About the RoleWe are seeking a Digital Platforms Strategist to set and oversee execution of platform strategy across the campaign's social media presence, driving innovative approaches. This is a managerial role.
Responsibilities- Own platform-specific strategy - translating the campaign's broader digital goals into concrete plans for YouTube, Facebook, Reddit, and other platforms, and evolving those plans as each platform changes
- Directly manage and oversee execution across the Content Manager team, ensuring platform strategies are being implemented effectively and on schedule
- Identify and lead innovative digital initiatives beyond current platform playbooks - including how AI tools and AI-driven discovery (e.g., chatbots, AI search/SEO) intersect with the campaign's social presence
- Monitor platform trends and shifts in the digital landscape, adjusting strategy to keep the campaign ahead of the curve rather than reactive to it
- Partner with the Creative Director to align platform strategy with the campaign's overall creative and messaging direction
RequirementsQualifications - 3+ years of experience in political communications, digital media, or a related field
- Exceptional writing skills and strong editorial judgement
- Fluent in new media platforms, social media, Reddit, Substack, and others
- Deep familiarity with the evolving digital media landscape, including video trends and platform-specific best practices
- Strong organizational skills and the ability to manage multiple projects simultaneously
- Ability to balance speed with quality in a rapidly adapting political environment
- Willingness to work nights and some weekends
BenefitsReports to: Creative Director
Location: Austin, Texas
Salary: $9,000 per month
Benefits: Health care, paid time off, sick leave
