Position Summary:The Digital Engagement Manager leads the strategy, execution, and optimization of WellPower's digital presence and engagement ecosystem. This role oversees day-to-day operations of digital platforms while also managing a small team and cross-functional contributors to ensure consistent, high-quality communications aligned with organizational goals.
Compensation & Benefits:- $74,004.80 - $113,006.40 for an annual salary
- For complete overview of our robust Benefits: https://wellpower.org/workplace-of-choice/
The posted range represents the full hiring range. Offers will not exceed this range, the majority of candidates are placed near the midpoint based on experience and qualifications.
Job Duties & Functions: - Develop and lead WellPower's digital and social media engagement strategy across platforms to grow visibility, brand alignment, and audience engagement.
- Evaluate and implement emerging digital tools, technologies, and trends to continuously improve reach and engagement.
- Supervise and provide leadership to two multimedia communication strategists responsible for managing the company's social media platforms and corporate website, ensuring consistent brand messaging, content quality, and timely updates.
- Lead digital analytics strategy, including oversight of Google Analytics, Google Tag Manager, Google Ads, Sprout Social, and platform-native analytics.
- Provide advanced data interpretation, insights, dashboards, and trend reports for leadership, recommending actionable improvements and optimizations.
- Oversee the execution of social media and email marketing campaigns, including segmentation, testing, audience targeting, and performance analysis.
- Monitor KPIs across web, social media, CRM, and email to evaluate campaign performance and refine strategy.
- Provide leadership in maintaining and improving the organization's Microsoft SharePoint environment, ensuring strong content organization, governance, and compliance.
- Collaborate with IT, Communications, and operations teams to support intranet development and user experience.
- Manage vendor relationships related to digital tools, software, and creative support.
- Oversee adherence to brand standards across digital channels.
- Perform other duties as assigned.
Requirements & Qualifications: - Bachelor's degree in communications, marketing, digital media, or related field.
- 3-5 years of experience managing digital communication programs, including at least 2 years in a leadership, supervisory, or team-lead capacity.
- Proficiency in GA4/Google Analytics, Sprout Social, Google Tag Manager, Google Ads, CRM platforms, and analytics/reporting tools.
- Demonstrated experience developing digital strategy and analyzing cross-platform performance.
- Familiarity with contemporary web design best practices and drag-and-drop webpage editors.
Work Location: This role may be fully remote. If office space is needed, the employee is expected to work on-site three days per week in a designated workspace. Candidates must be in the Denver Metro Area.
Shift/Hours: This is a Monday through Friday, 8-5 PM role. May require occasional evening or weekend hours.
Physical Requirements: Ability to sit, stand, bend, and reach; operate standard office equipment including phone, computer, copier, printer, and scanner. Occasional lifting up to 50 pounds. Primarily office-based work. May require occasional evening or weekend hours.
Application Deadline - August 20th 2026. Application Review will begin immediately.
For a complete overview of our robust benefits, visit: https://wellpower.org/workplace-of-choice
