Digital Marketing Manager

atom.com

$80K — $95K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-6 years of experience in digital marketing, paid social, or performance advertising with hands-on technical work
  • Proven track record in platform setup, event tracking, and analytics implementation
  • Experience conducting structured A/B tests that drive optimization
  • Comfort with a variety of evolving ad platforms
  • Strong analytical skills and familiarity with GA4 or similar tools
  • Ability to independently manage the entire paid media function

Responsibilities

  • Own the paid media strategy and execution across multiple platforms
  • Set up and maintain configurations, tracking, and conversion pixels
  • Conduct technical audits to identify and resolve tracking gaps
  • Develop a structured A/B testing program for continuous optimization
  • Translate analytics into actionable insights for campaign improvement
  • Collaborate with the creative team on testing new formats and messaging
  • Evaluate and pilot emerging AI-driven advertising channels

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance
Full Job Description
Work Location: In person (hybrid)

As our Digital Marketing Manager, you'll own the entire paid media operation: strategy, technical setup, execution, and optimization. You'll be the person who understands the technical backbone of every campaign, from platform and event setup to analytics and A/B testing, across Meta, LinkedIn, Reddit, Quora, and emerging AI/chat advertising platforms. This is a role for someone drawn to the technical side of marketing who wants to run the whole show, not manage a piece of it.

What you'll do:
  • Own paid media strategy and execution across Meta, LinkedIn, Reddit, Quora, and emerging AI/chat platforms
  • Set up and maintain platform configurations, event tracking, and conversion pixels across all channels
  • Run technical audits to identify tracking gaps, attribution issues, or setup problems
  • Build and manage a structured A/B testing program across creative, audience, and campaign structure
  • Own reporting and analytics, translating data into clear optimization decisions
  • Direct creative testing and collaborate with the creative team on new formats and messaging
  • Evaluate and pilot new channels, including AI-driven platforms, as they become viable

What you bring:
  • 4-6 years in digital marketing, paid social, or performance advertising, including hands-on technical work
  • Demonstrated experience owning platform setup, event tracking, and analytics implementation, not just managing budgets
  • A track record of running structured A/B tests and using the results to drive real optimization
  • Comfort working across a wide, evolving set of ad platforms
  • Strong analytical ability and fluency in GA4 or comparable analytics tools
  • High ownership mindset: capable of running the full paid media function independently

Bonus: experience building out paid media programs from scratch, or working in a startup environment

Why You'll Like It Here
  • Exposure to emerging ad channels ahead of most marketers
  • Direct collaboration with the founder and leadership team on strategy

Benefits: 401(k), dental insurance, health insurance, paid time off, vision insurance

Similar Jobs

More Jobs at atom.com

  • Account Executive
    $80K — $95K *
    Hoffman Estates, IL 60169 (Cook County)
    Business Services
    In-Person

More Consumer Technology Jobs

Find similar Digital Marketing Manager jobs: