Lonza America Inc

DFS & Ingredients Product Marketer

Lonza America Inc$90K — $120K *
Tampa, FL 33647In-Person
Pharmaceuticals & Biotech
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in marketing, life sciences, business, or related field; advanced degree preferred.
  • 5-8 years of product marketing experience in a B2B environment such as pharma, CDMO, nutraceuticals, or specialty ingredients.
  • Strong skills in developing go-to-market strategies and content creation.
  • Ability to effectively translate technical product information into engaging marketing messages.
  • Proven track record in cross-functional collaboration with R&D, regulatory, and sales teams.
  • Experience in tracking KPIs and optimizing marketing campaigns based on performance data.
  • Demonstrated capability in managing budgets and coordinating with external vendors.

Responsibilities

  • Develop and lead global product marketing strategies for Health Ingredients and Solid Oral Dosage Form platforms.
  • Create diverse content across digital, print, and technical formats including brochures and white papers.
  • Collaborate with product management to craft customer-facing materials that communicate product features and benefits.
  • Work closely with global sales and marketing teams to deliver sales enablement tools and campaigns.
  • Conduct market and competitive intelligence to identify strategic insights and new opportunities.
  • Guide product managers in developing go-to-market strategies and lifecycle plans.
  • Manage and optimize marketing budgets and campaign performance through data-driven insights.

Benefits

  • An agile career and dynamic working culture.
  • An inclusive and ethical workplace.
  • Compensation programs that reward high performance.
  • A variety of benefits based on role and location.
Full Job Description
Job Title

DFS & Ingredients Product Marketer

Location
Morristown, NJ

Drive global impact in the health and nutrition market by leading the product marketing strategy for two high-growth portfolios: innovative Health Ingredients and advanced Solid Oral Dosage Form solutions. This role is ideal for a strategic product marketer who thrives at the intersection of science, customer insights, and commercial execution.

What you will do
  • Develop and lead global product marketing strategies for Health Ingredients and Solid Oral Dosage Form platforms, including positioning, messaging, and competitive differentiation.
  • Create high-quality content across digital, print, and technical formats, such as website copy, brochures, case studies, and white papers.
  • Collaborate closely with product management to translate product roadmaps, features, and benefits into compelling customer-facing materials.
  • Partner with global sales and marketing teams to deliver sales enablement tools and launch campaigns that drive adoption and revenue growth.
  • Conduct market and competitive intelligence to identify trends, new opportunities, and strategic insights.
  • Guide and support product managers in developing go-to-market strategies and lifecycle plans.
  • Manage and optimize marketing budgets, resource allocation, and campaign performance using data-driven insights.


What we are looking for
  • Strong skills in developing go-to-market strategies, content creation, and competitive analysis.
  • Ability to translate technical product information into clear, engaging marketing messages.
  • Proven cross-functional collaboration with R&D, regulatory, sales, and product management teams.
  • Experience tracking KPIs and optimizing campaigns based on performance data.
  • Demonstrated ability to manage budgets and external vendors.
  • Bachelor's degree in marketing, life sciences, business, or a related field required; advanced degree is a plus.
  • 5-8 years of product marketing experience in a B2B environment pharma, CDMO, nutraceuticals, or specialty ingredients required.
  • Must reside within a commutable distance of one of our CHI locations: Tampa, FL; Greenwood, SC; Morristown, NJ; or Cohasset, MA.
  • Must be able to travel up to 30% of the time.


About Lonza America Inc

Lonza America Inc is a subsidiary of Lonza Group, a Swiss multinational company that provides products and services to the pharmaceutical, biotech, and specialty ingredients markets. Lonza America Inc is responsible for the North American market and offers a range of products and services, including custom manufacturing, research and development, and quality control testing. The company has a strong focus on sustainability and has implemented various initiatives to reduce its environmental impact. Lonza America Inc was founded in 1897 and has since grown to become a leading provider of products and services in the pharmaceutical and biotech industries.
Learn more about Lonza America Inc
Size
16,218 employees
Industry
NASDAQ

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