Digital Sales Director

Strategus

$90K — $130K *
US-AnywhereRemote in United States
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of successful B2B outside sales in digital advertising or media
  • 2+ years of experience specifically in selling Connected TV advertising
  • Proactive, results-oriented sales approach with a proven track record in prospecting new clients
  • Strong communication and presentation skills for conveying complex information clearly
  • Ability to build and maintain client relationships across different organizational levels
  • Demonstrated strong negotiation and closing abilities focused on meeting revenue targets
  • Proficient with CRM and sales prospecting tools
  • Knowledgeable about current CTV industry trends and technologies
  • Bachelor's degree in business, marketing, or a related field preferred

Responsibilities

  • Develop and implement strategic sales plans to meet revenue goals and foster growth
  • Identify and engage new clients through various channels, including cold calling and networking
  • Build a deep understanding of clients' digital advertising needs and propose effective solutions
  • Conduct needs analysis to address clients' advertising objectives and challenges
  • Present and showcase digital advertising solutions to key decision makers
  • Negotiate contracts to ensure mutually beneficial agreements with clients
  • Maintain strong post-sale client relationships to enhance satisfaction and retention
  • Collaborate with cross-functional teams to facilitate smooth sales processes
  • Stay informed on industry trends and best practices for consultative client discussions
  • Provide regular business forecasts and aim to exceed revenue targets
  • Network at industry conferences and events to grow professional connections

Benefits

  • Uncapped commission opportunities linked to performance
  • Comprehensive benefits package
  • Supportive work environment that rewards growth contributions
Full Job Description
What you'll be doing as a Digital Sales Director:
  • Develop and execute strategic sales plans to achieve revenue targets and drive business growth
  • Identify and prospect new clients through various channels, including cold calling, networking events, and referrals leveraging a full suite of industry tools.
  • Continually build a deep understanding of client's advertising needs and provide scalable solutions
  • Conduct thorough needs analysis to understand clients' digital advertising objectives and challenges and provide scalable solutions
  • Present and demonstrate our digital advertising solutions to key stakeholders, showcasing the Strategus value proposition and benefits
  • Negotiate contracts and pricing agreements, ensuring win-win outcomes for both the client and the company
  • Build and maintain strong relationships with clients post-sale, ensuring high levels of client satisfaction and retention
  • Conduct thorough needs analysis to understand clients' digital advertising objectives and challenges
  • Collaborate with cross-functional teams, including account management, marketing, operations, and BDRs to ensure seamless pre and post sales process
  • Stay up to date with industry trends, technologies, and best practices to provide consultative advice to clients
  • Provide regular forecast of your business
  • Meet and exceed your individual revenue goals
  • Attend industry conferences, trade shows, and networking events to expand your professional network and generate new leads
  • Plan travel to your assigned region to build deeper relationships and develop new accounts


Qualifications:
  • 3+ years demonstrated outside sales success in B2B sales within the digital advertising or media industry
  • 2+ years experience selling Connected TV advertising
  • Hunter Mentality with a proactive and results-oriented approach to sales, with a proven ability to identify and pursue new business opportunities through diligent prospecting
  • Excellent communication and presentation skills, with the ability to articulate complex ideas in a clear and concise manner
  • Demonstrated ability to build and maintain relationships with clients at various levels of an ad agency or organization
  • Strong negotiation and closing skills, with a focus on achieving revenue targets
  • Self-motivated and results-oriented, with the ability to work independently and as part of a team
  • Proficiency in using CRM systems and sales prospecting tools
  • Up-to-date knowledge of CTV industry trends and emerging technologies in the digital advertising space.
  • Bachelor's degree in business, marketing or a related field preferred


We offer a base annual salary of $90,000 - $130,000, but that's just the starting point. This role includes uncapped commission opportunities tied to your performance, plus a full benefits package, because we believe in rewarding the people who help us grow.

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