commerce, retail media, and marketplace strategy across Amazon, Walmart, Target, Instacart, and other retail ecosystems.
  • Deep expertise in Amazon Vendor Central and/or Seller Central, including catalog management, retail readiness, merchandising, and promotional strategy.
  • Strong understanding of PDP optimization, marketplace SEO, A+ Content, Brand Stores, ratings and reviews strategy, and conversion-focused content best practices.
  • Experience managing deals, coupons, Prime Day strategy, tentpole retail activations, and promotional planning across marketplaces.
  • Expertise in retail media and paid media platforms including Amazon Ads, Walmart Connect, Roundel, Google, Meta, TikTok, and other commerce media channels.
  • Strong understanding of how creative, content, retail operations, and media work together to influence marketplace growth.
  • Experience with commerce analytics and measurement solutions used for forecasting, performance evaluation, media planning, and business strategy.
  • Proven leadership managing complex client relationships, integrated commerce strategies, and cross-functional teams.
  • Strong executive presence with the ability to communicate marketplace insights and performance findings clearly and strategically.

Perks and Benefits:
  • Full medical, dental, and vision benefits as well as generous retirement program
  • Thoughtful parental leave and return program
  • Flexible Time Off, holidays, quarterly Company "Recharge" Days, and holiday closure in December
  • Ongoing learning and development opportunities
  • Commitment to transparent DEIB practices

Salary Information: The base salary range for this position is $139,500 - $157,500 and is commensurate with candidate experience and location. The position also offers a bonus based on company and client success.

For candidates that are based in California, we encourage you to review this important information for California residents here. For best results, open the link in a new tab.

About Code3

Code3 is a manufacturer of emergency vehicle lighting, sirens, and warning systems. The company's products are used by police, fire, and EMS personnel to provide visual and audible warnings to other drivers and pedestrians. Code3 was founded in 1974 and is headquartered in St. Louis, Missouri. The company has manufacturing facilities in the United States and Europe. Code3 is committed to innovation and has developed several patented technologies to improve the safety and effectiveness of its products.
Learn more about Code3
Size
200 employees
Industry
Net Income
$2 million
Founded
1974
Revenue
$50 million

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