Description Position at HNI Workplace Furnishings
Position SummaryThe Digital Operations Manager is responsible for executing performance-driven activation strategies that support revenue growth across the organization's transactional partners. This role executes paid media, promotional programs, and day-to-day activation operations.
Key Responsibilities- Partner closely with cross-functional teams to activate campaigns, optimize spend, and ensure effective execution across the digital shelf.
- Manage paid media and performance activation programs in alignment with established growth strategies and revenue targets.
- Develop and manage promotional strategies and activation calendars to support key business moments, product launches, and sales initiatives.
- Partner with performance media teams and external agencies to manage budgets, pacing, and optimization across paid channels.
- Monitor and optimize performance metrics including revenue, conversion, ROAS, and spend efficiency, escalating risks and opportunities as needed.
- Serve as an operational liaison between key stakeholders and teams aligning internal processes and systems to provide the support required to service our customers.
- Lead demand planning and supply chain teams to align forecasts, inventory availability, and activation timing in support of revenue and service-level goals.
- Monitor warehouse and product suppressions, ensuring product availability and driving continuous improvement to support eCommerce performance.
- Maintain activation of documentation, processes, and reporting to support consistency and scalability.
- Support test-and-learn initiatives across paid media, promotions, and activation tactics, applying learning to future execution.
- Prepare performance updates, insights, and recommendations for internal stakeholders.
- Collaborate with cross functional teams to align product launches, pricing, promotions, and inventory planning.
- Participate in activities as appropriate to ensure the success of the success of the organization.
Qualifications- Bachelor's degree in business, marketing, eCommerce, or related field required.
- 3+ years of experience in leading digital marketing, eCommerce, or related digital growth/strategy initiatives required; 5 years preferred.
- Experience leveraging demand forecasts, sales data, and inventory metrics to support business decisions.
- Strong analytical skills with the ability to translate complex data into practical recommendations.
Join HNI and help drive marketplace growth by ensuring product availability, improving inventory performance, and supporting data-driven decision-making across our eCommerce business.